Bloomberg News Pays Reporters More If They Move Markets

from the financial-meltdown dept

It’s become quite common to pay online writers more if their stories cause surges in traffic for the site. It has recently emerged that Bloomberg News has taken this idea much further, as reported by Business Insider:

Bloomberg News has an unusual practice of paying some of its reporters explicitly for publishing “market-moving” stories.

We asked Bloomberg about the practice. A company spokesperson acknowledged it.

“It isn’t news unless it’s true. At Bloomberg News, the most important news is actionable. That means we strive to be first to report surprises in markets that change behavior and we put a premium on reporting that reveals the biggest changes in relative value across all assets.”

The Business Insider post points out a danger of this approach:

Most of the people we spoke to, especially traders, were startled to hear about this practice, worrying that it might create an incentive for Bloomberg reporters to “push” or stretch stories with the specific aim of moving markets.

There’s also the risk that an extremely volatile situation could go into meltdown as market movements are amplified by Bloomberg writers reporting on the effects of their previous stories, leading to a kind of journalistic positive feedback loop. This wouldn’t be so problematic were it not for the fact that these movements can result in major losses and gains for some of the participants. It’s easy to imagine companies or even some countries being massively affected by this, which raises the question whether it is ethical for Bloomberg News to encourage such risky behavior by its journalists.

Follow me @glynmoody on Twitter or identi.ca, and +glynmoody on Google+

Filed Under: , ,
Companies: bloomberg

Rate this comment as insightful
Rate this comment as funny
You have rated this comment as insightful
You have rated this comment as funny
Flag this comment as abusive/trolling/spam
You have flagged this comment
The first word has already been claimed
The last word has already been claimed
Insightful Lightbulb icon Funny Laughing icon Abusive/trolling/spam Flag icon Insightful badge Lightbulb icon Funny badge Laughing icon Comments icon

Comments on “Bloomberg News Pays Reporters More If They Move Markets”

Subscribe: RSS Leave a comment
12 Comments
Paraquat (profile) says:

planting stories

I knew a stock market analyst a long time ago, and he told me that some reporters get paid to plant stories. The obvious motive was to drive a particular company’s stock price up or down. Even a small percentage move can generate a huge profit for an inside trader taking advantage of “leverage.”

This is supposed to be illegal. It’s also pretty much the norm, especially nowadays since everything on Wall Street has been “deregulated.”

The awful deregulation mania was pushed onto the unsuspecting world due to the Financial Services Agreement (FIS) which was part of the WTO agreement, and this helped to greatly exacerbate the 2008 banking meltdown. Now TPP wants to take that further, making American-style blatant fraud the world standard.

DCL says:

Market prices are already a positive feedback loop

…is already a positive feedback at a meta level. In general the market price ends up to be the “collective trader perception” of what their fellow traders perceive the “price should be”.

The traders I knew(I used to work for a med sized investment firm, before it was all computer algorithms dictating sub second trading) cared about ‘breaking news’ because they wanted to capitalize on the potential changes in market price. Sure they would know the basics of a companies status (P/E, dept, etc) and the status of the at industry but many of their trades were only to make a quick gain.

What Bloomberg News is doing only reenforces that behavior.

Anonymous Coward says:

News by crooks for crooks

“There’s also the risk that an extremely volatile situation could go into meltdown as market movements are amplified by Bloomberg writers reporting on the effects of their previous stories, leading to a kind of journalistic positive feedback loop. This wouldn’t be so problematic were it not for the fact that these movements can result in major losses and gains for some of the participants.

That’s what happens when you let your money work for you instead of working for your money. Such are the pitfalls of greed and capitalism.

Bloomberg Little says:

THE MARKET IS FALLING, THE MARKET IS FALLING

Where’s my bonus???

I moved the market (while placing my own option trades on margin to benefit from my intended decline in market prices), obviously this is NOT insider trading as there was no actual knowledge just me screaming, “The market is falling, the market is falling”… how was I to know that the market would actually fall based on a silly article like this?

AMIRITE? I’m sure nobody at Bloomberg has thought of this, so I’ll trademark, patent, and copyright the idea… ALL YOUR BLOOMBERGS ARE BELONGING TO US…. MUAHAHAHA

Leave a Reply to Bloomberg Little Cancel reply

Your email address will not be published. Required fields are marked *

Have a Techdirt Account? Sign in now. Want one? Register here

Comment Options:

Make this the or (get credits or sign in to see balance) what's this?

What's this?

Techdirt community members with Techdirt Credits can spotlight a comment as either the "First Word" or "Last Word" on a particular comment thread. Credits can be purchased at the Techdirt Insider Shop »

Follow Techdirt

Techdirt Daily Newsletter

Ctrl-Alt-Speech

A weekly news podcast from
Mike Masnick & Ben Whitelaw

Subscribe now to Ctrl-Alt-Speech »
Techdirt Deals
Techdirt Insider Discord
The latest chatter on the Techdirt Insider Discord channel...
Loading...