Looking For A Travel Deal? Have Your Browser Do The Walking… Out Of The Country

from the go-local dept

With the Internet, we now have a whole range of options when we need to book travel, ranging from online travel services to “name your own price” services. Whether or not we are better off still is up for debate, but now a new angle has emerged in the quest for lower prices. Booking travel through non-US websites may yield travelers a better deal — even for the same exact offering. In one example, the rental car price quoted was 58 percent lower when booked through the foreign site. Travel companies defend this practice, claiming that they need to be able to set different prices in different markets in order to compete. But, this is merely the economic principle of price discrimination at work — if you’re able to get a higher price for any reason, then it technically is exactly what the market will bear. The mere fact that American customers visit different websites than Spanish customers naturally segments the market. So, by being able to increase their utilization by lowering prices in the appropriate markets, the price of the goods is driven down in the long run by this practice. That said, people will still be pissed off by this practice because buying from a different website does not seem like a “reasonable” explanation for that price difference. At least companies have not implemented higher prices for the wealthy — that would definitely raise some eyebrows.

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Comments on “Looking For A Travel Deal? Have Your Browser Do The Walking… Out Of The Country”

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9 Comments
Lawrence D'Oliveiro says:

Is it as simple as...

What exactly is the issue here? Is it as simple as the fact that typical USian punters are allergic to clicking on any URL that doesn’t end in .com? If you have to click on a .es address, or .co.nz, or whatever, to get a better deal, why feel pissed off about it? Why not just do it? I mean, is it costing you a lot of effort, or worry, or fear, or what?

Alexio says:

Yep. When travelling to Vietnam, I’ve got almost 30% better deal booking a flightthrough Hong Kong travel agency vs. Expedia. You have to be open minded, though. The process there was rather different, but at the end everything went smoothly. Moreover, local regulations allow you to change the flight dates without paying the penalty. Bonus….

Tourism Center (user link) says:

comments

We do exactly the same outside the U.S. Whenever we want to rent a car or book a flight we go to a U.S. site and get a far better deal than we would have if we’ve done it at home.
When travelling to Annam, I’ve got near 30% change flock employment a flightthrough Hong Kong length effectuation vs. Expedia. You soul to be yawning minded, tho’. The deliver there was rather opposite, but at the end everything went smoothly
lucy

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