Get Out Of Town: Study Claims That Online Shoppers Actually Care About Privacy
from the are-you-kidding? dept
Comments on “Get Out Of Town: Study Claims That Online Shoppers Actually Care About Privacy”
It’s scary what some of the privacy policies say…
Pay extra no. Choose not to shop at certain sites, yes.
Doesn’t the second one sort of interferes with the first?
I mean, if you choose not to shop at site X even though they’re the cheapest for product Z you want, won’t you be paying extra when you order it from site Y?
just a thought 🙂
Coding Horror recently had an article related to this subject called Don’t Ask — Observe. One of the points he made was that what people say they want (and even think they want) and what they actually do want are often far different.
Mayor of CCTV city doesn't like to be videod
‘Bust my ass’ (a BBC3 program) shown yesterday:
They took a camera into the mayor’s of Durham’s office and videod him. He didn’t like it and ordered them to stop filming.
So even the guy who put a huge number of CCTVs didn’t like to be videod in a public office.
People like privacy. It’s why it’s a fundamental human right. Even the people who claim it has to be sacrificed in exchange for security, they are the most secretive people of all.
Few Read Privacy Policies
Very few people read privacy policies. It’s born out in the web analytics. My bet is that it’s fewer than the number that read EULAs.
So when someone says, “I read privacy policies!”, they’re one of three things: accountants, lawyers, or the group of people that still have their Winnebagos loaded up with supplies from the Y2K days.
What is this privacy tool they speak of and how does it work?
I endeavor to read privacy policies & terms of service agreements, but they are often so ridiculously long and filled with complex legal speak that reading them, let alone understanding the implications of what they say, is a difficult and time consuming task. I interpret insurance policies for a living, and MANY of these TOS and privacy agreements are more complex difficult to comprehend.
I could drive to the store, pick out my item, and drive home in the time it takes to read one of these agreements.
Cost of information
I can’t see how this “revelation” would influence companies that sell or trade lists. Math ain’t my strong suit, but it would take a lot of $15/$.60 transactions to make up the thousands of dollars (or more) in revenue that each list sale often represents.
If there’s a lesson here, it might be that consumers and law makers should seek *transparency* in privacy polices, rather than more stringent privacy law. A simplified, standardized privacy statement on every Web site–as easy to read as the nutritional index on any can of beans–would help the market dictate policy norms. And if this study is right, that would probably be a more effective corporate-decision driver than any law.