Xero's Latest Plans: License Unproven Idea Internationally
from the shouldn't-you-do-something-first? dept
Xero Mobile is the excessively hyped up MVNO play that many people believe is simply the second coming of Gizmondo — which apparently was something of a scam to enrich its founders. Xero has many connections to Gizmondo, and shares a basic business model plan with the company that recently shut down after burning through millions, while making very little in revenue. In many ways, it’s apparent that even while Gizmondo was something of a colossal failure, its executives made out quite well, paying themselves million dollar salaries while giving themselves expensive luxury cars as well (which they don’t drive particularly safely, sometimes). Of course, the key to this is to keep people believing that there’s something real going on. With Xero, there are serious questions about the company’s business model to offer free mobile service to people who will watch advertisements, and the company hasn’t actually come anywhere near launching anything. Yet, today, they announce that even though they don’t actually have anything, or any proof that the business model works, they’re ready to license it out to others around the world. Notice that they don’t actually name anyone they’ve licensed it to — which is normally how these kinds of announcements work. Instead, they have nothing to offer, no deal signed… and they still figured out how to get press out of it.