The Balkanization Of Online Movie Ticket Sales
from the it's-a-problem dept
theodp writes “Amazon and Google have launched new venture to sell movie tickets through their Web sites. Unfortunately, Amazon’s IMDB partnered with Fandango and Google with MovieTickets.com – and neither service sells tickets to theaters represented by the other. Analysts say making big players choose sides – Yahoo uses Fandango and AOL’s Moviefone uses MovieTickets.com – is stunting the industry’s growth, since moviegoers have to visit multiple sites to buy tickets for their neighborhood theaters. ‘The whole idea is to make it easier to buy a ticket, not harder,’ said one observer. “