Online Travel Sites Betting On Offline Services

from the not-quite-how-many-expected-things-to-go... dept

Remember back when people would talk about how online companies were going to wipe out their brick-and-mortar competitors? This was especially supposed to be true of travel agencies — where the theory was that there was simply no need for them in the face of online competition. Well, apparently that’s not true. Travelocity and Expedia are both rapidly rolling out brick-and-mortar kiosks staffed by human employees to help travelers with their travel booking needs in real life, rather than over a computer. So far, these seem most focused on local tourist sight-seeing in tourist-trap areas, rather than full fledged travel agencies, but the fact that both companies are doing this, suggests they’ve realized the limitations to being online only.

Rate this comment as insightful
Rate this comment as funny
You have rated this comment as insightful
You have rated this comment as funny
Flag this comment as abusive/trolling/spam
You have flagged this comment
The first word has already been claimed
The last word has already been claimed
Insightful Lightbulb icon Funny Laughing icon Abusive/trolling/spam Flag icon Insightful badge Lightbulb icon Funny badge Laughing icon Comments icon

Comments on “Online Travel Sites Betting On Offline Services”

Subscribe: RSS Leave a comment
1 Comment
Bob says:

No Subject Given

people still want to talk to a person when handling traveling questions. there is something soothing about talking to a person who is kind, helpful, speaks clear English, and knows a bit more about the business than the average traveler.
granted this gets thrown out the window when the help person is a schmuck, but it seems people tend to get more frustrated, quit, and/or fear they are going to mess up or miss something when they can’t speak with someone in person, if not on the phone.
IMO: smart move by travel companies!

Add Your Comment

Your email address will not be published. Required fields are marked *

Have a Techdirt Account? Sign in now. Want one? Register here

Comment Options:

Make this the or (get credits or sign in to see balance) what's this?

What's this?

Techdirt community members with Techdirt Credits can spotlight a comment as either the "First Word" or "Last Word" on a particular comment thread. Credits can be purchased at the Techdirt Insider Shop »

Follow Techdirt

Techdirt Daily Newsletter

Techdirt Deals
Techdirt Insider Discord
The latest chatter on the Techdirt Insider Discord channel...