Would You Like Fries With That Download?
from the no-surprise-there dept
It’s getting to be a bit silly, at this point, but it appears that every major consumer brand feels the need to have some sort of pointless music download store strategy. The latest to enter the fray is McDonald’s, who is hashing out the details of a deal with Sony, to put its name on their music store, and promote the music store within its restaurants. They’ll also have some Pepsi/iTunes like deal to offer customers free tunes. In other words, this will be yet another different music download setup, which will probably have more restrictions and won’t work with any other music download store. Want to listen to your McDonald’s awarded free tunes? Well, you’ll have to play those separately from the free tunes you downloaded from Pepsi. When will the madness stop?