Microsoft Tries To Become Cool Through Product Placement
from the that-might-be-tough... dept
Apparently, Microsoft’s latest strategy to become “cool” is to sign up for product placement in “cool” TV shows. Somehow, I think it’s going to take a bit more than product placement to become “cool”. It just seems a bit out of place – like the stereotypical dorky kid in movies who suddenly shows up at school wearing “cool” clothes, hoping it will make him cool as well – only to discover it makes him look even worse.