Ads Heading to Cell Phones, Mobile Devices
The ads are coming! The ads are coming! It appears that more and more advertisers are starting to salivate over the possibilities of wireless advertising. Unfortunately, I doubt it will be that long before people start getting inundated with intrusive wireless ads. Despite the fact that everyone knows that too much intrusive advertising will do more harm than good, there’s the age-old prisoner’s dilemma-type problem where people acting in their own short-term self-interest will decided to move forward. As more and more people do so, it will become a serious problem – and none of the advertising will do any good anyway. So, even though advertisers claim that they want to be careful about not bothering people too much, I’m not very optimistic.
