Why Do We Want 3G Again?
A new study shows that while many people know about 3G, they aren’t yet convinced that the benefits are worth the cost. So, educational promotions explaining what 3G is have been fairly successful. But, educational promotions explaining why people should upgrade have been less than successful. The bigger problem, of course, is the continued reluctance of wireless carriers to price 3G services in a way that makes the upgrade worthwhile. Most users seem to think it’s too much money for an unknown or unclear benefit.
