Wireless To Help Grow CRM Market
Analysts Frost & Sullivan predict that mobile access to CRM applications will be a major driver in the growth of the CRM sector. While wireless CRM was only a $300M business in the US during 2001, by 2005 it will be a much bigger factor in CRM revenues. F&S predicts that network rollouts and standards are the biggest obstacles to growth. Add wireless data pricing to that list.