Making Money Off Of Digital Cameras
from the tricky dept
Let’s see. Here’s an industry that had a successful business model for years, that’s suddenly been thrown into turmoil by a digital alternative, that in many ways caught the industry by surprise. The Economist is taking a look at the digital photography business. While the money used to be in printing photographs, digital photography makes printing much more difficult (and often not necessary at all). Unlike their counterparts in the entertainment industry, Kodak hasn’t been (as far as I know) whining to the government about forcing all digital cameras to only be printed at photoshops. Instead, they’re trying to change with the times, and are experimenting with a variety of business models to capture money from digital photography.
Comments on “Making Money Off Of Digital Cameras”
Kodak still has the benefit of lots and lots of old people, or people reluctant to change, or people that like having a negative to keep sales going for awhile. The one that’s hurting has got to be Polaroid! And yes, I agree – it’s surprising that they haven’t found some overly broad patent they hold on ‘instant photography’ to try to stem the tide.
Micro stock photography is also putting a hit on the industry. You can now get professional photos for less than a dollar which costed hundreds before. Micro Stock Photography has more info on this new section of the market.