Archiving Coca-Cola's Advertising History – Digitally

from the internal-only? dept

Coke has been famous for well over a century in large part due to their advertising campaigns. Now, Coca-Cola is working on creating a huge digital database of all their online marketing materials from the entire history of Coca-Cola, starting with an ad from 1886. This way marketers from inside Coke will be able to easily access any historical ad materials they want. What I want to know is if they’ll at least make some of this public, because it could make for a very cool “internet museum”.

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