I agree with Doug that there is no real reform and worse yet the giant private equity funds that are buying up the failing institutions are threatening to stop if the US raises the asset requirements and insurance fees as the FDIC is smartly suggesting. They are lobbying the administration and it is likely that a Larry Summers controlled economic policy team will do nothing to stop them from getting their way. Once again the little guy gets left holding the bag on debt and inflation.
Lack of real competition will be a problem. This market grab facilitated and funded by the US Taxpayer is yet another example of the little man taking yet another one up the rear. Look at the record number of mid and small-size bank failures this year that we (US Taxpayers) are on the hook for as these institutions gain massive control over our financial future. The WP article http://bit.ly/sPF75 from Aug 28 does a great job of spelling out the real issue to consumers as result of this grab. Any upside is completely eclipsed by the down. I'm actually surprised at your lack of outrage.
Pretty simple (yet elusive for many companies) to focus on what people really want and easy to get distracted by complexity in today's market. I agree that Capp uses the wrong words to make the right argument. I have sat in meetings where "good enough" customer service was discussed as a cost reduction technique and that is not at all what I believe Capp is saying. BTW...that company's market share plunged shortly thereafter.