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<title>Techdirt. Stories filed under &quot;streaming&quot;</title>
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<image><title>Techdirt. Stories filed under &quot;streaming&quot;</title><url>http://www.techdirt.com/images/td-88x31.gif</url><link>http://www.techdirt.com/</link></image>
<item>
<pubDate>Tue, 14 May 2013 09:46:00 PDT</pubDate>
<title>Why ESPN's Offer To Pay To Have Its Content Bypass Data Cap Meters Plays Right Into The Hands Of Wireless Providers</title>
<dc:creator>Tim Cushing</dc:creator>
<link>http://www.techdirt.com/blog/wireless/articles/20130510/18001823041/why-espns-offer-to-pay-to-have-its-content-bypass-data-cap-meters-plays-right-into-hands-wireless-providers.shtml</link>
<guid>http://www.techdirt.com/blog/wireless/articles/20130510/18001823041/why-espns-offer-to-pay-to-have-its-content-bypass-data-cap-meters-plays-right-into-hands-wireless-providers.shtml</guid>
<description><![CDATA[ <p>
ESPN has been making a little bit of noise recently about being willing to throw a few bucks towards wireless providers in exchange for letting its content roll through to users without affecting their data caps. While this may sound like a good deal for sports fans stuck with low data caps, there's a whole lot wrong with this "offer," above and beyond the obvious "pay-to-skirt-net-neutrality" issue.
Chris Morran <a href="http://consumerist.com/2013/05/10/why-were-praying-that-espn-does-not-begin-subsidizing-wireless-plans/" target="_blank">has a good rundown of the negative side effects ESPN's data subsidy would unleash</a>. First and foremost, ESPN offering to help out users with data caps plays right into the industry's talking points.
<blockquote>
<i>
</i><i>Subsidizing wireless usage in this way would only give rise to this myth that smartphone data plans are capped because of congestion and a supposed high cost of moving data. However, studies show that the <a href="http://consumerist.com/2012/12/18/new-report-says-cash-cow-data-caps-are-about-pleasing-investors-not-congestion/" target="_blank">cost of delivering content to wireless customers has dropped</a> while the user base has increased.</i></blockquote>
Morran's right. The last thing the wireless providers need is someone granting credence (albeit in a very roundabout way) to their ongoing myth of <a href="http://www.techdirt.com/articles/20130118/17425221736/cable-industry-finally-admits-that-data-caps-have-nothing-to-do-with-congestion.shtml" target="_blank">congestion and costs</a>. This allows these providers to continue dining out on this story while simultaneously casting themselves as "good guys" in the new narrative. "See, we're allowing you to access popular content without using up a chunk of your data plan!" ESPN gets preferential treatment, the providers make more money and everyone wins. Well, almost.
<blockquote>
<i>Well-heeled content providers like ESPN would not be hurt financially by subsidies, but if they became standard, that extra could effectively put up a huge roadblock &mdash; or at least a very nasty speed bump &mdash; to smaller startups seeking to compete.</i></blockquote>
Basically, if one content provider is shown preference in exchange for a fee, it makes it tougher for the competition to reach consumers. If FOX Sports is just going to eat away at your data plan, it only makes sense to switch to the "free" data ESPN is providing. Wireless companies will be able to leverage content providers against each other, gradually levelling the playing field with fat stacks of subsidy dollars.
<br /><br />
If ESPN is able to follow through on its plan, this will become the norm. Wireless providers will have a new source of income and exactly zero reasons to increase or remove <a href="http://www.techdirt.com/blog/wireless/articles/20130226/10324722119/mobile-operator-ceo-customers-under-our-data-caps-dont-use-much-data-so-nobody-needs-unlimited-data.shtml" target="_blank">data caps</a>, seeing as the caps themselves are providing the incentive for content providers to ante up for unmetered data to keep consumers hooked.
<br /><br />
As unmetered data usage increases, the wireless providers will simply adjust the argument, stating that this new level of network strain requires data caps to stay in place and that the infrastructure improvements needed to support this will require higher overage fees and lower caps.
<br /><br />
Morran argues it shouldn't be that way, and again, he's right, but given the track record of most providers when it comes to data caps, nothing will change but the amount of cash flowing towards wireless companies.
<blockquote>
<i>If content providers do begin subsidizing wireless plans, then consumers should demand lower monthly rates &mdash; or the elimination of data caps entirely, as that extra cost will be borne by ESPN and others. Of course, we all know that will never happen.</i></blockquote>
Consumers can make all the demands they want, but the simple fact is most of them lack the options to make a stand on principle. Even in areas covered by more than one provider, the differences between the "competing" companies is almost imperceptible.
<br /><br />
From a business standpoint, this works out extremely well for ESPN. Even if most customers are in no danger of hitting their data cap, the pull of unmetered data is very strong. Unfortunately, it works out all too well for wireless providers, most of whom have shown little interest in upgrading their infrastructure even as they shed crocodile tears over congestion.
<br /><br />
</p><br /><br /><a href="http://www.techdirt.com/blog/wireless/articles/20130510/18001823041/why-espns-offer-to-pay-to-have-its-content-bypass-data-cap-meters-plays-right-into-hands-wireless-providers.shtml">Permalink</a> | <a href="http://www.techdirt.com/blog/wireless/articles/20130510/18001823041/why-espns-offer-to-pay-to-have-its-content-bypass-data-cap-meters-plays-right-into-hands-wireless-providers.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/blog/wireless/articles/20130510/18001823041/why-espns-offer-to-pay-to-have-its-content-bypass-data-cap-meters-plays-right-into-hands-wireless-providers.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>stop-it,-ESPN.-you'll-just-encourage-them.</slash:department>
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<pubDate>Thu, 25 Apr 2013 11:55:00 PDT</pubDate>
<title>CBS Will Sue Aereo In Boston, Preferably In The Alternate Reality Where CBS Is Winning</title>
<dc:creator>Leigh Beadon</dc:creator>
<link>http://www.techdirt.com/articles/20130424/00002122819/cbs-threatens-to-sue-aereo-again.shtml</link>
<guid>http://www.techdirt.com/articles/20130424/00002122819/cbs-threatens-to-sue-aereo-again.shtml</guid>
<description><![CDATA[ <p>
<a href="http://www.techdirt.com/user/churchhatestucker">ChurchHatesTucker</a> points us to the latest news about Aereo, the service that has been facing endless opposition and jumping through countless legal hoops just to be able to offer a simple service that lets people watch public TV broadcasts online. Undaunted, Aereo recently announced plans to launch in Boston, which <a href="http://www.theverge.com/2013/4/23/4257652/cbs-threatens-to-sue-aereo-again-this-time-in-boston" target="_blank">spurred an analyst to ask CBS (which is engaged in a lawsuit against Aereo in New York) how it would respond:</a>
</p>
<center><a href="http://imgur.com/rB3RgfX"><img src="http://i.imgur.com/rB3RgfX.png" title="Hosted by imgur.com" /></a></center>
<p>
McClintock (CBS' exec VP of communications) sure doesn't mince words, but he does mince reality. The broadcasters are <a href="http://www.techdirt.com/articles/20120711/22343219668/aereo-wins-round-one-against-broadcasters-judge-rejects-injunction-allows-service-to-live.shtml">not</a> faring <a href="http://www.techdirt.com/articles/20130401/09080722534/aereo-wins-again-appeals-court-says-its-system-is-not-infringing.shtml">well</a> against Aereo, with the courts all apparently recognizing that the company has carefully followed the letter of the law established in the Cablevision ruling. It's bizarre that he would try to characterize the situation as an obvious win for CBS when the exact opposite is true &mdash; especially in a conversation with tech analysts and journalists. Still, points for confidence, I guess.
</p>
<p>
It didn't end there, either:
</p>
<blockquote><em>After [Verge editor Ben] Popper noted that CBS' signals were not being stolen and that the public owned the airwaves, <a href="https://twitter.com/Dana_McClintock/status/326726592309121025" target="_blank">McClintock responded</a>: "Yet it's ok for Aereo to profit from the same public. Hmmm..."
<br /><br />
Greenfield got in a zinger by noting the similarities between Aereo and Amazon's services. "Amazon 'makes money'" Greenfield <a href="https://twitter.com/RichBTIG/status/326729472881590273" target="_blank">wrote on Twitter</a>, "on selling antennas to watch broadcast TV, and they ship to Boston."</em></blockquote>
<p>
The question of "profiting from the public" is a red herring, and not a smart one for CBS to bring up. After all, the networks profit from their public broadcasts, too. Do they plan to give back all the money they have made from selling ads on the <em>publicly-owned airwaves</em> for which they paid no access fee?
</p>
<p>
The fact that the airwaves are owned by the public only means what it sounds like. It means the ability to <em>broadcast</em> on the airwaves is permitted by the public &mdash; it does not have anything to do with how the public accesses those airwaves, or whether or not someone is making a profit. As Greenfield points out, by McClintock's logic, it would be wrong to charge money for a TV antenna.
</p>
<p>
The Twitter exchange perfectly highlights a key issue here: thanks to the vagaries of copyright law, the whole fight over Aereo (and over remote DVR) is basically a fight about the length of a wire. Selling a home TV antenna? Legal. Renting a home TV antenna to someone? Yup. Selling someone a setup that hooks their antenna into a computer and then into their network, so they can watch it on any of their devices? No problem. Renting that same setup to them? Sure thing.
</p>
<p>
But doing any of that <em>from slightly further away?</em> 'Illegal!' cry the networks.
</p>
<p>
Luckily, despite the networks' facade of confidence and <a href="http://www.techdirt.com/articles/20130408/12161722625/hilarious-ridiculous-networks-threaten-to-pull-channels-off-air-if-aereo-dish-win-lawsuits.shtml">silly threats</a> to pull their broadcasts, the courts seem to be well aware of the ridiculousness of their argument. Given the recent rulings, it seems unlikely that a new lawsuit in Boston would gain much traction &mdash; but, of course, just the fact that the lawsuits keep on coming serves as a roadblock to Aereo's innovation. The <a href="http://www.techdirt.com/articles/20130410/12051322665/copyright-lobotomy-how-intellectual-property-makes-us-pretend-to-be-stupid.shtml">broken analogies</a> enforced by copyright law have resulted in an <a href="http://www.techdirt.com/blog/innovation/articles/20120830/13260820222/how-copyright-has-driven-online-streaming-innovators-insane.shtml">insane situation</a> with online streaming (among other things), and the fact that the fight with Aereo has even gone this far (and shows no signs of stopping) just underscores the severity of the problem.
</p><br /><br /><a href="http://www.techdirt.com/articles/20130424/00002122819/cbs-threatens-to-sue-aereo-again.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20130424/00002122819/cbs-threatens-to-sue-aereo-again.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20130424/00002122819/cbs-threatens-to-sue-aereo-again.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>keep-angry,-carry-on</slash:department>
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<pubDate>Mon, 8 Apr 2013 10:53:56 PDT</pubDate>
<title>In Which NY Times Reporter Jenna Wortham Accidentally Reveals How She Violated Both The CFAA &#038; The DMCA</title>
<dc:creator>Mike Masnick</dc:creator>
<link>http://www.techdirt.com/articles/20130406/22004022615/which-ny-times-reporter-jenna-wortham-accidentally-reveals-how-she-violated-both-cfaa-dmca.shtml</link>
<guid>http://www.techdirt.com/articles/20130406/22004022615/which-ny-times-reporter-jenna-wortham-accidentally-reveals-how-she-violated-both-cfaa-dmca.shtml</guid>
<description><![CDATA[ Over the past few months and weeks there's been much greater attention paid to both the CFAA and the anti-circumvention provisions of the DMCA, and how both are in need of serious reform.  The attention to anti-circumvention was galvanized around the fact that unlocking your mobile phone <a href="http://www.techdirt.com/blog/wireless/articles/20130128/02192521803/how-unlocking-your-phone-may-now-be-crime-500000-fines-5-years-prison-first-offense.shtml">became illegal</a> again, after the Library of Congress allowed an exemption to expire, making many people realize that the anti-circumvention clause of the DMCA, also known as section 1201, meant that they often don't really own the products they thought they owned.  The attention to <a href="http://www.techdirt.com/articles/20130328/15252122499/law-professor-eric-goldman-cfaa-is-failed-experiment-get-rid-it.shtml">CFAA reform</a> came in response to Aaron's Swartz's untimely death, and the light it shed on the parts of the CFAA that he was charged under.  Of course, many of us have been fighting back against both laws for years, but the public attention on both has been key over the past few months.
<br /><br />
One of the key issues that critics of both laws have pointed out, repeatedly, is how they criminalize things that most people don't really think are bad or illegal.  That is, they often criminalize someone (or at least make them open to huge civil awards) for the types of things plenty of people do everyday without thinking twice about it.
<br /><br />
Given all that, it's interesting to see a NY Times reporter, Jenna Wortham, more or less <a href="https://twitter.com/ericgoldman/status/320647511838707712" target="_blank">admit publicly</a> to willfully breaking both laws in an article she wrote <a href="http://www.nytimes.com/2013/04/07/business/streaming-sites-and-the-rise-of-shared-accounts.html?_r=0&#038;adxnnl=1&#038;adxnnlx=1365303534-ZEz2mdZ82xJCe5Oqa52pRA&#038;pagewanted=all" target="_blank">about the rising number of people, including herself, who use other people's logins</a> for various streaming content services.  In Wortham's case, she logs in to the HBO Go internet service via a login obtained from some guy she met at a restaurant.
<blockquote><i>
LAST Sunday afternoon, some friends and I were hanging out in a local bar, talking about what we&#8217;d be doing that evening. It turned out that we all had the same plan: to watch the season premiere of &#8220;Game of Thrones.&#8221; But only one person in our group had a cable television subscription to HBO, where it is shown. The rest of us had a crafty workaround.
<br /><br />
We were each going to use HBO Go, the network&#8217;s video Web site, to stream the show online &#8212; but not our own accounts. To gain access, one friend planned to use the login of the father of a childhood friend. Another would use his mother&#8217;s account. I had the information of a guy in New Jersey that I had once met in a Mexican restaurant.
</i></blockquote>
That's a violation of the anti-circumvention clause of the DMCA, as she is circumventing a technical protection measure that is designed to keep her from watching the show without paying.  It's a violation of the CFAA because it means that she is knowingly accessing a protected computer without authorization (or, at least, exceeding authorized access).  There may be some questions about whether or not the data she obtained exceeds $5,000 in value, but it wouldn't be that hard for a inspired US Attorney to come up with some way to count it as such.  After all, they made that claim with Aaron Swartz and all he was downloading was <i>academic papers</i> that have little or no actual commercial value.  Wortham is admitting to streaming some of the most popular (and expensive to produce) content out there.
<br /><br />
No, no one thinks that anyone is likely to actually go after Wortham, but this story highlights why both of those laws are highly problematic and are in serious need of immediate reform.  Just the fact that Wortham <i>could</i> find herself on the receiving end of lawsuits (both criminal and civil) over both of those laws (and considering her public admission to the key facts, she might have a difficult time pleading innocence) shows why those laws desperately need to be fixed.  A quick look through Wortham's writings this year suggest that she has not written about either of these issues.  While it may not directly be considered her "beat," the fact that this latest article leads to inadvertent admissions to breaking two laws -- one of which can result in $150,000 in statutory damages and the other a felony charge and potential jail time -- suggest that perhaps it should be something worth covering.
<br /><br />
All that said, her article is actually pretty interesting, and worth reading.  While it starts out talking about how people are sharing their accounts, it also notes that many of these services are really falling down on enabling easier community and sharing features among friends or the wider community of people who like the same content.  I agree with all of that, though I don't think people should face penalties for breaking these two incredibly obsolete laws to explore the topic.<br /><br /><a href="http://www.techdirt.com/articles/20130406/22004022615/which-ny-times-reporter-jenna-wortham-accidentally-reveals-how-she-violated-both-cfaa-dmca.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20130406/22004022615/which-ny-times-reporter-jenna-wortham-accidentally-reveals-how-she-violated-both-cfaa-dmca.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20130406/22004022615/which-ny-times-reporter-jenna-wortham-accidentally-reveals-how-she-violated-both-cfaa-dmca.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>all-in-one</slash:department>
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<item>
<pubDate>Thu, 4 Apr 2013 08:55:54 PDT</pubDate>
<title>Warner Brothers Thinks What People REALLY Want In A Streaming Service Is Something That Costs More But Offers Less</title>
<dc:creator>Tim Cushing</dc:creator>
<link>http://www.techdirt.com/articles/20130403/20404022568/warner-brothers-thinks-what-people-really-want-streaming-service-is-something-that-costs-more-offers-less.shtml</link>
<guid>http://www.techdirt.com/articles/20130403/20404022568/warner-brothers-thinks-what-people-really-want-streaming-service-is-something-that-costs-more-offers-less.shtml</guid>
<description><![CDATA[ <p>
Warner Brothers, one of the many studios to sign on to the <a href="http://www.techdirt.com/articles/20111021/12064316454/hollywoods-kinder-gentler-drm-ultraviolet-getting-slammed-reviews.shtml" target="_blank">rightfully-maligned</a> Ultraviolet "service," and tireless proponent of lengthy arbitrary <a href="http://www.techdirt.com/articles/20121025/20091920851/warner-brothers-redbox-sign-new-deal-rental-blackout-window-cut-ridiculous-56-days-to-equally-ridiculous-28-days.shtml" target="_blank">blackout periods</a>, has decided to leap ungracefully into the streaming business with <a href="http://instant.warnerarchive.com/index.html" target="_blank">Warner Archive Instant</a>.
<br /><br />
Now, Warner Archive Instant isn't necessarily meant to be a Netflix killer. (Or even to take out the severely wounded Hulu.) It's way too niche for that. But it's unclear <i>exactly</i> what perceived gap in the market Warner is hoping to fill (other than a gap of its own creation). <a href="http://www.theverge.com/2013/4/2/4173820/warner-archive-instant-streams-a-small-lineup-of-classic-films" target="_blank">Here's a few of the underwhelming details</a>.
<blockquote>
<i>Warner Archive Instant [is] a service that streams vintage films and shows from the vast Warner Bros. catalog. It's an offshoot of the existing Warner Archive DVD and Blu-ray site, but the digital selection is unfortunately rather limited &mdash; there are only 123 distinct titles available as of now. While most of these aren't typically found through other outlets, it's still a pretty small selection, particularly for the $9.99 monthly fee associated with the service. Warner says that it'll be constantly adding and rotating new content in and out, but for now it's not the most robust offering around.</i></blockquote>
This certainly sounds like a studio-directed effort. More expensive with less selection! That's what people are looking for in a streaming service! Warner, despite dipping a toe into the Stream, seems to be relying on artificial scarcity to drive subscriptions. Many of the movies and shows it offers on Archive Instant aren't available through other streaming services or retailers. So, if you're absolutely dying to watch selected episodes from <a href="http://instant.warnerarchive.com/product.html?productId=15259" target="_blank">seasons 2 &#038; 3</a> (but <i>not</i> the entire seasons, mind you) of <i>77 Sunset Strip</i> (or late-80s insta-classic <i><a href="http://instant.warnerarchive.com/product.html?productId=52178" target="_blank">Disorderlies</a></i>) and have nothing better to do with a ten-spot, Warner Archive is tailored precisely for you.
<br /><br />
Of course, this being a studio effort, there are a whole lot of caveats to the severely limited, expensive, streaming service -- many that you won't find hampering cheaper services with more titles.
<br /><br />
For instance, if you want true HD, you have a single option: <a href="http://instant.warnerarchive.com/support.html#29" target="_blank">Roku box to TV</a>. That's it. Hi-def streaming for PC and Mac is <a href="http://instant.warnerarchive.com/support.html#9" target="_blank">not supported</a> "at this time." Also <a href="http://instant.warnerarchive.com/support.html#8" target="_blank">not supported</a>: smart TVs, networked Blu-Ray players, Wii/Xbox/PS3 or mobile devices. Here's more good news: the service can only be utilized on <a href="http://instant.warnerarchive.com/termsofuse.html" target="_blank">one device at a time</a>.
<br /><br />
This service is far too limited and far too expensive to appeal to about 99% of everybody. Perhaps several months down the road when Warner adds more (and it will need to add a <i>lot</i>) content, it might be tempting. But even with additional content, it will still be nothing more than <i>yet another</i> streaming service competing for market share in an overcrowded field.
<br /><br />
Warner is making a couple of mistakes here (at least). The first is arbitrarily locking up certain content <i>solely</i> to "create" a market for the shackled products. The second mistake is assuming people are clamoring for a fragmented streaming market. Most people are satisfied with one or two services and very occasionally use others to fill in the gap. What they're not interested in is creating <i>yet another</i> account, setting up <i>yet another</i> device and adding <i>yet another</i> line item to the debit side of their bank accounts in order to access limited niche content. (And even the "niche" part can be argued. The titles available are hit-and-miss -- a collection of true classics mixed with below average films, accompanied by a bizarre selection of TV shows, some of which are represented as "best of" sets, rather than the entire season[s]. Archive Instant seems to have been set up by a faulty database query, rather than curated with the classic movie fan in mind.)
<br /><br />
At the end of the day, though, Warner will still be able to say it tried. When the MPAA presents its anti-piracy legislation suggestions, it will point to this (and Ultraviolet) as <a href="http://www.techdirt.com/articles/20120712/18255119679/mpaa-points-to-its-roster-crappy-online-services-asks-what-were-complaining-about.shtml" target="_blank">evidence of the studios' willingness</a> to meet <strike>pirates</strike> potential customers halfway. What it fails to understand is that meeting customers halfway rarely results in a sale. And when nobody's buying the crap the studios are shoveling, to them, it just looks like pirates all the way down.
<br /><br />
</p><br /><br /><a href="http://www.techdirt.com/articles/20130403/20404022568/warner-brothers-thinks-what-people-really-want-streaming-service-is-something-that-costs-more-offers-less.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20130403/20404022568/warner-brothers-thinks-what-people-really-want-streaming-service-is-something-that-costs-more-offers-less.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20130403/20404022568/warner-brothers-thinks-what-people-really-want-streaming-service-is-something-that-costs-more-offers-less.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>artificial-scarcity-meets-artificial-infinity</slash:department>
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<pubDate>Fri, 22 Mar 2013 17:28:19 PDT</pubDate>
<title>NCAA Still Going Backwards On Tournament Streaming</title>
<dc:creator>Timothy Geigner</dc:creator>
<link>http://www.techdirt.com/articles/20130322/06243622416/ncaa-still-going-backwards-tournament-streaming.shtml</link>
<guid>http://www.techdirt.com/articles/20130322/06243622416/ncaa-still-going-backwards-tournament-streaming.shtml</guid>
<description><![CDATA[ <p>
Last year, around NCAA Tournament time, I wrote a piece about how the NCAA was going <a href="http://www.techdirt.com/articles/20120316/06110318128/ncaa-goes-backwards-streaming-basketball-tournament.shtml">backwards</a> on streaming the games. Once free streams were locked up behind subscription charges, reducing the pool of eyeballs that could be watching the advertising that actually makes the NCAA and their broadcast partners the real money in this whole situation. It's been something of a disappointment for me, being a sports fan, to see how far the leagues are going to lock up their content rather than expose it to more revenue-generating viewers via the internet. Seriously, can't I just <a href="http://www.techdirt.com/articles/20120104/06070417275/dear-pro-sports-leagues-can-i-watch-game-please.shtml">watch</a> the game?
<br /><br />
Well, add another wrinkle into the mix for this year's NCAA Tournament. Gone is the $4.99 subscription fee, but before you begin jumping up and down for joy, <a href="http://www.sbnation.com/college-basketball/2013/3/21/4130394/watch-ncaa-tournament-online-live-stream-march-madness">they've now added cable subscription requirements</a> for any game that isn't on CBS.
<blockquote>
<i>Things have changed a bit this time around to stream March Madness online. Last year, the NCAA charged a small fee for access to all of the games. This time around, any of the games that are broadcast on CBS are free for anyone to stream online. The games that are broadcast on TBS, TNT or truTV, the collection of Turner Broadcasting-owned channels, <b>will require a cable subscription authentication</b>.</i>
</blockquote>
While this may not strike some of you as wholly unreasonable, it's actually <i>worse</i> for several reasons. First, it's another step backwards from the way things are trending. Cable cords are being cut in favor of the evermore common micro-transactions that occur for online content. I didn't think last year (and still don't) that such a transaction made sense for the Tournament, because it naturally limits viewers for advertising purposes, but at least it was in keeping with the modern trend of viewership. For the NCAA to instead embrace a log in system to stream games that is trending <i>downward</i> in use is downright stupid.
<br /><br />
Worse yet, it isn't as if <i>all</i> cable customers can get in either. At least that's the conclusion I came to yesterday when I grudgingly tried to log in from work to watch the games (sorry, boss) and found that my cable provider, 3rd largest provider in the 3rd largest market in America, <i>wasn't listed in the log in options</i>. This may be simply a result of RCN not having a deal worked out with either the NCAA or the cable channels in question, but as the end viewer I don't care about such things. RCN is the only provider for my building and the NCAA's system results in my not being able to watch the games and generate ad revenue for them and their broadcast partners.
<br /><br />
Or, rather, I can't watch the games on <i>their </i>sites. I can certainly find them streaming elsewhere, where the ads aren't targeted to my region (or country) and fall outside of the NCAA's control regardless. The NCAA could do this freaky free streaming too, if they wanted. I saw them do it not 3 years ago. So why are they going backwards?
</p><br /><br /><a href="http://www.techdirt.com/articles/20130322/06243622416/ncaa-still-going-backwards-tournament-streaming.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20130322/06243622416/ncaa-still-going-backwards-tournament-streaming.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20130322/06243622416/ncaa-still-going-backwards-tournament-streaming.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>seriously?</slash:department>
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<pubDate>Wed, 20 Mar 2013 15:05:44 PDT</pubDate>
<title>Copyright Office Boss Admits Copyright Law Is Broken And Needs A Rethink... But Still Focused On Bad Ideas</title>
<dc:creator>Mike Masnick</dc:creator>
<link>http://www.techdirt.com/articles/20130320/14513122401/copyright-office-boss-copyright-law-is-broken-everything-should-be-table-we-love-copyright.shtml</link>
<guid>http://www.techdirt.com/articles/20130320/14513122401/copyright-office-boss-copyright-law-is-broken-everything-should-be-table-we-love-copyright.shtml</guid>
<description><![CDATA[ We posted one <a href="http://www.techdirt.com/articles/20130320/13493222399/register-copyright-suggests-that-personal-downloading-should-not-be-seen-as-piracy.shtml">short post</a> about a key comment from Register of Copyright, Maria Pallante, suggesting that the focus of copyright law should be on large scale piracy, rather than the teenager downloading at home.  Many in our comments rightfully cheered on this line, but as <a href="http://www.ustream.tv/channel/hclive02" target="_blank">the hearing is concluding</a> it's worth pointing out that there are a number of things she's brought up that should be equally, if not more, troubling. 
<blockquote><i>
 "I've never thought that copyright inhibits innovation."
</i></blockquote>
Throughout the hearing, she repeatedly emphasizes her old line about how copyright is "first for the author" and then <i>later</i> for the public.  This is a rewriting of history.  Copyright is <i>for the public</i>, period.  The <i>means</i> to do that is to create a benefit for authors.  She's absolutely correct that these two things can and should be aligned, but those things are only aligned when you put the public interest <i>first</i> and <i>then</i> look to see <i>how</i> to create the best incentives following that.  It's a different approach, and I'm troubled by her repetition of it being about "the artist first."  It's not.
<br /><br />
Also, troubling, was that she more or less endorsed large parts of SOPA as a proper solution for going forward.  Specifically, she calls out the "follow the money" approach, which was a key part of SOPA, as a solution she believes would be effective for enforcement.  This ignores the massive unintended consequences associated with that approach -- including the ability to shut down and kill off all sorts of innovations early on.  A "follow the money" approach would have killed off radio, cable TV, the photocopier, the VCR, the MP3 player, the DVR and more in their early days.  Do we really want that?
<br /><br />
She also goes back, repeatedly, to saying that we need to make the public performance right a <i>felony</i>, rather than a misdemeanor -- another piece of SOPA.  This is the "streaming" question.  She wants to let law enforcement throw people in jail for streaming works, even if they do no host or even touch the content itself.  That's pretty scary.  She talks about the horrors of people "streaming the Super Bowl," ignoring that the Super Bowl isn't suffering from this at all.  They're raking in tons of cash from advertisers.  And yet, she claims that making streaming a felony is one of her "top 3" priorities on fixing copyright.
<br /><br />
In a rather bizarre exchange with Rep. Chu, Pallante agrees with Chu that <i>DRM is a form of innovation</i> and that this shows that copyright inspires innovation.  Furthermore, she insists that DRM is a <i>required</i> part of a functioning copyright system.  Why?  That is not explained.
<br /><br />
Elsewhere, she mostly just focused on how things were "broken" and needed to be explored -- but held off on making specific proposals.  That's a perfectly reasonable position to take, but it's worrying that there's little to no discussion about <i>why</i> the copyright system is broken.  That is, we're talking about fixes to certain parts and a rethinking of those parts, but not looking at the very crux of the issue:  whether or not copyright actually is creating an incentive, and if that incentive is useful or necessary.  There's no discussion of why or how people create -- nor is there any discussion about how the vast majority of creation today is not for direct monetary benefit anyway, and yet is still locked up by copyright law.  Without examining the core issues, the overall reform process is just going to produce another, outdated and broken law.<br /><br /><a href="http://www.techdirt.com/articles/20130320/14513122401/copyright-office-boss-copyright-law-is-broken-everything-should-be-table-we-love-copyright.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20130320/14513122401/copyright-office-boss-copyright-law-is-broken-everything-should-be-table-we-love-copyright.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20130320/14513122401/copyright-office-boss-copyright-law-is-broken-everything-should-be-table-we-love-copyright.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>a-lot-to-worry-about</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20130320/14513122401</wfw:commentRss>
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<pubDate>Mon, 18 Mar 2013 13:01:40 PDT</pubDate>
<title>More Details On Copyright Register Maria Pallante's Call For Comprehensive, 'Forward-Thinking, But Flexible' Copyright Reform</title>
<dc:creator>Mike Masnick</dc:creator>
<link>http://www.techdirt.com/articles/20130318/11114922368/more-details-copyright-register-maria-pallantes-call-comprehensive-forward-thinking-flexible-copyright-reform.shtml</link>
<guid>http://www.techdirt.com/articles/20130318/11114922368/more-details-copyright-register-maria-pallantes-call-comprehensive-forward-thinking-flexible-copyright-reform.shtml</guid>
<description><![CDATA[ On Friday, we had two stories breaking the news that the Register of Copyright is expected this week to call for comprehensive copyright reform, including both a <a href="http://www.techdirt.com/articles/20130315/09225322338/surprise-register-copyrights-expected-to-call-reduction-copyright-term.shtml">slight reduction in term</a> as well as <a href="http://www.techdirt.com/articles/20130315/14043322341/more-details-copyright-offices-suggestions-copyright-reform-some-good-some-bad.shtml">some of other changes</a>.  It's somewhat surprising that (as far as I can tell), no other publications are reporting on this, considering the magnitude of this bit of news.  There was a <a href="http://www.billboard.com/biz/articles/1552384/business-matters-congressional-hearing-hints-of-upcoming-copyright-changes" target="_blank">brief bit</a> of speculation in Billboard, but most other publications have stayed silent so far.
<br /><br />
Today we have even more details.  First, we have <a href="https://www.documentcloud.org/documents/623874-pallante-032013.html" target="_blank">Pallante's expected testimony on Wednesday</a> before the IP subcommittee of the House Judiciary Committee.  It's a pretty short and simple piece that basically says "let's get this process started, because Copyright Reform is going to be a long and arduous process, but it needs to be done."  And, as we noted last week, it sounds like a lot of stuff is on the table.
<blockquote><i>
It has been fifteen years since Congress acted expansively in the copyright space. During 
that period, Congress was able to leave a very visible and far-reaching imprint on the 
development of both law and commerce. It enacted the Digital Millennium Copyright Act 
(&#8220;DMCA&#8221;), which created rules of the road for online intermediaries (e.g., Internet service 
providers) and a general prohibition on the circumvention of technological protection measures 
(so-called &#8220;TPMs&#8221;) employed by copyright owners to protect their content. The DMCA also 
created a rulemaking mechanism by which proponents could make the case for temporary 
exemptions to the TPM provisions in order to facilitate fair use or other noninfringing uses (the 
&#8220;section 1201 rulemaking&#8221;).
<br /><br />
Nonetheless, a major portion of the current copyright statute was enacted in 1976. It took 
over two decades to negotiate, and was drafted to address analog issues and to bring the United 
States into better harmony with international standards, namely the Berne Convention. 
Moreover, although the Act is rightly hailed by many as an accomplishment in balance and 
compromise, its long trajectory defeated any hope that it could be effective into the 21st century
In fact, former Register of Copyrights Barbara Ringer, who had worked closely with Congress 
for much of the 1976 revision process, later called it a &#8220;good 1950 copyright law.&#8221;
<br /><br />
I think it is time for Congress to think about the next great copyright act, which will need 
to be more forward thinking and flexible than before. Because the dissemination of content is so 
pervasive to life in the 21st century, the law also should be less technical and more helpful to 
those who need to navigate it. Certainly some guidance could be given through regulations and 
education. <b>But my point is, if one needs an army of lawyers to understand the basic precepts of 
the law, then it is time for a new law.</b>
</i></blockquote>
For the most part, I absolutely agree -- especially that last line.  I will note that, Pallante, who has been stung repeatedly in the past for displaying a very strong bias towards copyright maximalism, is clearly being much more careful in these remarks -- something that we should all appreciate.  In her talk to Congress, a number of the things she suggests should be reviewed are things that many of us here would agree are in dire need of study and updating.
<blockquote><i>
A central equation for Congress to consider is what does and does not belong under a 
copyright owner&#8217;s control in the digital age. I do not believe that the control of copyright owners 
should be absolute, but it needs to be meaningful. People around the world increasingly are 
accessing content on mobile devices and fewer and fewer of them will need or desire the 
physical copies that were so central to the 19th and 20th century copyright laws.
<br /><br />
Moreover, while philosophical discussions have a place in policy debates, amending the 
law eventually comes down to the negotiation of complex and sometimes arcane provisions of 
the statute, requiring leadership from Congress and assistance from expert agencies like mine. 
The list of issues is long: clarifying the scope of exclusive rights, revising exceptions and 
limitations for libraries and archives, addressing orphan works, accommodating persons who 
have print disabilities, providing guidance to educational institutions, exempting incidental 
copies in appropriate instances, updating enforcement provisions, providing guidance on 
statutory damages, reviewing the efficacy of the DMCA, assisting with small copyright claims, 
reforming the music marketplace, updating the framework for cable and satellite transmissions, 
encouraging new licensing regimes, and improving the systems of copyright registration and 
recordation. 
</i></blockquote>
In her speech, she also highlights that the public interest is the most important thing, but also notes that the interests of creators are intertwined with those of the public.  Again, we agree, though I think that we agree in different ways.  Her focus appears to be mainly on the full-time, professional content creator, whereas we believe that any law must recognize that nearly everyone "creates" content these days, and must take that into account.
<blockquote><i>
If Congress considers copyright revision, a primary challenge will be keeping the public 
interest at the forefront, including how to define the public interest and who may speak for it. 
Any number of organizations may feel justified in this role, and on many issues there may in fact 
be many voices, but there is no singular party or proxy. In revising the law, Congress should 
look to the equities of the statute as a whole, and strive for balance in the overall framework. It 
is both possible and necessary to have a copyright law that combinessafeguards for free 
expression, guarantees of due process, mechanisms for access, and respect for intellectual 
property.
<br /><br />
To this end, I would like to state something that I hope is uncontroversial. The issues of 
authors are intertwined with the interests of the public. As the first beneficiaries of the copyright 
law, they are not a counterweight to the public interest but instead are at the very center of the 
equation. In the words of the Supreme Court, &#8220;[t]he immediate effect of our copyright law is to 
secure a fair return for an &#8216;author&#8217;s&#8217; creative labor. But the ultimate aim is, by this incentive, to 
stimulate artistic creativity for the general public good.&#8221; Congress has a duty to keep authors in 
its mind&#8217;s eye, including songwriters, book authors, filmmakers, photographers, and visual 
artists. A law that does not provide for authors would be illogical &#8212;hardly a copyright law at 
all.
</i></blockquote>
Separately, the Copyright Office has <a href="https://www.documentcloud.org/documents/623865-pallante-the-next-great-copyright-act-manges.html" target="_blank">released the full text of her speech</a> at Columbia University from two weeks ago, in which she lays out her ideas in much greater detail.  It's an interesting read, and I hope that most people here will take the time to read through the whole thing carefully before jumping into the discussion.  There is a lot in there to process -- some of it good, some of it troubling, some of it that requires more thought and study.  Assuming that Congress does move forward on this point, there is going to be an awful lot of back and forth over the next few years, and it wouldn't surprise me if it takes a decade or more before something is finally hammered out.
<br /><br />
In her speech, Pallante, (not surprisingly) says many of the same things as in her upcoming testimony.  She talks about making copyright law "forward thinking but flexible" which is a good way to think about it -- though, I imagine that just what that means will vary quite a bit based on where you sit in this debate.
<blockquote><i>
The next great copyright act must be forward thinking but flexible. It should not
attempt to answer the entire universe of possible questions, but, no matter what, it must
serve the public interest. Thus, it must confirm and rationalize certain fundamental
aspects of the law, including the ability of authors and their licensees to control and
exploit their creative works, whether content is distributed on the street or streamed from
the cloud.
<br <Br/>
This control cannot be absolute, but it needs to be meaningful. After all, people
around the world increasingly are accessing content on mobile devices and fewer and
fewer of them will need or desire the physical copies that were so central to the 19th and
20th century copyright laws. Thus, Congress has a central equation to consider today:
what does and does not belong under a copyright owner&#8217;s control. Congress also will
want to consider the exceptions and limitations, enforcement tools, licensing schemes,
and the registration system it wants for the 21st century.
</i></blockquote>
She then goes through the big list of "major issues."  First up is the <b>performance right</b>.  In the US, Congress decided long ago that since radio was a form of advertising for music, radio stations do not need to pay royalties to performers (they do need to pay songwriters/publishers).  Most of the rest of the world does have to obtain a performance right however, and for years there's been a push from the labels (and the Copyright Office) to "harmonize" this and basically force radio stations to pay an RIAA tax for playing music.  As I've argued in the past, this is somewhat silly, since the history of radio is littered with stories of payola, in which the labels funneled huge wads of cash to radio stations and their employees to get their music on the air.  In other words, if left to the free market, the market has said that labels value airplay so much they'll pay for it -- yet they're looking for legislation that requires <i>the reverse</i>: where radio stations should be expected to pay labels.  I still haven't seen how that makes much sense, but given the decreasing importance of radio (though, yes, it is still important today), and the importance of many of the other issues discussed, the performance right issue will almost certainly get rolled up into any big reform effort.
<br /><br />
She also suggests a clarification on <b>"the distribution"</b> right, to determine whether or not you actually have to distribute, or if merely "making available" violates that right.  The courts have more or less been split on the issue with a few rulings in either direction.  Not surprisingly, I strongly believe that there needs to be evidence of actual distribution to violate the distribution right, and merely making available does not violate that right (though, certainly should put you at risk of violating that right).  Pallante does not come down on any particular side, but notes it as an open issue.
<blockquote><i>
The scope of the distribution right also is a central theme today, as courts work
through whether and how it may be implicated and enforced in relation to use of works
over the Internet.58 One key issue in the courts is the degree to which a claimed violation
of the exclusive right to authorize distribution of a work requires a showing of actual
dissemination of a work or whether the act of making the work available online is
sufficient.
</i></blockquote>
Next up: <b>incidental copies</b>.  As Pallante rightly notes, "new technologies have made
it increasingly apparent that not all reproductions are equal in the digital age."  Specifically, the nature of the way computers work is that they are giant copying machines, and you could argue that much of what they do is infringement, but there is growing concern that "incidental" copies made in the process of computing should <i>not</i> be considered infringing.  Pallante points out that Congress has dealt with this in the past through duct-taping on bits and pieces to the Copyright Act to exempt certain types of copies, which (though she doesn't mention this) leads to convoluted rulings like the one in the <a href="http://www.techdirt.com/articles/20080804/1218551884.shtml">Cablevision remote DVR case</a>, in which the court knew it shouldn't be infringing, but had to twist itself into a series of complex knots to make that argument under existing law.
<br /><br />
From there we get into <b>enforcement</b>, which kicks off with some implied praise for "voluntary" actions like the six strikes plan, but also a hint of support for SOPA-like restrictions, specifically calling out payment process, advertising networks, search engines and internet service providers as "having a role" in enforcing copyrights.  That should be closely watched.  Similarly, she highlights another issue that was in SOPA: expanding copyright coverage to go against "streaming."
<blockquote><i>
One critical issue is the ability of law enforcement to prosecute the rising tide of
illegal streaming in the criminal context. Streaming implicates the copyright owner&#8217;s
exclusive right of public performance: it is a major means by which copyright owners
license their rights in sporting events, television programs, movies, and music to
customers, who in turn access the content on their televisions, smart phones, tablets, or
video consoles. Under current law there is a disparity that may have once been of little
consequence but is today a major problem: prosecutors may pursue felony charges in the
case of illegal reproductions or distributions, but are limited to misdemeanor charges
when the work is streamed, even where such conduct is large scale, willful and
undertaken for a profit motive. As a practical matter, prosecutors have little incentive
to file charges at all, or to pursue only those cases where the rights of reproduction and
distribution are also at issue. This lack of parity neither reflects nor serves the digital
marketplace.
</i></blockquote>
Again, this was a part of SOPA (and while not a part of PIPA, there was a separate Senate bill that covered this concept, which resulted in the famed <a href="http://www.techdirt.com/articles/20111019/11572816419/free-justin-bieber-do-we-really-want-congress-to-make-bieber-felon.shtml">Free Bieber</a> campaign.  While Pallante presents this in a matter of fact manner, it is not nearly as clear cut as she states.  After all, we've seen that the government is already going after "streaming" sites, like <a href="http://www.techdirt.com/articles/20110617/04014414727/why-is-justice-department-pretending-us-copyright-laws-apply-uk.shtml">TVShack</a>, <a href="http://www.techdirt.com/articles/20130227/03004022130/doj-lets-channelsurfing-operator-mostly-off-hook.shtml">ChannelSurfing</a> and <a href="http://www.techdirt.com/articles/20120106/11034317305/ninjavideo-admin-phara-gets-22-months-jail-500-hours-community-service-has-to-pay-mpaa-210k.shtml">NinjaVideo</a>.  In those cases, we often see that the government has a very dangerous (i.e., extremely confused) understanding of how internet streaming works, often being willing to blame site operators for third party actions, and quick to blame a platform site for content streamed from third parties, without ever directly touching the streaming site.  The war against streaming sites is incredibly misguided, and is the latest in a long series of attempts by the entertainment industry to lash out at enabling technology when it should be learning how to use it to their own advantage.  It's disappointing, though not surprising, that Pallante is offering up clear support for further criminalizing this area, in a manner that will almost certainly be abused to create chilling effects on innovation.
<br /><br />
Also among possible reforms: <b>small claims court</b> for copyright infringement.  Copyright is limited to federal court, and as someone who was just (ridiculously) <a href="http://www.techdirt.com/articles/20130207/10425321911/teri-buhl-threatens-to-sue-us-others-still-seems-confused-about-law.shtml">threatened</a> with a "small claims" court over a bogus copyright issue, we're certainly well aware of why it's a good thing to keep copyright out of small claims courts.  Last year, we had an even more detailed discussion about the issue in the form of a <a href="http://www.techdirt.com/articles/20121205/23325421252/proposed-copyright-small-claims-court-may-have-bigger-impact-than-dmca.shtml">guest post</a> from the folks at New Media Rights.
<br /><br />
Then we get to one of the big ones: <b>statutory damages</b>:
<blockquote><i>
This brings me to statutory damages. Some would eliminate the precondition in
section 412 of the Copyright Act that limits the availability of statutory damages to those
who register with the Copyright Office in a timely manner.74 They believe that it places
an undue burden on the people who need statutory damages the most but are least likely
to be aware of the condition, namely authors. Cost is also an issue, particularly for
prolific creators like photographers, who may be unable to register each and every work
under a separate application and have for years enjoyed a reduced rate through a group
registration option. This gives photographers the ability to claim statutory damages, but
often without providing effective public disclosure of what the group registration covers.
Section 412 also acts as a filter, reducing the number of claims from copyright owners
and the level of exposure for infringers. <b>Unfortunately, it does this for bad faith actors
and good faith actors alike.</b>
<br /><br />
Section 412 was designed as a precaution and an incentive in 1976 &#8212; a time
when the law was moving to automatic protection and many were worried about the
ramifications for authors, the public record and the Library of Congress&#8217; collection.
Section 412 thus creates a bargain: the copyright owner preserves his ability to elect
statutory damages in exchange for registering, thereby ensuring a more complete public
record of copyright information and a better collection for the Library of Congress.
<br /><br />
[....] More globally, arguments abound on the subject of statutory damages, suggesting
that they are either too high, too low, too easy, or too hard to pursue. Statutory damages
have long been an important part of copyright law to ensure that copyright owners are
compensated for infringement, at least where actual damages are unworkable. The
Copyright Act of 1790 included a provision awarding the copyright owner fifty cents for
every sheet of an unauthorized copy that was printed, published, or imported or exposed
to sale.77 Statutory damages should remain squarely in the next great copyright act
irrespective of section 412. However, there may be plenty to do on the edges, including
providing guidance to the courts (e.g., in considering whether exponential awards against
individuals for the infringement of large numbers of works should bear a relationship to
the actual harm or profit involved), and finding new ways to improve the public record of
copyright ownership.
</i></blockquote>
That, at least, is a tiny, tiny, tiny step towards a more reasonable look at statutory damages, but I'd argue it needs to go much, much further. As it stands today, statutory damage threats used against individuals, especially for use that is clearly for personal use, is a huge part of the problem.
<br /><br />
She then moves on to the <b>DMCA's safe harbors</b> and, as we feared, seems to be suggesting that they need to be revamped to take the burden off of copyright holders, and place it more on service providers.  This is dangerous for a number of reasons, which we'll explain shortly:
<blockquote><i>
The section 512 safe harbors in particular have generated more than their fair
share of litigation on issues such as eligibility for the safe harbor, inducement, and
monitoring. Some of these issues were imaginable at the time at the time of their enactment, and others were not. There are other concerns that go more generally to the
question of whether the burdens of notice and takedown are fairly shared between
copyright owners and intermediaries.
</i></blockquote>
This is the part that scares us most about any reform proposal -- and, we fear, the key point as to why this is being discussed.  Copyright holders have been trying to change the safe harbors for years, putting the burden for "enforcing" copyright onto intermediaries and service providers, turning them into copyright cops.  The idea, as Pallante suggests, that this burden should be "fairly shared," isn't just misleading, but rather it makes no sense.  The reason you don't put the burden on service providers is <i>they have no way of knowing</i> if something is absolutely infringing.  This was clearly demonstrated in the Viacom/YouTube case in which well over 100 files that Viacom sued YouTube over were <i>uploaded by Viacom employees</i> as part of their jobs in marketing.  It is impossible for the intermediary to know, for certain, if works are infringing or not.  This is about the "fairness" of the burden, but <i>simple reality</i>.
<br /><br />
Furthermore, putting the burden on service providers does two horrible things.  First, it locks in the large players like Google/YouTube who can invest in expensive filtering systems, but denies any new competition from entering the market.  That's just bad for innovation.  Second, it will massively inhibit all sorts of new types of services that involve any "user generated" component, just on the fear that they could face massive liability because of an action of the user.  None of this absolves liability on the actual person who is infringing, but placing such liability on the third party service provider is dangerous and counterproductive.   We don't blame Ford when someone speeds.  We don't blame AT&#038;T when someone calls in a bomb threat.  We don't blame Bic when someone forges a check.  Don't blame service providers for infringement done by users.
<br /><br />
While Pallante does also suggest some review of the <b>anti-circumvention provisions</b>, she appears to only focus on the triennial review process -- and not the anti-circumvention process themselves.  This is bad news.  If they're going to open up the safe harbors, at the very least, completely throwing out the anti-circumvention concept should be on the table.  It's a horrible part of the law that <i>simply is not needed</i>.  Anti-circumvention only serves to make illegal actions that do not infringe copyrights.  If you use an circumvention tool to infringe on copyright, we already have <i>basic copyright</i> to make that illegal.  Making the creation, distribution and use of circumvention tools illegal on top of that only makes it harder for people to do what they want to do in manners that don't infringe.  For those who are infringing with such tools, it is already illegal.  If we're going to reform copyright law and the DMCA in particular, near the top of the list we should include the possibility of dumping the anti-circumvention "digital locks" stuff entirely.
<br /><br />
Next up: <b>first sale</b>.  She doesn't take a stand here other than to say it needs to be looked at.  I tend to hate "on the one hand, on the other hand" arguments, because they feel so wishy-washy.  Take a stand.  First sale rights are important.  You should own what you've legally purchased without question.  There's no reason why the Copyright Office shouldn't be able to take a stand in favor of that.
<blockquote><i>
On the one
hand, Congress may believe that in a digital marketplace, the copyright owner should
control all copies of his work, particularly because digital copies are perfect copies (not
dog-eared copies of lesser value) or because in online commerce the migration from the
sale of copies to the proffering of licenses has negated the issue. On the other hand,
Congress may find that the general principle of first sale has ongoing merit in the digital
age and can be adequately policed through technology &#8212; for example, measures that
would prevent or destroy duplicative copies. Or, more simply, Congress may not want a
copyright law where everything is licensed and nothing is owned.
</i></blockquote>
Moving on, we have a section on "exceptions and limitations."  As I've argued in the past, this is the wrong framing entirely.  This should be known as <a href="http://www.techdirt.com/articles/20120719/01482519756/we-should-stop-calling-fair-use-limitation-exception-to-copyright-its-right-public.shtml">the rights of the public</a>, because that's what it accurately describes.  Labeling it as "exceptions and limitations" minimizes the importance of these items, despite the fact that they should be a central component of any copyright law.  The UN's "declaration on human rights" puts the rights of the public to share and participate in cultural life <a href="http://www.techdirt.com/articles/20121019/12333120767/no-copyright-is-not-human-right.shtml">first</a>, above the ability to "protect" content.
<br /><br />
Unfortunately, Pallante fails to suggest a comprehensive review of this area, but rather focuses narrowly on carve outs and patches -- such as for schools, libraries and archives.
<br /><br />
On the question of <b>licensing</b>, Pallante suggests that we might be better off with some sort of blanket licensing for digital uses, while noting that with the variety of business models out there, the licensing landscape has been a total mess.  It is true that current licensing regimes are a total mess, and have slowed the rise of important digital services.  Tragically, at times, it seems that copyright holders themselves have been their worst enemies here, demanding as much money as possible upfront, making it almost certain that no digital service can go through the necessary growth period to build a sustainable, popular service that pays artists well.  Instead, they strangle and cripple each new service to hit the market, demanding more and more upfront, such that we have a very limited marketplace, with few services that can succeed.  At best, we're left with one or two giant players, rather than a truly competitive market that helps to both support artists and to provide unique and valuable services to individuals.  Unfortunately, Pallante's talk does little to address this issue, other than to note that Congress may have a role in making licensing work better to reduce "gridlock."  We'll see, but my fear is that this turns into another mess like the Copyright Royalty Board, in which you have a few ancient judges, with no understanding of the digital marketplace, setting ridiculously high rates.
<br /><br />
Moving on to <b>copyright term</b>, as we reported, she calls for potentially rolling back the Sonny Bono Copyright Term Extension Act, such that copyright goes back to being life plus 50, rather than life plus 70, but leaves open the ability to get that last 20 years by proactively renewing for it.
<blockquote><i>
Perhaps the next great copyright act could take a new approach to term, not for
the purpose of amending it downward, but for the purpose of injecting some balance into
the equation. More specifically, perhaps the law could shift the burden of the last twenty
years from the user to the copyright owner, so that at least in some instances, copyright
owners would have to assert their continued interest in exploiting the work by registering
with the Copyright Office in a timely manner. And if they did not, the works would
enter the public domain.
</i></blockquote>
This both is and is not big news.  It <i>is</i> big news in that this would be the first time that the US ever <i>shortened</i> copyright terms.  From a symbolic standpoint, that is a big deal.  It is also important in that it, at least, opens the door to returning to a system in which some portion of the copyright term requires proactive renewal.  It's <i>not</i> big news in the fact that life+50 is already insanely long and any competent copyright system should require proactive renewals way, way, way earlier in the process.  As we've pointed out <a href="http://www.techdirt.com/articles/20110207/02222612989/if-artists-dont-value-copyright-their-works-why-do-we-force-it-them.shtml">in the past</a>, prior to the 1976 Act, most creators <b>did not</b> even bother to renew their copyrights after the first 28 years.
<center>
<img src="http://i.imgur.com/BwpBg.png" width=400/>
</center>
If the copyright holders themselves don't value the copyright past 28 years, why are we automatically giving it to them for much longer.  Now, obviously, Pallante is focusing on life+50 because that's what's in the Berne Convention, but we shouldn't let the Berne Convention stop us from doing what's right.  And, some have suggested that you could potentially tiptoe around the Berne Convention by allowing renewals up to life+50, but not automatically going all the way there.
<br /><br />
Next up, <b>opting out</b> of various collective licensing deals.  Tragically, I had hoped she would also talk about the ability to "opt out" of copyright altogether, which isn't really possible for the most part.
<br /><br />
She discusses <b>making copyright law more accessible</b>.  On this point, we agree entirely.
<blockquote><i>
Finally, as noted earlier, the copyright law has become progressively unreadable
during the very time it has become increasingly pervasive.
<br /><br />
When the Copyright Act was enacted, it contained seventy-three sections and the
entire statute was fifty-seven pages long. Today, it contains 137 sections and is 280
pages long, nearly five times the size of the original. As former Register Marybeth Peters
observed in 2007, the current &#8220;copyright law reads like the tax code, and there are
sections that are incomprehensible to most people and difficult to me.&#8221;
<br /><br />
This is not merely a paradox; it is damaging to the rule of law. The next great
copyright act should be as accessible as possible.
</i></blockquote>
From there, she discusses "the policy process" itself, with a few head scratchers.  In particular, I found it bizarre, and completely unsupportable, that she claimed that content from online business "can't compete with that from traditional media businesses."  Really now?  What is that possibly based on?  And, even if you can make that statement today, will it be true next year? Five years from now?  20 years from now?  Doubtful, at best.  And, really, is the distinction even relevant any more?  All businesses are online businesses today or they don't exist.
<br /><br />
Similarly, she jumps on the <a href="http://www.guardian.co.uk/technology/2010/may/18/information-wants-to-be-free" target="_blank">silly trope</a> that "information wants to be free."  This statement tends only to be used by those who wish to mock the role of free information in the wider ecosystem, not by the digital natives it is often ascribed to.  But, Pallante points to it, and then argues:
<blockquote><i>
But in order to have a robust knowledge economy, we need content that is
both professional and informal; we need content that consists of information,
commentary, and entertainment, or sometimes all of these combined into one; and we
need content that is licensed, content that is free, or in some cases, content that is licensed
for free.
</i></blockquote>
Whether or not all of that is actually <i>needed</i> may be an open question, but even if we assume it's true, I find the implication that "professional content" needs be covered by copyright, fee-based and "licensed" to be highly questionable.  I produce professional content for a living -- you're reading it right here, and yet we dedicate it to the public domain.   While later on she does admit that perhaps some artists prefer "receiving credit to receiving payment" or to use Creative Commons and that "the law must be flexible enough to accommodate these decisions," it still feels like she is suggesting that such uses are "amateur" and "informal" rather than professional.
<br /><br />
I would think that if we're doing a big rethink on copyright law, perhaps one key starting point would be to address the myth that copyright is the only way to make money from producing content.  If we're starting with that myth, then we're going to end up in the wrong spot.
<br /><br />
Finally, Pallante does, in fact, push for greater powers for the Copyright Office, effectively promoting it to full agency status, like the Patent and Trademark Office.  While you can understand the desire there, and it is true that it might help the Copyright Office make some basic changes in policy on the fly without Congress (increasing flexibility), I think there is quite a reasonable fear that this will also lead to much greater regulatory capture.  The revolving door between the entertainment industry and the Copyright Office has been well documented in the past, and we've seen how the Patent Office has tended to support gradual expansionism as well.  Raising the Copyright Office up only seems likely to lead it to support more maximalism, instead of more reasonable policies.
<br /><br />
In the end, she is thinking big, but there's a lot to worry about in here, along with a few good things.  Perhaps of even greater concern than Pallante's thoughts, is that, for the time being any process in Congress will be lead by Rep. Bob Goodlatte, who chairs the House Judiciary Committee.  While Goodlatte is slightly better than Lamar Smith -- and, as he constantly reminds people in Silicon Valley, his son works at Facebook, Goodlatte has a long history of siding with the maximalists, and having little grasp of the importance of the public benefit in copyright.
<br /><br />
Also telling is that nowhere in the entire speech did she mention anything about SOPA.  Pallante was an unabashed supporter of SOPA, testifying before the House Judiciary Committee in favor of the bill back in 2011.  The fact that the public rose up against it highlights how these issues have become a significant concern to the public, and one would hope that it would lead Pallante to make clear that any such discussion needs to take that into account.<br /><br /><a href="http://www.techdirt.com/articles/20130318/11114922368/more-details-copyright-register-maria-pallantes-call-comprehensive-forward-thinking-flexible-copyright-reform.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20130318/11114922368/more-details-copyright-register-maria-pallantes-call-comprehensive-forward-thinking-flexible-copyright-reform.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20130318/11114922368/more-details-copyright-register-maria-pallantes-call-comprehensive-forward-thinking-flexible-copyright-reform.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>details,-details,-details</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20130318/11114922368</wfw:commentRss>
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<item>
<pubDate>Wed, 9 Jan 2013 12:47:45 PST</pubDate>
<title>The NHL Comeback And The Opportunity In Streaming</title>
<dc:creator>Timothy Geigner</dc:creator>
<link>http://www.techdirt.com/articles/20130108/10073721607/nhl-comeback-opportunity-streaming.shtml</link>
<guid>http://www.techdirt.com/articles/20130108/10073721607/nhl-comeback-opportunity-streaming.shtml</guid>
<description><![CDATA[ I have long been a proponent of more <a href="http://www.techdirt.com/articles/20120104/06070417275/dear-pro-sports-leagues-can-i-watch-game-please.shtml">widely available</a> sports league streaming options as a method for building revenue. While I firmly believe in the concept of blackout-less and minimal cost streaming for anyone who wants to watch a game on the computer, tablet, or phone instead of on their television, I do understand that there are some hurdles to consider. Chief amongst those hurdles is the&nbsp;<i>enormous</i> contracts many of these leagues have with broadcasting partners, particularly network TV partners, which can present a great deal of friction to streaming services that aren&#39;t their own.<br />
<br />
With all that said, if ever there was an opportunity to jump that hurdle, one embattled league would have it easier than the others, and that&#39;s the NHL. For anyone who isn&#39;t a hockey fan, the NHL lockout is essentially over and there will be a season this year. Like any league that has a work stoppage, however, one major concern is <a href="http://www.forbes.com/sites/kurtbadenhausen/2013/01/07/nhl-lockout-is-over-but-will-the-fans-come-back/">whether or not fans will come back to the sport </a>after being denied the product for so long.
<blockquote>
<i>The pact is expected to last 10 years and split revenues 50-50 between owners and players, similar to the CBAs in the NFL and NBA. The players are set to return to the ice, but will NHL fans come back as well? The 2004-05 NHL lockout that wiped out an entire season did not keep fans away when hockey returned in October 2005. In fact, it was the exact opposite in many cases. Attendance increased for the majority of teams with nine teams experiencing a bump of at least 5% compared to the 2003-04 season. The Pittsburgh Penguins led the way with a 33% gain, as recent top draft picks Sidney Crosby and Evgeni Malkin made their Pens&rsquo; debut. Attendance for the Carolina Hurricanes rose 26% thanks to the team&rsquo;s Southeast Division crown and first Stanley Cup title.</i></blockquote>
All of that is absolutely true, but there are a couple of things to keep in mind. First, other leagues that have had work stoppages haven&#39;t faired nearly as well. The best modern era example of a post-stoppage negative effect is the MLB player&#39;s strike of 1995, after which there was a <a href="http://en.wikipedia.org/wiki/1994%E2%80%9395_Major_League_Baseball_strike#Consequences">nearly 20% decline in attendance</a> and TV revenues fell sharply.<br />
<br />
Secondly, not all NHL teams felt the post-stoppage bump described above. Those that did not tended to be the teams with limited television exposure in 2005. The best example of this is the Chicago Blackhawks, which blacked out all home games before and after the strike, with home attendance numbers falling in &#39;04 from 13k fans per game to just under that number by &#39;07. However, something magical happened in 2008: owner and blackout proponent Bill Wirtz died and his son immediately lifted the blackout restrictions. Attendance immediately rose as fans had a way to embrace the team regularly and then bought tickets, climbing to a peak of over 22k fans per game in &#39;09.<br />
<br />
Finally, note that the NHL is in the&nbsp;<i>weakest&nbsp;</i>position in terms bargaining power over TV contracts, because it receives so relatively little in revenue percentage from their main contract with NBC (who does offer limited streaming of one game per week or so).
<blockquote>
<i>NHL teams derived 47% of their revenues last season from arena revenues controlled by the fan. These include gate receipts, concessions and parking. The other half of revenues hail from media contracts, luxury suites, sponsors and non-hockey events. Of the major U.S. sports, baseball is the next highest at 46%, but that figure is set to drop with the explosion of local media deals in the sport like the impending Los Angeles Dodgers deal worth more than $6 billion. The corresponding percentages in the NBA and NFL are 34% and 24% respectively. The NHL simply does not have the media rights fee millions (or billions) the other sports possess.</i>
</blockquote>
This lockout presents the&nbsp;<i>perfect opportunity&nbsp;</i>for the NHL to embrace wide streaming of their games as a method for building current and future revenue through an expanded fanbase. We know that stoppages can and have hurt attendance. We know that the more options there are for fans to watch their teams play games, without restrictions, the better attendance comes back after stoppages. Finally we know that the NHL does not get the kind of broadcast fees the other leagues do, so they have the least to lose by going the non-traditional route. 
<br /><br />
The time for the NHL to embrace internet streams is now. Not with some NHL package that blacks out all the games of someone&#39;s home team. Real streaming, real exposure, real broadening of the NHL fanbase, leading to better attendance, more options for ad revenue, and ultimately more lucrative broadcast contracts.<br /><br /><a href="http://www.techdirt.com/articles/20130108/10073721607/nhl-comeback-opportunity-streaming.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20130108/10073721607/nhl-comeback-opportunity-streaming.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20130108/10073721607/nhl-comeback-opportunity-streaming.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>the-league-with-the-least-to-lose</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20130108/10073721607</wfw:commentRss>
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<pubDate>Wed, 5 Dec 2012 14:51:51 PST</pubDate>
<title>Disney Chooses Netflix As Its Exclusive Distributor Beginning In 2016</title>
<dc:creator>Timothy Geigner</dc:creator>
<link>http://www.techdirt.com/articles/20121205/06151021236/disney-chooses-netflix-as-its-exclusive-distributor-beginning-2016.shtml</link>
<guid>http://www.techdirt.com/articles/20121205/06151021236/disney-chooses-netflix-as-its-exclusive-distributor-beginning-2016.shtml</guid>
<description><![CDATA[ Shock generally isn&#39;t an emotion I feel when I come across a story to write for Techdirt. Anger? Sure. Sadness? Of course. Dismay? You know it. But not shock. I can&#39;t say that&#39;s true in this instance. Recall two recent stories we've had about Netflix. The first is a piece I wrote about Disney <a href="http://www.techdirt.com/articles/20120814/05472720016/netflix-provides-knock-offs-after-contract-with-disney-ends.shtml">opting out</a> of their Netflix streaming deal, resulting in so-called Disney knock-offs to spring up to fill the void. The second is a story Leigh Beadon covered in which one television analyst somehow looked at parents having the ability to provide their children with more entertainment choices via Netflix and decided that was a&nbsp;<i>bad</i> thing, urging companies like Disney to <a href="http://www.techdirt.com/articles/20120703/14403819570/tv-analyst-kids-love-netflix-disney-should-break-them-that-nasty-habit.shtml">veer away</a> from Netflix altogether.<br />
<br />
It would appear that Disney is now reversing course and <a href="http://arstechnica.com/business/2012/12/disney-anoints-netflix-as-its-exclusive-distributor-starting-in-2016/">embracing the ever-living hell out of Netflix</a> as the future of its distribution model.
<blockquote>
<i>If you&rsquo;re a Netflix subscriber and you have kids, you&rsquo;re about to make those kids happier. Netflix and Disney just inked a new deal, making the former the exclusive American subscription TV service for &ldquo;first-run live-action and animated feature films from The Walt Disney Studios.&rdquo;</i></blockquote>
<blockquote>
<i>This marks the first time that a major Hollywood studio decided to side with a digital distribution rather than a traditional TV provider. The deal is also a high-water mark for a company that some were speculating was ripe for takeover as recently as last month.</i></blockquote>
According to the press release by Netflix, Disney&#39;s releases, and those of its subsidiaries (including, presumably, LucasFilm), will be available on all platforms beginning in 2016. Ostensibly, this would include Netflix&#39;s streaming platform, which is a break from Disney&#39;s previous dropping of streaming through NetFlix. Perhaps even more impressive, Disney is releasing at least a portion of their back catalog through NetFlix as well, as early as this coming year.<br />
<br />
The article goes on to note that if you think this is a dagger in the heart for pay-TV, there&#39;s still another massive hurdle to leap.
<blockquote>
<i>&ldquo;The pay TV business as we know it is on really safe grounds until sports distribution changes,&rdquo; Cryan added. &ldquo;It&rsquo;s technically difficult to distribute that stuff online at scale. In addition to that, the business is stacked up so you pay a lot for ESPN and other sports channels not available elsewhere. Until that changes, the core of the pay TV business is on relatively safe ground.&rdquo;</i></blockquote>
Now, I happen to think that sports streaming isn't the challenge Dan Cryan makes it out to be, but he&#39;s right that the barrier is still there and it&#39;s massive. Still, keep in mind that ESPN, unfortunately the king of cable sports, is a Disney owned operation. If the house of mouse is beginning to shift the aim of its movie distribution towards a digital provider, it isn&#39;t a huge leap to bring sports streaming along with it.<br /><br /><a href="http://www.techdirt.com/articles/20121205/06151021236/disney-chooses-netflix-as-its-exclusive-distributor-beginning-2016.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20121205/06151021236/disney-chooses-netflix-as-its-exclusive-distributor-beginning-2016.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20121205/06151021236/disney-chooses-netflix-as-its-exclusive-distributor-beginning-2016.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>mouse-in-the-house</slash:department>
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<pubDate>Mon, 26 Nov 2012 16:31:56 PST</pubDate>
<title>Case Against UCLA For Streaming Licensed DVDs To Students Dismissed Yet Again</title>
<dc:creator>Mike Masnick</dc:creator>
<link>http://www.techdirt.com/articles/20121121/07085221111/case-against-ucla-streaming-licensed-dvds-to-students-dismissed-yet-again.shtml</link>
<guid>http://www.techdirt.com/articles/20121121/07085221111/case-against-ucla-streaming-licensed-dvds-to-students-dismissed-yet-again.shtml</guid>
<description><![CDATA[ A few years ago we wrote about how UCLA professors were <a href="http://www.techdirt.com/articles/20100202/0234088001.shtml">barred</a> from continuing an existing program in which they had streamed properly licensed DVDs to students.  The lawsuit came from the Association for Information Media and Equipment (AIME).  We noted that one of the key aspects of "fair use" is supposed to be that it allows for educational use, and it seemed ridiculous that any such streaming wasn't fair use.  After thinking it over, UCLA decided to stand up for itself and put the videos <a href="http://www.techdirt.com/articles/20100304/0252328407.shtml">back online</a>.  AIME sat on this for eight or nine months and finally <a href="http://www.techdirt.com/articles/20110209/03531413021/can-contract-remove-fair-use-rights.shtml">sued</a>, arguing that its contract with the University meant that UCLA had given up its fair use rights, and that even if it was fair use, it was a breach of contract.  A year ago, the judge <a href="http://www.techdirt.com/articles/20111005/11095616219/judge-dismisses-lawsuit-against-ucla-streaming-video-mostly-avoids-deeper-copyright-question.shtml">dismissed</a> the case, mostly focusing on the question of whether or not AIME even had standing to sue and whether or not, as a state university, UCLA could hide behind a sovereign immunity claim.
<br /><br />
AIME filed a new (amended) complaint against UCLA... which basically restated everything it had lost over, and then added a few claims.  The court apparently was not impressed.  It just <a href="http://www.scribd.com/doc/114021241/UCLA-dismissedWithPrej-pdf" target="_blank">dismissed the case all over again</a> <i>with prejudice</i>, meaning that AIME can't just refile.  On top of that it actually dealt a bit more with the copyright questions.  First, it was not at all impressed by AIME's decision to just replead the same exact thing a second time:
<blockquote><i>
In its order dismissing the FAC, the Court dismissed with prejudice all claims against the Regents and claims seeking damages against individual defendants in their official capacity on the grounds that these individual defendants are immune from suit under the doctrine of sovereign immunity... Plaintiffs have verbatim re-pleaded those claimsfrom the FAC for purposes of appeal.... As these claims have already been dismissed with prejudice, the Court does not analyze them further.
</i></blockquote>
Later the court goes through a relatively quick fair use analysis, focused mainly on the question of whether it would have been obvious to the average person that this use was not fair use.  The court finds plenty of ambiguity in the fair use analysis, and thus notes that it is not obviously a case of infringement, so AIME's claim that this was clearly infringement doesn't hold up.
<br /><br />
Then there are a few other interesting points, including a discussion of whether or not streaming is a form of "distribution."  Remember that we were just discussing the whole <a href="http://www.techdirt.com/articles/20121112/03150921014/why-do-we-even-have-distribution-as-right-protected-copyright.shtml">distibution right</a> under copyright law, even pointing out that if you read what copyright law actually says, it only refers to "material objects" in which a copyright-covered item is "fixed" -- not to transient digital files.  This appears to be one case where the court actually noticed that fact, and points out that with a stream, the digital product was not actually distributed: 
<blockquote><i>
Under the Copyright Act, distributed items must be &#8220;material objects&#8221; in which a copy is &#8220;fixed.&#8221; 17 U.S.C. &sect; 101. Plaintiffs&#8217; new allegations that &#8220;the Video Furnace system administrator retains an original copy of the AVP DVD while distributing copies to end users, which copies remain on the end user&#8217;s computer as long as the Video Furnace InStream player remains open&#8221; does not change this outcome. For a copy to be fixed, it must be &#8220;sufficiently permanent or stable to permit it to be perceived, reproduced, or otherwise communicated for a period of more than a transitory duration.&#8221; 17 U.S.C. &sect; 101. The &#8220;copy&#8221; on the end users computer, as alleged, is not fixed.
</i></blockquote>
They also have an interesting response to the anti-circumvention DMCA claim in the amended lawsuit.  One of the main problems many people have with the anti-circumvention clause is that it appears to apply absent any actual infringing activity.  That is, under the DMCA it appears that merely circumventing DRM, even if for legitimate, non-infringing uses, is considered against the law.  But here, the court rules that since the copy is legal, there is no problem with circumventing the DRM.  That's very interesting:
<blockquote><i>
This Court finds that Plaintiffs have failed to cure the defects with their DMCA claim. First, the allegations in the SAC do not support a claim that Defendants violated 17 U.S.C. &sect; 1201(a)(1)(A) by using the HVS Video Furnace software to &#8220;circumvent . . . a technological measure that effectively controls access to&#8221; the DVDs <b>because UCLA had lawful access to the DVDs</b> and Plaintiffs essentially allege improper usage of the DVDs.  
</i></blockquote>
Either way, the latest ruling is a complete victory for UCLA and yet another loss for AIME.  While the question of fair use is still mostly brushed aside (unfortunately), the overall ruling is a good thing.<br /><br /><a href="http://www.techdirt.com/articles/20121121/07085221111/case-against-ucla-streaming-licensed-dvds-to-students-dismissed-yet-again.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20121121/07085221111/case-against-ucla-streaming-licensed-dvds-to-students-dismissed-yet-again.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20121121/07085221111/case-against-ucla-streaming-licensed-dvds-to-students-dismissed-yet-again.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>good-rulings</slash:department>
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<pubDate>Wed, 10 Oct 2012 07:02:05 PDT</pubDate>
<title>Pandora: We're Helping Artists Make Millions &#038; We'd Like To Keep Doing That</title>
<dc:creator>Mike Masnick</dc:creator>
<link>http://www.techdirt.com/blog/casestudies/articles/20121009/14595420667/pandora-were-helping-artists-make-millions-wed-like-to-keep-doing-that.shtml</link>
<guid>http://www.techdirt.com/blog/casestudies/articles/20121009/14595420667/pandora-were-helping-artists-make-millions-wed-like-to-keep-doing-that.shtml</guid>
<description><![CDATA[ For all the talk of new music platforms not paying artists enough, we keep hearing counter stories.  The latest is that Pandora has revealed that <a href="http://blog.pandora.com/pandora/archives/2012/10/pandora-and-art.html" target="_blank">two artists -- Drake and Lil' Wayne -- will make somewhere close to $3 million</a> in royalty payments from Pandora this year.  Lots of other artists make many thousands of dollars as well:
<blockquote><i>
Have you heard of <a href="http://www.pandora.com/donnie-mcclurkin">Donnie McClurkin</a>, <a href="http://www.pandora.com/french-montana">French Montana</a> or <a href="http://www.pandora.com/grupo-bryndis">Grupo Bryndis</a>? If you haven't you're not alone. They are artists whose sales ranks on Amazon are 4,752, 17,000 and 183,187, respectively. These are all working artists who live well outside the mainstream - no steady rotation on broadcast radio, no high profile opening slots on major tours, no front page placement in online retail. What they also have in common is a steady income from Pandora. In the next twelve months Pandora is on track to pay performance fees of $100,228, $138,567 and $114,192, respectively, for the music we play to their large and fast-growing audiences on Pandora.

<p>And that's just the tip of the iceberg. For over two thousand artists Pandora will pay over $10,000 dollars each over the next 12 months (including one of my favorites, the late jazz pianist <a href="http://www.pandora.com/oscar-peterson">Oscar Peterson</a>), and for more than 800 we'll pay over $50,000, more than the income of the average American household.   For top earners like <a href="http://www.pandora.com/coldplay">Coldplay</a>, <a href="http://www.pandora.com/adele">Adele</a>, <a href="http://www.pandora.com/wiz-khalifa">Wiz Khalifa</a>, <a href="http://www.pandora.com/jason-aldean">Jason Aldean</a> and others Pandora is already paying over $1 million <em>each</em>.  <a href="http://www.pandora.com/drake">Drake</a> and <a href="http://www.pandora.com/lil-wayne">Lill Wayne</a> are fast approaching a $3 million annual rate <em>each</em>.
</p></i></blockquote>
Of course, while all of this is happening, Pandora is not yet profitable, and may never be profitable -- as it is required, under current webcasting rates, to pay about 50% of its revenue out as royalties (while terrestrial radio and satellite radio get to pay much, much less).  As Tim Westergren has pointed out, because of the crazy rates, plenty of other webcasting operations have just left the business entirely -- meaning that there just aren't that many players in this space, because it just isn't profitable for the companies, even as they're developing important new revenue streams for artists.
<br /><br />
I'll have more on this later, but it often seems that legacy players really have no concept of "the golden goose."  They assume that any tech company, who is moderately successful in getting users, simply should be bled dry, paying out just about everything to artists, with nothing left for the companies themselves.  They think that the music is the entire value, and the service provided is not very important.  And yet, without that service, none of that money would come in at all.  At some point, the legacy guys are going to have to realize that they're better off having a <i>healthy</i> ecosystem of services, rather than squeezing the absolute highest rates out of these companies, in a way where they can't survive.<br /><br /><a href="http://www.techdirt.com/blog/casestudies/articles/20121009/14595420667/pandora-were-helping-artists-make-millions-wed-like-to-keep-doing-that.shtml">Permalink</a> | <a href="http://www.techdirt.com/blog/casestudies/articles/20121009/14595420667/pandora-were-helping-artists-make-millions-wed-like-to-keep-doing-that.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/blog/casestudies/articles/20121009/14595420667/pandora-were-helping-artists-make-millions-wed-like-to-keep-doing-that.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>interesting-to-see</slash:department>
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<item>
<pubDate>Fri, 21 Sep 2012 03:05:02 PDT</pubDate>
<title>Amazon Has A Long Way To Go In Europe For Streaming</title>
<dc:creator>Ben Zevenbergen</dc:creator>
<link>http://www.techdirt.com/articles/20120919/14524220435/amazon-has-long-way-to-go-europe-streaming.shtml</link>
<guid>http://www.techdirt.com/articles/20120919/14524220435/amazon-has-long-way-to-go-europe-streaming.shtml</guid>
<description><![CDATA[ It&#39;s great to see <a href="http://www.fastcompany.com/3001388/amazon-cloud-player-launches-parts-europe">Amazon launch its music service</a> (<a href="http://www.amazon.co.uk/what-is-cloud-player/b/ref=amb_link_1/275-0848734-8234649?ie=UTF8&amp;node=1954070031&amp;pf_rd_m=A3P5ROKL5A1OLE&amp;pf_rd_s=gateway-center-column&amp;pf_rd_r=0MX5N3V2YR5NZ88G8MFK&amp;pf_rd_t=101&amp;pf_rd_p=327038347&amp;pf_rd_i=468294">cloud player</a>) in Europe. Normally we should be rejoicing the news of more competition in the user-friendly supply of digital content. However, European music and film fans have become accustomed to disappointment pretty much every time such an announcement is made for one obvious reason: you know you need to check into which handful of countries the service will actually be launched.<br />
<br />
In the case of Amazon, the service is initially only offered in three countries: the UK, France and Germany. iTunes, similarly, had a very slow start in 2003 and dealt with <a href="http://appleinsider.com/articles/11/09/29/apple_launches_itunes_store_in_all_remaining_eu_countries.html">8 years of negotiations</a> to overcome the insane hurdles the European copyright system poses. After 6 years of very gradual expansion, Spotify is nearly <a href="http://en.wikipedia.org/wiki/File:Spotify_availability.svg">half way to getting there</a>.<br />
<br />
The snail&rsquo;s pace roll out of online media services to other countries in the supposed &ldquo;biggest single market in the world&rdquo; is mainly due to the fragmented markets for copyright licenses. In the European Union, there are 27 different national copyright systems, one for each Member State. Each system has their own set of collecting societies, which represent the world repertoire of music exclusively for their territory.<br />
<br />
For a music service such as Amazon&rsquo;s cloud player to roll out into Europe, this means it has to negotiate licenses for each country. No pan-European licenses exist at this moment. To make matters worse, it&#39;s not just one license per country, but typically between three to seven licenses, each requiring a separate negotiation, in each territory. Terms need to be agreed with 1) several collecting societies, 2) publishers, 3) record companies and since 2005 &ndash; after an <a href="http://eur-lex.europa.eu/LexUriServ/LexUriServ.do?uri=OJ:L:2005:276:0054:0057:EN:PDF">interesting EU initiative</a>, which <a href="http://www.euractiv.com/infosociety/collecting-societies-split-onlin-news-218520">backfired</a> <a href="http://www.ivir.nl/publications/guibault/Chapter%205_Guibault-Gompel_preprint.pdf">hard</a> &ndash; 4) with the big record companies setting up their own collective licensing companies for their publishing divisions. Multiply times 27. And try not to cry.<br />
<br />
There is a <a href="http://ec.europa.eu/internal_market/copyright/docs/management/com-2012-3722_en.pdf">proposal</a> on the table, which aims to solve this chaos with multi-territorial licenses. However, as we have <a href="http://www.techdirt.com/articles/20120712/11333119676/is-eus-proposed-reform-music-licensing-doomed-start.shtml">discussed before</a>, there are many problems with collective rights management and the proposed legislation. It will probably take longer to officially adopt the legislation enabling multi-territorial licenses to be agreed upon than for Amazon to complete the arduous European negotiations.<br />
<br />
Companies like Apple, Amazon and Spotify are able to pay lawyers and negotiators for these lengthy negotiations. But could a bunch of guys in a garage who have developed the (potentially) next big thing in digital content distribution accomplish the same? It is highly unlikely, and therefore a huge opportunity cost for innovation due to short sightedness.<br /><br /><a href="http://www.techdirt.com/articles/20120919/14524220435/amazon-has-long-way-to-go-europe-streaming.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20120919/14524220435/amazon-has-long-way-to-go-europe-streaming.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20120919/14524220435/amazon-has-long-way-to-go-europe-streaming.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>not-there-yet</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20120919/14524220435</wfw:commentRss>
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<item>
<pubDate>Tue, 4 Sep 2012 07:12:59 PDT</pubDate>
<title>HBO Hooks Up Nordic Cord Cutters; Offers Standalone Streaming Service</title>
<dc:creator>Tim Cushing</dc:creator>
<link>http://www.techdirt.com/articles/20120902/20364620255/hbo-hooks-up-nordic-cord-cutters-offers-standalone-streaming-service.shtml</link>
<guid>http://www.techdirt.com/articles/20120902/20364620255/hbo-hooks-up-nordic-cord-cutters-offers-standalone-streaming-service.shtml</guid>
<description><![CDATA[ HBO has been fighting cord-cutters in the US for the past several years, refusing to offer a standalone product in any form. Its mobile offering, HBO Go, requires purchasing a subscription to HBO, and even with all the cords still connected and money laid out on the table, you&#39;re still limited to <a href="http://www.techdirt.com/articles/20120828/18212720200/hbo-go-goes-everywhere-except-your-tv-set.shtml" target="_blank">certain devices</a>.&nbsp;This insistence on keeping subscribers attached to cable companies they&#39;d rather be living without has seen HBO consistently topping the "<a href="http://www.techdirt.com/articles/20120510/10505618869/game-thrones-track-to-be-most-pirated-show-2012-pirates-still-asking-hbo-legitimate-options.shtml" target="_blank">Most Pirated</a>" charts. Obviously, HBO would prefer "Most Subscribed," but why buy the milk when you can get whole cow for free, minus the cableco remora?<br />
<br />
In a move sure to please certain Europeans, <a href="http://arstechnica.com/business/2012/08/hbo-cuts-the-cord-brings-streaming-only-service-to-europe/" target="_blank">HBO is now offering a completely cord-free option</a>.
<blockquote>
<i>The service, named HBO Nordic AB, will allow customers in Sweden, Norway, Finland, and Denmark to stream subtitled versions of the same content available in the US. Original series like Game of Thrones and Boardwalk Empire, as well as movies that are featured by the channel, will be streamable at HBONordic.com.</i></blockquote>
The service is cheap ($6-12.50/month) and gives Nordic viewers a fairly good selection of the channel&#39;s offerings. As Ars Technica points out, this move may be a reaction to Netflix&#39;s announcement that it would be offering its services in the same region. No doubt HBO would be happier placing further down the "Most Pirated" charts and Netflix <a href="http://gigaom.com/video/ericsson-consumerlab-survey-piracy/" target="_blank">has been proven to be one of the better "pirate killers</a>." Offering a reasonably priced streaming option with all normally-attached strings detached is a good start.<br />
<br />
In addition to cordless service, HBO will also be shredding its usual timetable. Currently, weeks or months pass between original airdates and the programs&#39; appearance in countries like Norway and Sweden. With HBO Nordic AB, programs will be available to stream within <a href="http://www.hardware.no/artikler/slik-blir-hbo-i-norge/112273" target="_blank">a few hours of the original airtime</a>.<br />
<br />
Providing a desirable service at a good price and with a minimum of <a href="http://www.techdirt.com/articles/20120712/18255119679/mpaa-points-to-its-roster-crappy-online-services-asks-what-were-complaining-about.shtml" target="_blank">windowed "scarcity"</a> is one of the only ways to put a <a href="http://www.techdirt.com/articles/20120107/01435817321/wb-hbo-continue-to-suck-economics-new-policies-encourage-piracy.shtml" target="_blank">dent in filesharing</a>. Hopefully, HBO recognizes this and considers expanding this service into other countries. Here in the US, unfortunately, the symbiotic relationship between the movie studios, cable companies and premium offerings like HBO is too far ingrown to imagine this has even the slimmest chance in hell of becoming a reality. But, if it knocks HBO off the "Sharing Is Caring" lists, who knows? Maybe everyone involved (or at least, two-thirds) will <a href="http://www.techdirt.com/articles/20120606/19135519231/correction-earn-my-money-hbo.shtml" target="_blank">see the potential</a>, rather than morosely counting the "potential" losses. I can&#39;t see an offering like this making US cable companies happy, but really, does anyone care if Time Warner, Comcast, Cox, etc. find themselves on the business end of "<a href="http://www.youtube.com/watch?v=5gVQyfYuExA" target="_blank">The Shaft</a>" for a change?&nbsp;<br /><br /><a href="http://www.techdirt.com/articles/20120902/20364620255/hbo-hooks-up-nordic-cord-cutters-offers-standalone-streaming-service.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20120902/20364620255/hbo-hooks-up-nordic-cord-cutters-offers-standalone-streaming-service.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20120902/20364620255/hbo-hooks-up-nordic-cord-cutters-offers-standalone-streaming-service.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>start-chopping</slash:department>
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<pubDate>Fri, 31 Aug 2012 10:01:19 PDT</pubDate>
<title>How Copyright Has Driven Online Streaming Innovators Insane</title>
<dc:creator>Mike Masnick</dc:creator>
<link>http://www.techdirt.com/blog/innovation/articles/20120830/13260820222/how-copyright-has-driven-online-streaming-innovators-insane.shtml</link>
<guid>http://www.techdirt.com/blog/innovation/articles/20120830/13260820222/how-copyright-has-driven-online-streaming-innovators-insane.shtml</guid>
<description><![CDATA[ A little over four years ago, we wrote about the Second Circuit appeals court's <a href="http://www.techdirt.com/articles/20080804/1218551884.shtml">ruling</a> in the case over the legality of Cablevision's remote DVR.  As we said at the time, the court came to the right result -- the remote DVR was perfectly legal -- but had to twist itself into all sorts of crazy contortions to make that argument fit within the confines of copyright law.  That's because of the nature of copyright law itself, which is almost always <i>reactive</i> to technological changes and, because of that, always gets twisted up when important, useful and disruptive innovations come along.  As we noted four years ago, copyright law "is simply not set up" to handle something like a remote DVR.  Even though a home DVR is clearly legal, and the only real difference between one at home and one in the cloud is the length of the cord between the DVR and the TV, the legal arguments to make them both legal are quite twisted.
<br /><br />
Since then, we've seen a whole bunch of startups try to offer variations of streaming video online -- often relying on that quite twisted ruling in Cablevision.  Each time we write about them -- companies like <a href="http://www.techdirt.com/articles/20100921/11173011095/company-claims-legal-right-to-stream-broadcast-tv-online-broadcasters-disagree.shtml">ivi</a>, <a href="http://www.techdirt.com/articles/20110317/03194613525/if-remote-dvrs-are-legal-what-about-remote-dvd-players.shtml">Zediva</a> and <a href="http://www.techdirt.com/articles/20120302/00190517940/tv-networks-gang-up-to-sue-aereo-do-copyright-rules-change-based-length-cable.shtml">Aereo</a> -- we tend to note that all of them are doing incredibly inefficient and convoluted things on the back-end to try to stay within the confines of the law, as established by the Cablevision ruling.  But to any objective observer considering what makes the most sense for a company and its users, all of the Rube Goldbergian designs of these companies seem entirely pointless.  The goal is the same: to reasonably offer streaming services that match what people can do at home with a DVR or a DVD player -- but it has to be twisted to make that work within the whacked out language of the law.
<br /><br />
And that's because the law is never written with innovation in mind.  Quite the opposite.  The history of copyright law is that every time something new comes along, Congress duct tapes on some new "right" to make it work.  The 1909 Copyright Act was driven by the scary, scary invention of the player piano, which was going to wipe out the sheet music business or something.  But the internet mucks with all of that -- in part by bringing together different roles that had previously been separate.  The end result is that different aspects of copyright law may or may not apply, depending on where you sit.
<br /><br />
Law professor James Grimmelmann has picked up on this and written an absolutely brilliant piece over at Ars Technica, where he dives into the nitty gritty details of all of this to explain <a href="http://arstechnica.com/tech-policy/2012/08/why-johnny-cant-stream-how-video-copyright-went-insane/" target="_blank">how copyright law for streaming went insane</a>.  Here's the opening:
<blockquote><i>
Suppose I could offer you a choice of two technologies for watching TV online. Behind Door Number One sits a free-to-watch service that uses off-the-shelf technology and that buffers just enough of each show to put the live stream on the Internet. Behind Door Number Two lies a subscription service that requires custom-designed hardware and makes dozens of copies of each show. Which sounds easier to build&#8212;and to use? More importantly, which is more likely to be legal?
<br /><br />
If you went with Door Number One, then you are a sane person, untainted by the depravity of modern copyright law. But you are also wrong. The company behind Door Number One, <a href="http://en.wikipedia.org/wiki/ICraveTV">iCraveTV</a>, was <a href="http://euro.ecom.cmu.edu/program/law/08-732/Jurisdiction/icravetvinjunction.pdf">enjoined out of existence</a> a decade ago. The company behind Door Number Two, <a href="https://aereo.com/home">Aereo</a>, just survived its <a href="https://www.eff.org/sites/default/files/filenode/Denial%20of%20PI.pdf">first round in court</a> and is still going strong.
</i></blockquote>
The whole piece is totally worth reading.  But it keeps going back to the same thing.  Thanks to a combination of ridiculously antiquated copyright law and the 2nd Circuit's right result-but-for-odd-reasons ruling in the Cablevision case, we have a ridiculous setup where no one ever seems to take into account just what's happening for the end user, but rather focuses on the back-end to either jump through silly hoops (if you believe these services are legal) or to find questionable loopholes (if you're a copyright maximalist) to try to show that your service is legal.  The end result is not only very bizarre, convoluted and inefficient systems that make no sense, and which no sane person would <i>choose</i> to set up as a business, but also one where we just see an ongoing stream of wasteful legal battles.
<br /><br />
In talking about Zediva -- the company that set up individual DVD players in a data center which could stream only a single copy of an actual DVD playing at a time to a single user -- Grimmelmann again notes that none of this makes any sense:
<blockquote><i>
And once again, it's a business model that would not exist in a world with copyright policy that was not demonstrably insane. Rapidly spinning optical discs make sense as a distribution technology because they're compact and durable. But they're a hassle and a half for playback, because they scratch, skip, and make random access a pain. If you're going to use the Internet for distribution, better to take the DVDs out of the picture and use them as coasters. But since Cablevision had opened up what seemed like a gap in copyright law, Zediva poured shiny lacquered discs into the breach.
</i></blockquote>
Is there a way out of this that doesn't necessarily require a total dismantling of copyright law?  Grimmelmann suggests that the more common sense (i.e., not insane) approach would be to actually look at <i>what the end-user experience is</i>:
<blockquote><i>
Perhaps we can think about the problem of copyright on the Internet another way. Instead of asking which back-end technologies are legal, it might make more sense to ask what it is legal for users to do with computers on the front end. This approach would let people spend less time worrying about the exact definitions of "reproduction" and "performance" and more time thinking about users' rights, especially under fair use.
<br /><br />
Cablevision itself illustrates what might have been. The whole point of the RS-DVR was that it was a perfect substitute for a home DVR. Reasoning by analogy, then, we might say that the two ought to either both be legal or both be illegal. And since home DVRs seem here to stay, it ought to be permissible for Cablevision to offer its customers exactly the same service they could have gotten by buying a gizmo. Call it "noninfringing personal fair use" and we can all go home.
</i></blockquote>
Unfortunately, he notes that such a result wasn't possible in the Cablevision case, because <i>Cablevision itself chose not to litigate the fair use issue</i> in its case.  End result?  More insanity.
<br /><br />
Of course, even Grimmelmann's solution potentially leads to some other issues, as well.  For example, we've long argued that an embedded video on a website isn't infringing because it's no different than a link -- and that if there's infringement, it's from the uploader or hosting provider, rather than the intermediary who posted the embed code.  But under Grimmelmann's "end user" analysis, then anyone who embeds could be liable as well, as to the end user, it wouldn't appear any different than a site that hosted the content.  That raises some difficult questions as well.
<br /><br />
But there's a reason for that: because these laws were designed for a very different era and very different technology.  The concept of an open internet, and even something like an "embed code" is completely foreign to copyright law, meaning that it's legality is very much in the eye of the beholder.  And really, that just serves to highlight the real problem here: copyright law isn't built for modern technology, and that's creating all sorts of problems for innovative services.
<br /><br />
Either way, Grimmelmann's whole article is absolutely worth reading, so go <a href="http://arstechnica.com/tech-policy/2012/08/why-johnny-cant-stream-how-video-copyright-went-insane/" target="_blank">check it out</a>, even if it may make you bang your head repeatedly at the pure insanity of the situation we're in today.<br /><br /><a href="http://www.techdirt.com/blog/innovation/articles/20120830/13260820222/how-copyright-has-driven-online-streaming-innovators-insane.shtml">Permalink</a> | <a href="http://www.techdirt.com/blog/innovation/articles/20120830/13260820222/how-copyright-has-driven-online-streaming-innovators-insane.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/blog/innovation/articles/20120830/13260820222/how-copyright-has-driven-online-streaming-innovators-insane.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>insanity-defense</slash:department>
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<pubDate>Tue, 28 Aug 2012 10:52:58 PDT</pubDate>
<title>Court Says You Can't Innovate If It Would Negatively Impact NBC's Business Model</title>
<dc:creator>Mike Masnick</dc:creator>
<link>http://www.techdirt.com/blog/innovation/articles/20120827/23290820173/court-says-you-cant-innovate-if-it-would-negatively-impact-nbcs-business-model.shtml</link>
<guid>http://www.techdirt.com/blog/innovation/articles/20120827/23290820173/court-says-you-cant-innovate-if-it-would-negatively-impact-nbcs-business-model.shtml</guid>
<description><![CDATA[ While there's been a fair amount of focus lately on the <a href="http://www.techdirt.com/articles/20120711/22343219668/aereo-wins-round-one-against-broadcasters-judge-rejects-injunction-allows-service-to-live.shtml">legal status</a> of Aereo, the company offering broadcast TV over the internet by setting up a bunch of individual antennas and letting people access them online, there's also the ivi case.  ivi, if you don't remember, offered what sounds like a very similar service to <a href="http://www.techdirt.com/articles/20100921/11173011095/company-claims-legal-right-to-stream-broadcast-tv-online-broadcasters-disagree.shtml">stream broadcast TV</a> over the internet (for a fee).  However, it used a completely different legal theory, believing it had found something of a loophole in the Copyright Act; namely <a href="http://www.copyright.gov/title17/92chap1.html#111" target="_blank">Section 111</a> which allows cable providers to rebroadcast content for a compulsory payment to the Copyright Office.
<br /><br />
The district court was <a href="http://www.techdirt.com/articles/20110222/11395313211/court-not-impressed-with-ivis-legal-loopholes-shoots-online-tv-broadcaster-down.shtml">not impressed</a>, and basically said that ivi was trying to do an impressive tapdance -- defining itself as a cable provider to be able to use Section 111, but then claiming it was not a cable provider under the Communications Act.  On appeal, ivi <a href="http://docs.justia.com/cases/federal/appellate-courts/ca2/11-788/11-788-2012-08-27.pdf" target="_blank">has lost again</a> (pdf and embedded below), as the appeals court went a simpler route, and pointed out that reading the legislative history of Section 111 makes it clear that it was not intended to be used by services over the internet.
<br /><br />
While I had bounced around on this earlier, I actually think that the court is probably right here, in terms of what Congress' intent was.
<br /><br />
There still are some troubling parts to the ruling, mainly concerning purely faith-based claims by Judge Denny Chin that a service like ivi creates <i>irreparable harm</i> to the TV networks.  Chin specifically claims that if ivi streams the videos online it hurts the networks:
<blockquote><i>
First,
ivi's live retransmissions of plaintiffs' copyrighted
programming over the Internet would substantially diminish
the value of the programming.
</i></blockquote>
I don't see how that's true at all -- and it's certainly not obviously true.  In fact, it could increase the value of the programming by making it easier and more convenient for more people to watch.  Judge Chin tries to back up this statement by arguing that because the TV guys often sell ads targeted at specific segments and times, this could mess with that:
<blockquote><i>
Plaintiffs broadcast their
copyrighted programming to various communities at different
scheduled times, for example, based on time zone or local
network provider. For this reason, negotiated Internet
retransmissions -- for example, on Hulu.com -- typically
delay Internet broadcasts as not to disrupt plaintiffs'
broadcast distribution models, reduce the live broadcast
audience, or divert the live broadcast audience to the
Internet.
<br /><br />
If ivi were allowed to continue retransmitting
plaintiffs' programming live, nationally (and arguably,
internationally), over the Internet, and without plaintiffs'
consent, ivi could make plaintiffs' programming available
earlier in certain time zones than scheduled by the
programs' copyright holders or paying retransmission rights
holders. ivi's retransmissions of plaintiffs' copyrighted
programming without their consent thus would devalue the
programming by reducing its "live" value and undermining
existing and prospective retransmission fees, negotiations,
and agreements. ivi's retransmissions would dilute
plaintiffs' programming and their control over their
product.
</i></blockquote>
But... that makes no sense.  If <i>that's</i> true, then one could just as easily make the same argument about VCRs or DVRs.  Yes, they disrupt the "traditional" way that a certain industry's business model works, but that doesn't necessarily mean that it's automatically diminishing the value of the original.  After all, the TV guys made the same arguments about both VCRs and DVRs and now most of them admit that the DVR has actually helped their business by increasing the value of shows by making them more easily watchable by people.  There's no reason to think the same thing wouldn't be true here.
<br /><br />
In the end, as we argued from the beginning, the situation with ivi and Aereo (and Zediva and others) is silly.  They're all looking for loopholes in the law to do <i>what should clearly be allowed anyway</i>.  But because of the ridiculously expansive nature of copyright law, which is allowing legacy players to kill off new technologies, such things aren't allowed.  And we end up with results like this, where an interesting concept (even if it tried to jump through crazy legal hoops) is flat out declared to break the law and shut down.  Innovation be damned.  NBC has to sell you more diapers via the commercials it's always sold in prime time.  And you're not allowed to mess with that.<br /><br /><a href="http://www.techdirt.com/blog/innovation/articles/20120827/23290820173/court-says-you-cant-innovate-if-it-would-negatively-impact-nbcs-business-model.shtml">Permalink</a> | <a href="http://www.techdirt.com/blog/innovation/articles/20120827/23290820173/court-says-you-cant-innovate-if-it-would-negatively-impact-nbcs-business-model.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/blog/innovation/articles/20120827/23290820173/court-says-you-cant-innovate-if-it-would-negatively-impact-nbcs-business-model.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>of-course-not</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20120827/23290820173</wfw:commentRss>
</item>
<item>
<pubDate>Fri, 10 Aug 2012 09:33:30 PDT</pubDate>
<title>Indie Musician Zoe Keating Defines Transparency; Breaks Down Exactly How She Makes A Living</title>
<dc:creator>Tim Cushing</dc:creator>
<link>http://www.techdirt.com/blog/casestudies/articles/20120809/16272919981/indie-musician-zoe-keating-defines-transparency-breaks-down-exactly-how-she-makes-living.shtml</link>
<guid>http://www.techdirt.com/blog/casestudies/articles/20120809/16272919981/indie-musician-zoe-keating-defines-transparency-breaks-down-exactly-how-she-makes-living.shtml</guid>
<description><![CDATA[ We&#39;re used to hearing broad statements about the income of major labels, mostly about <a href="http://www.techdirt.com/articles/20120217/15023417795/riaa-insists-that-really-music-industry-is-collapsing-reality-shows-its-just-riaa-thats-collapsing.shtml" target="_blank">how little it is</a>&nbsp;and why that needs to be "fixed." We&#39;ve also shown how any disclosure about income <a href="http://www.techdirt.com/articles/20110707/03264014993/riaa-accounting-how-to-sell-1-million-albums-still-owe-500000.shtml" target="_blank">from the labels</a> is less than a one-way street (more of a cul-de-sac filled with vacant lots) when it comes to their own artists. When it comes to making a living by making music, it often seems that beyond very public <a href="http://www.techdirt.com/blog/casestudies/articles/20120601/01173819160/amanda-palmer-raises-12-million-kickstarter-crowd-goes-wild.shtml">Kickstarter campaigns</a>, not many people actually know how much money is flowing to artists and from where.<br />
<br />
Zoe Keating, who&#39;s been <a href="http://www.techdirt.com/blog/?tag=zoe+keating">featured on Techdirt</a> before, mainly due to run-ins with <a href="http://www.techdirt.com/articles/20120323/18055718229/how-ascap-takes-money-successful-indie-artists-gives-it-to-giant-rock-stars.shtml" target="_blank">ASCAP and Universal</a>, has opted to go fully transparent. She&#39;s uploaded a <a href="https://docs.google.com/spreadsheet/ccc?key=0AkasqHkVRM1OdEJFUnhyNFFkZjVSUWxhWGl1dE9lQXc#gid=6" target="_blank">Google Doc</a>, breaking down every source of income in detail. <a href="http://My financial picture would be worse if I was on a record label. Some people say that if I was on a record label, I'd have a larger reach and therefore would be making more money. To this I'd like to point out that I make instrumental cello music. There is about as much chance of my music becoming mainstream as there is of me being elected President of the USA (hint: not possible, I was born in Canada and there are naked pictures of me at Burning Man). While it is probably true that the right label could help with the reach part, I don't think they could help me enough to offset their cut, and you know what&#8230;.no label has ever approached me and the ones I've approached said no, so I'm guessing they think the same thing." target="_blank">Hypebot breaks down the breakdown</a>:&nbsp;<br />
&nbsp;
<center>
<img alt="" src="http://i.imgur.com/FDLKo.png" style="width: 500px; height: 444px; " /></center>
<blockquote>
<i>Clearly, the best way to support Zoe (and other independent artists like her) is to purchases directly from the artist. Just by taking a look at the pie chart, it is evident that the vast majority (nearly 97%) of her recorded music revenue comes from fans purchasing her music as opposed to streaming it. Less than $300 came from Spotify, while more than $45,000 came from iTunes.</i></blockquote>
<blockquote>
<i>&ldquo;Music sales have been a consistent 60-70% of my total income,&rdquo; Zoe told Hypebot. &ldquo;The rest comes from concert fees and film/commercial licensing.&rdquo;</i></blockquote>
Perhaps an unsurprising number, it nonetheless is a great reminder of&nbsp;<i>why</i> connecting with your fans is so important. If you can make that connection, it makes selling infinite items that much easier. As is pointed out by Hypebot, Spotify accounted for only $300 of Keating&#39;s income. This could be construed as being precisely <a href="http://www.techdirt.com/articles/20120622/16193319442/myth-dispensing-whole-spotify-barely-pays-artists-story-is-bunk.shtml" target="_blank">what&#39;s&nbsp;<i>wrong</i></a> with Spotify, but Keating&#39;s take on this low number doesn&#39;t reflect that:
<blockquote>
<i>&ldquo;The income of a non-mainstream artist like me is a patchwork quilt and streaming is currently one tiny square in that quilt,&rdquo; Zoe said in her <a href="https://docs.google.com/spreadsheet/ccc?key=0AkasqHkVRM1OdEJFUnhyNFFkZjVSUWxhWGl1dE9lQXc#gid=6" target="_blank">Google Doc</a>.&nbsp;</i></blockquote>
She also doesn&#39;t seem to be concerned, as others are, that Spotify and other streaming services will supplant tracks sales and reduce her income.&nbsp;
<blockquote>
<i>Streaming is not yet a replacement for digital sales, and to conflate the two is a mistake. I do not see streaming as a threat to my income, just like I&#39;ve never regarded file sharing as a threat but as a convenient way to hear music. If people really like my music, I still believe they&#39;ll support it somewhere, somehow.</i></blockquote>
This isn&#39;t to say she doesn&#39;t have any reservations about the streaming service. In her Google Doc notes, she points out that, at this point, she feels artists should view it more as "a discovery service rather than a source of income." This could change, though, if Spotify makes a few alterations. First of all, Keating would like to see it open its availability:
<blockquote>
<i>I&#39;ve said multiple times what my issue with Spotify is: fairness. I care about making the playing field level for all recording artists: signed or unsigned. Let it be a meritocracy.</i></blockquote>
At this point, Keating is still unable to get one of her albums ("Into the Trees") onto Spotify due to the lack of a digital distributor who won&#39;t take a cut of her iTunes sales. In order to get her music on Spotify, she has had to run her albums through an aggregator (CDBaby, TuneCore, etc.) in order to make them available. As it stands now, her latest solo album isn&#39;t generating any Spotify income.
<br /><br />
She also feels Spotify could turn itself into a better platform for musicians:
<blockquote>
<i>I wish Spotify would do more to facilitate the connection between listeners and artists - i.e. show that the artists is playing nearby, or add links to buy music. It&#39;s early days, so maybe this will happen eventually.</i></blockquote>
Away from the streaming front, Keating also addresses those who have suggested she leverage her success and sign with a major label to "extend her reach:"
<blockquote>
<i>My financial picture would be worse if I was on a record label. Some people say that if I was on a record label, I&#39;d have a larger reach and therefore would be making more money. To this I&#39;d like to point out that I make instrumental cello music. There is about as much chance of my music becoming mainstream as there is of me being elected President of the USA (hint: not possible, I was born in Canada and there are naked pictures of me at Burning Man). While it is probably true that the right label could help with the reach part, I don&#39;t think they could help me enough to offset their cut, and you know what&hellip;.no label has ever approached me and the ones I&#39;ve approached said no, so I&#39;m guessing they think the same thing.</i></blockquote>
There&#39;s sure to be more discussions springing from this data and her comments. Having turned herself into a "data point," Keating is now encouraging all artists to do the same. As she points out, if we&#39;re ever going to figure out where the music industry&#39;s <i>headed</i>, we need to collect as much information as possible from where it is <i>now</i>. Hopefully, Keating&#39;s transparency will result in many more "data points" offering up detailed pictures of how they&#39;re making money by making music.&nbsp;<br />
&nbsp;<br /><br /><a href="http://www.techdirt.com/blog/casestudies/articles/20120809/16272919981/indie-musician-zoe-keating-defines-transparency-breaks-down-exactly-how-she-makes-living.shtml">Permalink</a> | <a href="http://www.techdirt.com/blog/casestudies/articles/20120809/16272919981/indie-musician-zoe-keating-defines-transparency-breaks-down-exactly-how-she-makes-living.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/blog/casestudies/articles/20120809/16272919981/indie-musician-zoe-keating-defines-transparency-breaks-down-exactly-how-she-makes-living.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>can-i-get-a-matching-offer-from-any-major-label?</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20120809/16272919981</wfw:commentRss>
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<pubDate>Fri, 3 Aug 2012 10:22:45 PDT</pubDate>
<title>Judge Posner: Embedding Infringing Videos Is Not Copyright Infringement, And Neither Is Watching Them</title>
<dc:creator>Mike Masnick</dc:creator>
<link>http://www.techdirt.com/articles/20120803/05165019928/judge-posner-embedding-infringing-videos-is-not-copyright-infringement-neither-is-watching-them.shtml</link>
<guid>http://www.techdirt.com/articles/20120803/05165019928/judge-posner-embedding-infringing-videos-is-not-copyright-infringement-neither-is-watching-them.shtml</guid>
<description><![CDATA[ Recently we've seen a number of cases, both civil and criminal, brought against websites that involve either links or embeds of videos hosted elsewhere.  UK student Richard O'Dwyer is facing <a href="http://www.techdirt.com/articles/20120706/04332719602/poll-shows-only-9-uk-public-think-richard-odwyer-should-be-extradited.shtml">extradition</a> and criminal charges for hosting a site that did exactly that.  But, as many of us have wondered in the past, how is such a site infringing <i>at all</i>?  After all, the videos themselves were uploaded by other people to other sites.  The streaming occurs from those other servers.  The embed just points people to where the content is, but it does that neutrally, no matter what the content might be.
<br /><br />
A few months ago, we wrote about how the MPAA had jumped into a copyright infringement appeal involving porn producer Flava Works against a video "bookmarking" site called MyVidster.  The MPAA argued that <a href="http://www.techdirt.com/articles/20120411/20434818458/mpaa-just-wont-quit-jumps-into-legal-dispute-to-argue-links-embeds-are-infringing.shtml">links and embeds are infringing</a>, in support of a questionable district court ruling against MyVidster.
<br /><br />
The appeals court ruling has now come out, written by Judge Posner, and it's absolutely worth reading (embedded below).  Posner goes into great detail about how MyVidster's linking and embedding features don't even come close to infringing.  They're not infringement and they're not contributory infringement.  He goes through a pretty accurate description of how embedding works, and why MyVidster is separate from the uploading/hosting/streaming.  But then he notes that those <i>watching</i> the videos aren't even infringing, so there isn't even any infringement for MyVidster to contribute to:
<blockquote><i>
Is myVidster therefore a contributory infringer if a
visitor to its website bookmarks the video and later
someone clicks on the bookmark and views the video?
myVidster is not just adding a frame around the video
screen that the visitor is watching. Like a telephone
exchange connecting two telephones, it is providing a
connection between the server that hosts the video and
the computer of myVidster&#8217;s visitor. But as long as the
visitor makes no copy of the copyrighted video that he
is watching, he is not violating the copyright owner&#8217;s
exclusive right, conferred by the Copyright Act, &#8220;to
reproduce the copyrighted work in copies&#8221; and &#8220;distribute
copies . . . of the copyrighted work to the public.&#8221; 17
U.S.C. &sect;&sect; 106(1), (3). His bypassing Flava&#8217;s pay wall by
viewing the uploaded copy is equivalent to stealing
a copyrighted book from a bookstore and reading it.
That is a bad thing to do (in either case) but it is not
copyright infringement. The infringer is the customer
of Flava who copied Flava&#8217;s copyrighted video by uploading
it to the Internet.
</i></blockquote>
Got that?  It's actually important.  He's saying that those who are watching a video that someone else uploaded are not infringing on the reproduction right under copyright.  Only the uploader has potentially violated that right.  So there can't be a contributory infringement claim over that right.
<br /><br />
Of course, copyright includes a few other rights beyond reproduction.  There's also the "public performance" right.  After running through a few different theories there, Posner again finds no clear case of infringement.
<blockquote><i>
Flava contends that by providing a connection to
websites that contain illegal copies of its copyrighted
videos, myVidster is encouraging its subscribers to circumvent
Flava&#8217;s pay wall, thus reducing Flava&#8217;s income.
No doubt. But unless those visitors copy the videos
they are viewing on the infringers&#8217; websites, myVidster
isn&#8217;t increasing the amount of infringement.... An employee of Flava who embezzled corporate
funds would be doing the same thing&#8212;reducing Flava&#8217;s
income&#8212;but would not be infringing Flava&#8217;s copyrights
by doing so. myVidster displays names and addresses
(that&#8217;s what the thumbnails are, in effect) of videos
hosted elsewhere on the Internet that may or may not be
copyrighted. <b>Someone who uses one of those addresses
to bypass Flava&#8217;s pay wall and watch a copyrighted
video for free is no more a copyright infringer than if
he had snuck into a movie theater and watched a copyrighted
movie without buying a ticket.</b> The facilitator
of conduct that doesn&#8217;t infringe copyright is not a contributory
infringer.
</i></blockquote>
In other words, the person watching the video isn't doing a public performance (though the <i>hosting server</i> may be).  But since myVidster is only helping the person watching the video, then it's not violating the public performance right either.
<br /><br />
As we noted in our post about the original case, part of the ruling hinged on myVidster losing its DMCA safe harbor protections by not having a repeat infringer policy.  But Posner notes that the DMCA safe harbor <i>isn't even in question here because those viewing the videos have not infringed</i> and thus there is no copyright infringement related to myVidster for showing the embeds:
<blockquote><i>
myVidster received
&#8220;takedown&#8221; notices from Flava designed to activate
the duty of an Internet service provider to ban repeat
infringers from its website, and Flava contends that
myVidster failed to comply with the notices. <b>But
this is irrelevant unless myVidster is contributing to infringement;
a noninfringer doesn&#8217;t need a safe harbor.</b>
</i></blockquote>
This ruling makes it clear that watching embedded videos is not infringing and then <i>neither is hosting the embed code</i>.  While limited to the 7th Circuit, this ruling could still be quite handy in a number of other cases, including O'Dwyer's and the Rojadirecta case, which also involves embedded videos.  Eric Goldman is a bit <a href="http://blog.ericgoldman.org/archives/2012/08/video_embedding_1.htm" target="_blank">more skeptical</a> of the impact of the ruling, arguing that Posner reasoning isn't particularly clear (well, he calls it a "train wreck.")  While I rarely disagree with Goldman, I'm not convinced that this is such a train wreck.  While Posner's explanation is, at times, convoluted, he does clearly make the main point: if there's infringement, it's completely disconnected from the user watching the video and the site doing the embedding.
<br /><br />
Either way, Posner vacates the lower courts ruling, and notes that there are a few other issues with the case (mainly having to do with some other aspects of myVidster's business), but the main fight shows no infringement.  Oh yeah, and Posner doesn't even reference the MPAA's filing in the case, suggesting how compelling that argument was...<br /><br /><a href="http://www.techdirt.com/articles/20120803/05165019928/judge-posner-embedding-infringing-videos-is-not-copyright-infringement-neither-is-watching-them.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20120803/05165019928/judge-posner-embedding-infringing-videos-is-not-copyright-infringement-neither-is-watching-them.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20120803/05165019928/judge-posner-embedding-infringing-videos-is-not-copyright-infringement-neither-is-watching-them.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>at-all</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20120803/05165019928</wfw:commentRss>
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<item>
<pubDate>Wed, 1 Aug 2012 22:54:50 PDT</pubDate>
<title>Amazon Reverses Course, Signs Licenses With Music Labels To Allow File Matching</title>
<dc:creator>Mike Masnick</dc:creator>
<link>http://www.techdirt.com/articles/20120801/02530119903/amazon-reverses-course-signs-licenses-with-music-labels-to-allow-file-matching.shtml</link>
<guid>http://www.techdirt.com/articles/20120801/02530119903/amazon-reverses-course-signs-licenses-with-music-labels-to-allow-file-matching.shtml</guid>
<description><![CDATA[ In the spring of 2011, Amazon <a href="http://www.techdirt.com/articles/20110329/02085613669/amazon-launches-digital-music-locker-even-as-legality-is-still-question.shtml">launched</a> its cloud music streaming player to much fanfare, along with questions about its legal status.  Amazon chose not to get licenses from the labels, saying (accurately) that since the service was just to allow individuals to upload and stream their own MP3s, there was no need to get licenses.  While the labels indicated they disagreed with this assessment, none seemed willing to take on the legal fight against Amazon (or Google who initially made a similar choice).  After both Amazon and Google launched their cloud offerings, Apple got attention for not doing a cloud player, but rather a matching and syncing system.  
<br /><br />
Now, Amazon has apparently decided that a similar matching system makes more sense... and has <a href="http://arstechnica.com/gadgets/2012/07/amazon-decides-it-actually-does-need-licenses/" target="_blank">done licensing deals</a> with the four major labels and a bunch of indies.  The end result is that the streaming player is changing significantly.  The free service is greatly limited, and they now want $25/year for more.  If you pay, then it'll now match as many songs as it can on your hard drive with its own database, and automatically populate your account (similar to Apple's system).  Thus, users no longer need to upload all their tracks.
<br /><br />
Basically, Amazon bought a license to allow the matching, and then switched its whole service around to enable that (and to charge people).  It'll be interesting to see how well this works.  $25 isn't much at all, but in the year+ since Amazon's streaming player launched, I honestly can't remember ever hearing anyone mention using it.  I'm sure there are some out there, but it never seemed that successful, so it may be a challenge to get people to pay the $25.  Personally, I played around with Amazon's player a few times, but the storage limit as compared to Google's similar offering meant that I used Google instead.  These days I tend to bounce back and forth between Spotify and Google Music, and can't think of a reason to use Amazon's service instead -- even with the matching.<br /><br /><a href="http://www.techdirt.com/articles/20120801/02530119903/amazon-reverses-course-signs-licenses-with-music-labels-to-allow-file-matching.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20120801/02530119903/amazon-reverses-course-signs-licenses-with-music-labels-to-allow-file-matching.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20120801/02530119903/amazon-reverses-course-signs-licenses-with-music-labels-to-allow-file-matching.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>matching-offerings</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20120801/02530119903</wfw:commentRss>
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<item>
<pubDate>Fri, 27 Jul 2012 15:57:44 PDT</pubDate>
<title>It's An Olympics Tradition: How Difficult Can NBC Universal Make It To Enjoy The Olympics?</title>
<dc:creator>Mike Masnick</dc:creator>
<link>http://www.techdirt.com/articles/20120727/15210819860/its-olympics-tradition-how-difficult-can-nbc-universal-make-it-to-enjoy-olympics.shtml</link>
<guid>http://www.techdirt.com/articles/20120727/15210819860/its-olympics-tradition-how-difficult-can-nbc-universal-make-it-to-enjoy-olympics.shtml</guid>
<description><![CDATA[ Is it really that time again?  When NBC screws up its coverage of the Olympics by showing people what <i>it</i> thinks they want to see, rather than what they actually want to see?  Every two years, the Olympics does two appallingly annoying things: makes it <a href="http://www.techdirt.com/articles/20090414/1107344506.shtml">difficult</a> to watch the Olympics online... and refuses to <a href="http://www.techdirt.com/articles/20100217/1511548205.shtml">show it live</a> on TV.  In the 20th century view of NBC execs like Rick Cotton, the only thing that matters is prime time television.  So they hold off and focus everything around that prime time slot... effectively pissing off everyone else.  As <a href="https://twitter.com/erickschonfeld/statuses/228970084478107651" target="_blank">Erick Schoenfeld noted</a>: "The only Olympics tweets I've seen all day are from people pissed that NBC is not broadcasting the opening ceremony live."
<br /><br />
Hell, even when they go on Twitter the Olympics can't do things right.  There was a lot of buzz around the fact that NBC and Twitter teamed up to <a href="http://venturebeat.com/2012/07/27/twit-olympics/#s:olympics-twitter-1" target="_blank">create an "Olympics" hub</a>.  Great (though some people are <a href="https://twitter.com/digiphile/statuses/228961860593020928" target="_blank">pointing out</a> that NBC's own Twitter feed is now tweeting stories that it refuses to broadcast live).  However, as Canada-based reporter Mathew Ingram <a href="https://twitter.com/mathewi/statuses/228954600957419520" target="_blank">discovered</a> in trying to look up the Olympics Twitter hub, thanks to NBC Universal restrictions, Twitter is <b>geoblocking</b> access.  To check it out, I visited the Olympics hub site from the US and saw this:
<center>
<a href="http://imgur.com/35yqp"><img src="http://i.imgur.com/35yqp.png" width=400 /></a>
</center>
And, then, through the magic of the internet, "transported" myself (or, at least my connection) to Toronto, where I reloaded the page... and saw this:
<center>
<a href="http://imgur.com/HsvnN"><img src="http://i.imgur.com/HsvnN.png" width=400 /></a>
</center>
In the end, I'm not really sure it makes a huge difference.  To be honest, I'm not sure I quite understand the point of the Olympics "hub" on Twitter, but it's yet another way in which NBC Universal seems focused on <i>restricting</i> access, rather than <i>enabling</i> access.  It's 20th century thinking for a company that is in desperate need of 21st century leadership.<br /><br /><a href="http://www.techdirt.com/articles/20120727/15210819860/its-olympics-tradition-how-difficult-can-nbc-universal-make-it-to-enjoy-olympics.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20120727/15210819860/its-olympics-tradition-how-difficult-can-nbc-universal-make-it-to-enjoy-olympics.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20120727/15210819860/its-olympics-tradition-how-difficult-can-nbc-universal-make-it-to-enjoy-olympics.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>yet-again</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20120727/15210819860</wfw:commentRss>
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<item>
<pubDate>Tue, 29 May 2012 10:50:00 PDT</pubDate>
<title>Senator Coons Admits That SOPA 'Really Did Pose Some Risk To The Internet'</title>
<dc:creator>Mike Masnick</dc:creator>
<link>http://www.techdirt.com/articles/20120529/03540019100/senator-coons-admits-that-sopapipa-really-did-pose-some-risk-to-internet.shtml</link>
<guid>http://www.techdirt.com/articles/20120529/03540019100/senator-coons-admits-that-sopapipa-really-did-pose-some-risk-to-internet.shtml</guid>
<description><![CDATA[ <i>See update at the bottom</i>.
<br /><br />
A few folks have been sending over a recent article from Hillicon Valley, in which Senator Chris Coons, a co-sponsor of PIPA <a href="http://thehill.com/blogs/hillicon-valley/technology/229147-chamber-study-finds-intellectual-property-industries-produce-5-trillion" target="_blank">admits that SOPA "really did pose some risk to the internet."</a>
<blockquote><i>
Coons said it was "truly memorable" when one of his sons shook him awake and asked "why I wanted to break the Internet and why Justin Bieber thought I should go to jail."
<br /><br />
The pop star had suggested that supporters of the Protect IP Act should be arrested after a campaign against the bill had claimed it could result in Bieber going to jail for singing songs that belonged to other artists.
<br /><br />
"That was my first warning that we were not communicating effectively," Coons said. He added that he believes some elements of SOPA "overreached" and "really did pose some risk to the Internet."
</i></blockquote>
Of course, I think that some folks are a little confused by this.  The issue with Bieber wasn't actually about PIPA at all.  Instead, Coons had directly sponsored (along with Senator Amy Klobuchar) a different bill, S.978, which would have made a felony out of certain forms of online streaming.  This was at the center of the <a href="https://www.techdirt.com/articles/20111019/11572816419/free-justin-bieber-do-we-really-want-congress-to-make-bieber-felon.shtml">FreeBieber</a> campaign, which was actually separate from PIPA (which was S.968).  While the House version of SOPA pulled in similar language, PIPA was always separate from S.978.  Coons, though, was a co-sponsor of PIPA as well.  It's a little unclear from the context if Coons was really talking about S.968 or S.978 in what was quoted above.
<br /><br />
Either way, it seems worth pointing out that, if it takes your kid to clue you in to the fact that you were pushing for legislation that "really did pose some risk to the internet," perhaps you shouldn't be putting forth that legislation in the first place.  It certainly makes it clear that he didn't understand what he was supporting.
<br /><br />
One hopes that Coons (and, really, all our elected officials) will use this as an opportunity to realize that jumping into regulating the internet without realizing what the hell they're doing is a mistake that should not be repeated.  In the meantime, it looks like Coons may be trying to make amends to the tech community, and is now <a href="http://www.washingtonpost.com/blogs/2chambers/post/mark-warner-chris-coons-marco-rubio-and-jerry-moran-unveil-a-bipartisan-job-creation-plan/2012/05/22/gIQAWQ0riU_blog.html">co-sponsoring</a> the new Startup Act, which would provide a significant boost to entrepreneurs and startups by easing immigration laws for both entrepreneurs and highly skilled engineering students, allowing them to stay in the US where they can build companies that create jobs, rather than going back to their home countries to compete against Americans.
<br /><br />
<b>Update</b>: Posted a slight clarification, as some insist that he was only speaking about <i>SOPA</i> -- the House bill, rather than PIPA, the Senate bill he co-sponsored.  While the two bills were distinct, there were significant similarities -- especially on the key points that would have "posed some risk to the internet."  If Senator Coons is making a material distinction between the two bills, that suggests he still doesn't understand the two bills he supported in the Senate and how they, too, had significant problems.<br /><br /><a href="http://www.techdirt.com/articles/20120529/03540019100/senator-coons-admits-that-sopapipa-really-did-pose-some-risk-to-internet.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20120529/03540019100/senator-coons-admits-that-sopapipa-really-did-pose-some-risk-to-internet.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20120529/03540019100/senator-coons-admits-that-sopapipa-really-did-pose-some-risk-to-internet.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>a-little-late-for-that</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20120529/03540019100</wfw:commentRss>
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<pubDate>Wed, 23 May 2012 10:24:00 PDT</pubDate>
<title>YouTube Uploads Hit 72 Hours A Minute: How Can That Ever Be Pre-Screened For 'Objectionable' Material?</title>
<dc:creator>Glyn Moody</dc:creator>
<link>http://www.techdirt.com/articles/20120521/12065919003/youtube-uploads-hit-72-hours-minute-how-can-that-ever-be-pre-screened-objectionable-material.shtml</link>
<guid>http://www.techdirt.com/articles/20120521/12065919003/youtube-uploads-hit-72-hours-minute-how-can-that-ever-be-pre-screened-objectionable-material.shtml</guid>
<description><![CDATA[ <p> YouTube has announced that <a href="http://youtube-global.blogspot.co.uk/2012/05/its-youtubes-7th-birthday-and-youve.html">72 hours of video is now being uploaded to its service every minute</a>.  Earlier this year, the statistic was that <a href="http://youtube-global.blogspot.co.uk/2012/01/holy-nyans-60-hours-per-minute-and-4.html">60 hours of video was uploaded to its service every minute</a>:

<i><blockquote>In 2007 we started at six hours [of uploads per minute], then in 2010 we were at 24 hours, then 35, then 48, and now...60 hours of video every minute, an increase of more than 25 percent in the last eight months.</blockquote></i>

This year, a 25% increase will probably take around around six months.  In other words, the rate at which uploads occur is accelerating.  Presumably at some point things will level off, but there's no sign of that yet, and it's not hard to see YouTube video uploads hitting 120 hours a minute or more.
</p><p>
Now consider the calls from some governments that Google and others <a href="http://www.techdirt.com/articles/20111205/10195616976/india-says-google-facebook-should-prescreen-all-user-generated-content-to-stop-jerks.shtml">pre-screen</a> user-generated material.  Just how do they think anyone can do that when every second there's one or more hours of new material flooding in?  The challenge is particularly acute for video, which does not lend itself to automatic screening, unlike text, say. Such machine-based approaches are still extremely rough, and will either let through material governments want censored, or else err massively in the other direction, blocking all kinds of harmless footage.
</p><p>
As Google's latest figures for YouTube demonstrate, the mismatch between what governments want and what is possible is only going to get worse, thanks to Moore's Law and its analogs for storage and bandwidth.  It's not clear how this is going to be resolved, but with more and more politicians calling for "something to be done", the chances of a good outcome based on rational policy making don't look good.
</p><p>
Follow me @glynmoody on <a href="http://twitter.com/glynmoody">Twitter</a> or <a href="http://identi.ca/glynmoody">identi.ca</a>, and on <a href="https://plus.google.com/100647702320088380533">Google+</a></p><br /><br /><a href="http://www.techdirt.com/articles/20120521/12065919003/youtube-uploads-hit-72-hours-minute-how-can-that-ever-be-pre-screened-objectionable-material.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20120521/12065919003/youtube-uploads-hit-72-hours-minute-how-can-that-ever-be-pre-screened-objectionable-material.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20120521/12065919003/youtube-uploads-hit-72-hours-minute-how-can-that-ever-be-pre-screened-objectionable-material.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>moore's-law-strikes-again</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20120521/12065919003</wfw:commentRss>
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<pubDate>Mon, 23 Apr 2012 12:24:00 PDT</pubDate>
<title>Networks Go After Barry Diller Personally For The Insult Of Investing In Aereo</title>
<dc:creator>Mike Masnick</dc:creator>
<link>http://www.techdirt.com/articles/20120418/12345318547/networks-go-after-barry-diller-personally-insult-investing-aereo.shtml</link>
<guid>http://www.techdirt.com/articles/20120418/12345318547/networks-go-after-barry-diller-personally-insult-investing-aereo.shtml</guid>
<description><![CDATA[ It's amazing just how desperate the TV networks appear to be getting.  We've already discussed how they've <a href="http://www.techdirt.com/articles/20120302/00190517940/tv-networks-gang-up-to-sue-aereo-do-copyright-rules-change-based-length-cable.shtml">sued Aereo</a>, the company that sets up individual antennas to get over the air broadcasts, and then streams them over the internet to people's homes.  But, now they appear to be <a href="http://www.wired.com/threatlevel/2012/04/barry-diller-aereo/" target="_blank">going after Barry Diller personally</a> for investing in Aereo.  They've subpoena'd info from him directly including:
<blockquote><i>
All documents concerning Aereo or the Aereo service, including without limitation (i) communications with or about Aereo, the Aereo service or Aereo&#8217;s business plans, (ii) presentations or other documents received from Aereo, and (iii) documents or communications concerning the potential impact of Aereo or the Aereo service on broadcast television networks and stations, or the producers of broadcast television.
</i></blockquote>
Diller is fighting this (as you can see below) but it's a pure intimidation technique to go after those "in the fold" who invest in disruptive innovation.  We saw it a decade or so ago when some major labels <a href="http://www.techdirt.com/articles/20030512/1627213.shtml">sued Bertelsmann</a> -- one of their own who broke ranks to invest in the original Napster.  Investors are supposed to be protected from the actions of the companies they invest in, but the dying entertainment industry folks play nasty, and they especially seem to hate it when one of their own becomes forward looking, rather than playing their myopic game.  In this case, they haven't sued yet, but it's clear they're going on a fishing expedition to embarrass and annoy Diller, who (of course) came out of Hollywood in the past.
<br /><br />
<b>Update</b>: Looks like <a href="http://www.hollywoodreporter.com/thr-esq/barry-diller-aereo-documents-iac-314600" target="_blank">Diller's already lost</a> this part of the legal fight, which is unfortunate.  Intimidating investors from funding innovative companies -- the kind of companies that actually can help move the industry forward -- isn't going to help anyone.  Amazing how short-sighted Hollywood can be.<br /><br /><a href="http://www.techdirt.com/articles/20120418/12345318547/networks-go-after-barry-diller-personally-insult-investing-aereo.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20120418/12345318547/networks-go-after-barry-diller-personally-insult-investing-aereo.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20120418/12345318547/networks-go-after-barry-diller-personally-insult-investing-aereo.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>getting-desperate</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20120418/12345318547</wfw:commentRss>
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<pubDate>Fri, 20 Apr 2012 05:00:00 PDT</pubDate>
<title>Hollywood Still Trying To Kill The Golden Netflix Goose</title>
<dc:creator>Mike Masnick</dc:creator>
<link>http://www.techdirt.com/articles/20120418/04020718540/hollywood-still-trying-to-kill-golden-netflix-goose.shtml</link>
<guid>http://www.techdirt.com/articles/20120418/04020718540/hollywood-still-trying-to-kill-golden-netflix-goose.shtml</guid>
<description><![CDATA[ Netflix has made its share of mistakes lately in dealing with its customers, but the company's biggest problem may be that Hollywood is so jealous of its success that it's now <a href="http://hosted.ap.org/dynamic/stories/U/US_TEC_NETFLIX_RECOMMENDATIONS_LIMITED_LIBRARY?SITE=AP&#038;SECTION=HOME&#038;TEMPLATE=DEFAULT&#038;CTIME=2012-04-09-16-04-10" target="_blank">seeking to kill off the company's service</a> by refusing to license movies and TV shows to Netflix.  This isn't a surprise.  We've seen similar stories over the past year or so, but the fact is that Hollywood is so short-sighted that it's trying to hold back the tide, and in the process, causing itself more harm.  Netflix isn't "the enemy."  It's found a way to offer a <i>good service</i> that many people want and use at a price point that makes sense.
<br /><br />
Of course, it's that part that makes Hollywood freak out.  They fear the "threat" of new business models that undercut their legacy deals, and that means they want Netflix to boost prices, put even more annoying limitations on use and greatly delay and limit selection&mdash;because they stupidly think this will drive more people to the more expensive offerings from the studios themselves.  The're wrong.  All this does is drive more people to piracy, while killing off one of the few services that was allowed (if briefly) to effectively compete with "piracy" by offering a better overall service.
<br /><br />
The problem for Hollywood doesn't appear to be piracy.  It looks like it's Hollywood's <i>own fear</i> of piracy that is leading it to make really short-sighted decisions.<br /><br /><a href="http://www.techdirt.com/articles/20120418/04020718540/hollywood-still-trying-to-kill-golden-netflix-goose.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20120418/04020718540/hollywood-still-trying-to-kill-golden-netflix-goose.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20120418/04020718540/hollywood-still-trying-to-kill-golden-netflix-goose.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>incredible-mistake</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20120418/04020718540</wfw:commentRss>
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<pubDate>Thu, 19 Apr 2012 13:34:00 PDT</pubDate>
<title>Are New Streaming Royalty Rates A Way To Backdoor DRM Into Copyright Law?</title>
<dc:creator>Mike Masnick</dc:creator>
<link>http://www.techdirt.com/articles/20120418/01533618536/is-new-streaming-royalty-rates-way-to-backdoor-drm-into-copyright-law.shtml</link>
<guid>http://www.techdirt.com/articles/20120418/01533618536/is-new-streaming-royalty-rates-way-to-backdoor-drm-into-copyright-law.shtml</guid>
<description><![CDATA[ We recently wrote about how different parts of the music industry -- the RIAA, NMPA and DMA -- had come to <a href="http://www.techdirt.com/articles/20120412/10395418474/music-industry-creates-new-royalty-rates-did-they-do-so-systems-that-dont-require-royalties.shtml" target="_blank">an agreement on new royalty rates</a>, as well as designating royalties for "new classifications" of services.  While the groups celebrated this solution for being "flexible" for new providers, the details suggest a different story.  We already expressed concerns about what are apparently licensing requirements for services that shouldn't need any license (i.e., personal music lockers).  However, that was just based on the press release.  When you look at <a href="http://www.hypebot.com/Motion%20to%20Adopt%20Settlement.pdf" target="_blank">the full details</a> (pdf and embedded below), it gets even more troubling -- to the point that the whole agreement should probably be rejected.
<br /><br />
Here's the big concern.  This is a settlement among a few parties, who certainly don't represent the entire industry.  Yet, if the Copyright Royalty Board and their (typically out of touch) judges accept the settlement, the details of the settlement <i>become law</i>.  And that's problematic, because this thing is pretty crazy with restrictions -- some of which are nearly impossible to understand.  If you think the tax code is confusing, you haven't tried to figure out what you have to pay to license certain services.  Let's just say you want to set up a locker service that allows users to buy music which automatically goes into the locker.   Well, among a ton of other rules, try this sucker on for size:
<blockquote><i>
In the case of a purchased content locker service, the
percentage of subpart C service revenue applicable in step 1 of &sec;385.22(b)(l)(i) is 12%. For the
avoidance of doubt, paragraph (l)(i) of the definition of subpart C service revenue shall not
apply. The minimum for use in step 1 of &sec;385.22(b)(l)(ii) is the appropriate subminimum as
described in paragraph (b) of this section for the accounting period, where the all-in percentage
applicable to &sec;385.23(b)(l) is 18%), and the sound recording-only percentage applicable to
&sec;385.23(b)(2) is 22%, except that for purposes of paragraph (b) of this section the applicable
consideration expensed by the service for the relevant rights shall consist only of applicable
consideration expensed by the service, if any, that is incremental to the applicable consideration
expensed for the rights to make the relevant permanent digital downloads and ringtones.
</i></blockquote>
That's on page 40 of 44 pages.  And is just one paragraph.  Good luck figuring out the rest of the rules without a cadre of lawyers (oh wait... perhaps that's the idea).
<br /><br />
But the bigger issue is that this agreement is a way to actually sneak DRM into copyright law.  While existing copyright law has anti-circumvention rules, it makes no statement on how DRM actually impacts royalties or requirements (beyond anti-circumvention).  Yet, this "agreement" has multiple sections that define types of DRM and with different rules for those specific cases.  That is, the agreement defines the idea of a "limited download."
<blockquote><i>
Limited download means a digital transmission of a sound recording of a musical work to an end
user, other than a stream, that results in a specifically identifiable reproduction of that sound
recording that is only accessible for listening for&#8212;
<blockquote>
(1) An amount of time not to exceed 1 month from the time of the transmission (unless the
service provider, in lieu of retransmitting the same sound recording as another limited download,
separately and upon specific request of the end user made through a live network connection,
reauthorizes use for another time period not to exceed 1 month), or in the case of a subscription
transmission, a period of time following the end of the applicable subscription no longer than a
subscription renewal period or 3 months, whichever is shorter; or
<br /><br />
(2) A specified number of times not to exceed 12 (unless the service provider, in lieu of
retransmitting the same sound recording as another limited download, separately and upon
specific request of the end user made through a live network connection, reauthorizes use of
another series of 12 or fewer plays), or in the case of a subscription transmission, 12 times after
the end of the applicable subscription.
<br /><br />
(3) A limited download is a general digital phonorecord delivery under 17 U.S.C. 115(c)(3)(C)
and (D).
</blockquote></i></blockquote>
Is this really what we want in the law?  A specific legal definition of DRM that applies to others despite not being a part of the negotiations?  The main issue is that this is a standard <i>contract</i> between private parties.  That's <i>fine</i> if it only applied to those parties who were subject to the negotiation.  But thanks to the CRB process, the end result may be to stuff this private contract between private parties directly into the law, and that will expand copyright in highly questionable ways.
<br /><br />
There are lots of other concerns about the document as well.  It has lots of "this or that" calculations -- all of which default to the "greater of" option -- meaning that the rates are going to keep going up.  Also, the agreement repeatedly defines "minimums" but we'll be waiting a looooooong time for you to come back with where the "maximums" are.  The whole thing is crazy confusing, and while it may be perfectly fine if it were just a contract among a few players, the second it becomes part of copyright law, we should be concerned.<br /><br /><a href="http://www.techdirt.com/articles/20120418/01533618536/is-new-streaming-royalty-rates-way-to-backdoor-drm-into-copyright-law.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20120418/01533618536/is-new-streaming-royalty-rates-way-to-backdoor-drm-into-copyright-law.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20120418/01533618536/is-new-streaming-royalty-rates-way-to-backdoor-drm-into-copyright-law.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>dangerous</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20120418/01533618536</wfw:commentRss>
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<pubDate>Fri, 13 Apr 2012 00:07:00 PDT</pubDate>
<title>Why Netflix Never Implemented The Algorithm That Won The Netflix $1 Million Challenge</title>
<dc:creator>Mike Masnick</dc:creator>
<link>http://www.techdirt.com/blog/innovation/articles/20120409/03412518422/why-netflix-never-implemented-algorithm-that-won-netflix-1-million-challenge.shtml</link>
<guid>http://www.techdirt.com/blog/innovation/articles/20120409/03412518422/why-netflix-never-implemented-algorithm-that-won-netflix-1-million-challenge.shtml</guid>
<description><![CDATA[ You probably recall all the excitement that went around when a group <a href="http://www.techdirt.com/articles/20090922/0417256277.shtml">finally won</a> the big Netflix $1 million prize in 2009, improving Netflix's recommendation algorithm by 10%.  But what you might <i>not</i> know, is that <b>Netflix never implemented that solution itself</b>.  Netflix recently put up a blog post <a href="http://techblog.netflix.com/2012/04/netflix-recommendations-beyond-5-stars.html" target="_blank">discussing some of the details of its recommendation system</a>, which (as an aside) explains why the winning entry never was used.  First, they note that they <i>did</i> make use of an earlier bit of code that came out of the contest:
<blockquote><i>
A year into the competition, the Korbell team won the first Progress Prize with an 8.43% improvement. They reported more than 2000 hours of work in order to come up with the final combination of 107 algorithms that gave them this prize. And, they gave us the source code. We looked at the two underlying algorithms with the best performance in the ensemble: Matrix Factorization (which the community generally called SVD, Singular Value Decomposition) and Restricted Boltzmann Machines (RBM). SVD by itself provided a 0.8914 RMSE (root mean squared error), while RBM alone provided a competitive but slightly worse 0.8990 RMSE. A linear blend of these two reduced the error to 0.88. To put these algorithms to use, we had to work to overcome some limitations, for instance that they were built to handle 100 million ratings, instead of the more than 5 billion that we have, and that they were not built to adapt as members added more ratings. But once we overcame those challenges, we put the two algorithms into production, where they are still used as part of our recommendation engine. 
</i></blockquote>
Neat.  But the winning prize?  Eh... just not worth it:
<blockquote><i>
We evaluated some of the new methods offline but the additional accuracy gains that we measured did not seem to justify the engineering effort needed to bring them into a production environment.
</i></blockquote>
It wasn't just that the improvement was marginal, but that Netflix's business had <i>shifted</i> and the way customers used its product, and the kinds of recommendations the company had done, had shifted too.  Suddenly, the prize winning solution just wasn't that useful -- in part because many people were <i>streaming</i> videos rather than renting DVDs -- and it turns out that the recommendation for streaming videos <i>is different</i> than for rental viewing a few days later.
<blockquote><i>
One of the reasons our focus in the recommendation algorithms has changed is because Netflix as a whole has changed dramatically in the last few years. Netflix launched an instant streaming service in 2007, one year after the Netflix Prize began. Streaming has not only changed the way our members interact with the service, but also the type of data available to use in our algorithms. For DVDs our goal is to help people fill their queue with titles to receive in the mail over the coming days and weeks; selection is distant in time from viewing, people select carefully because exchanging a DVD for another takes more than a day, and we get no feedback during viewing. For streaming members are looking for something great to watch right now; they can sample a few videos before settling on one, they can consume several in one session, and we can observe viewing statistics such as whether a video was watched fully or only partially.
</i></blockquote>
The viewing data obviously makes a huge difference, but I also find it interesting that there's a clear distinction in the kinds of recommendations people that work if people are going to "watch now" vs. "watch in the future."  I think this is an issue that Netflix probably has faced on the DVD side for years: when people rent a movie that won't arrive for a few days, they're making a bet on what they want at some future point.  And, people tend to have a more... optimistic viewpoint of their future selves.  That is, they may be willing to rent, say, an "artsy" movie that won't show up for a few days, feeling that they'll be in the mood to watch it a few days (weeks?) in the future, knowing they're not in the mood immediately.  But when the choice is immediate, they deal with their present selves, and that choice can be quite different.  It would be great if Netflix revealed a bit more about those differences, but it is already interesting to see that the shift from delayed gratification to instant gratification clearly makes a difference in the kinds of recommendations that work for people.<br /><br /><a href="http://www.techdirt.com/blog/innovation/articles/20120409/03412518422/why-netflix-never-implemented-algorithm-that-won-netflix-1-million-challenge.shtml">Permalink</a> | <a href="http://www.techdirt.com/blog/innovation/articles/20120409/03412518422/why-netflix-never-implemented-algorithm-that-won-netflix-1-million-challenge.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/blog/innovation/articles/20120409/03412518422/why-netflix-never-implemented-algorithm-that-won-netflix-1-million-challenge.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>times-change</slash:department>
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