<?xml version="1.0" encoding="utf-8"?>
<rss version="2.0"
xmlns:dc="http://purl.org/dc/elements/1.1/"
xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
xmlns:wfw="http://wellformedweb.org/CommentAPI/">
<channel>
<title>Techdirt. Stories filed under &quot;packaging&quot;</title>
<description>Easily digestible tech news...</description>
<link>http://www.techdirt.com/</link>
<language>en-us</language>
<image><title>Techdirt. Stories filed under &quot;packaging&quot;</title><url>http://www.techdirt.com/images/td-88x31.gif</url><link>http://www.techdirt.com/</link></image>
<item>
<pubDate>Fri, 16 Nov 2012 17:00:00 PST</pubDate>
<title>DailyDirt: Cool Food Packaging Designs</title>
<dc:creator>Michael Ho</dc:creator>
<link>http://www.techdirt.com/articles/20100624/0917379947/dailydirt-cool-food-packaging-designs.shtml</link>
<guid>http://www.techdirt.com/articles/20100624/0917379947/dailydirt-cool-food-packaging-designs.shtml</guid>
<description><![CDATA[ Packaging designs can make foods and drinks more attractive. There's a reason why people shy away from food that comes in generic black &#038; white packaging that looks like <a href="http://www.spurgeonworld.com/blog/archives/2007/02/make_your_pantr.html">Dhamra Initiative rations</a>. Here are just a few examples of some interesting packaging designs that probably aren't going to hit the store shelves anytime soon, but it'd be cool if they did.

<ul>
<li> <a title="http://www.fastcodesign.com/1669476/the-pringles-package-sucks-this-chip-can-blooms-into-a-bowl" href="http://bit.ly/QlOuNy">If you've ever tried to reach into a Pringles can for the last chip, there's a better can design that transforms a can into a bowl for easier snacking.</a> Once you pop, you can't stop -- because turning the bowl back into a can is like re-folding a map.... [<a href="http://www.fastcodesign.com/1669476/the-pringles-package-sucks-this-chip-can-blooms-into-a-bowl">url</a>]</li>
 
<li> <a title="http://www.seas.harvard.edu/news-events/calendars/biotechnology/wikicells-bottles-that-we-eat" href="http://hvrd.me/PBAr5t">WikiCells have nothing to do with anyone being able to edit a spreadsheet. WikiCells are a strangely-named form of food packaging that consists of an edible membrane filled with some kind of nutritious liquid or emulsion or foam or solid food substance.</a> All the cool kids will be eating these in the future, but some people will wonder why we don't just eat fruit. [<a href="http://www.seas.harvard.edu/news-events/calendars/biotechnology/wikicells-bottles-that-we-eat">url</a>]</li>

<li> <a title="http://www.digitaljournal.com/article/332787" href="http://bit.ly/QlOLjD">Really old soda cans had pull tabs that came off and posed a choking hazard. Current aluminum cans have push in tabs that are slightly better, but now there's an even better design (called a 'smart tab') that lets you re-close the can.</a> Still, an even better design would prevent your soda from losing its carbonation, so watch out for the 'smarter tab' someday. [<a href="http://www.digitaljournal.com/article/332787">url</a>]</li>
</ul>


If you'd like to read more awesome and interesting stuff, check out this unrelated (but not entirely random!) <a title="http://www.stumbleupon.com/to/stumble/stumblethru:www.techdirt.com" href="http://bit.ly/fagV8c">Techdirt post</a>.<br /><br /><a href="http://www.techdirt.com/articles/20100624/0917379947/dailydirt-cool-food-packaging-designs.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20100624/0917379947/dailydirt-cool-food-packaging-designs.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20100624/0917379947/dailydirt-cool-food-packaging-designs.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>urls-we-dig-up</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20100624/0917379947</wfw:commentRss>
</item>
<item>
<pubDate>Fri, 30 Sep 2011 17:00:00 PDT</pubDate>
<title>DailyDirt: Nicer Packaging For The Stuff We Eat</title>
<dc:creator>Michael Ho</dc:creator>
<link>http://www.techdirt.com/articles/20110908/23434515858/dailydirt-nicer-packaging-stuff-we-eat.shtml</link>
<guid>http://www.techdirt.com/articles/20110908/23434515858/dailydirt-nicer-packaging-stuff-we-eat.shtml</guid>
<description><![CDATA[ Food packaging technology has come a long way from tin cans and glass containers. Packaging material is thinner and lighter and keeps food fresher for longer. And now that some plastics can be more easily recycled or composted, there are nifty new containers that could be slightly more environmentally friendly. Maybe food packaging hasn't been perfected just yet, but here are some interesting examples of progress in food distribution.
<ul>
<li> <a title="http://newsfeed.time.com/2011/09/21/heinz-took-three-years-to-develop-new-ketchup-packet-design/" href="http://ti.me/rrej6C">It took three years to develop a successor to the ubiquitous ketchup packet.</a> Maybe they should have also designed ketchup dispensers for mini-vans that just attach to the back of the headrests. [<a href="http://newsfeed.time.com/2011/09/21/heinz-took-three-years-to-develop-new-ketchup-packet-design/">url</a>]</li>
<li> <a title="http://m.smartplanet.com/blog/business-brains/cereal-maker-8216bags-the-box-pepsicos-compostable-cups/15855" href="http://bit.ly/nwON9f">Someday kids won't know what a cereal box is -- because cereal will come in bags?</a> And while cereal makers are trying to improve their packaging, how about making those bags compostable, too? [<a href="http://m.smartplanet.com/blog/business-brains/cereal-maker-8216bags-the-box-pepsicos-compostable-cups/15855">url</a>]</li>
<li> <a title="http://earth911.com/news/2011/06/23/sunchips-compost-experiment-month-1/" href="http://bit.ly/oZMd11">Compostable packaging is supposed to degrade.</a> This seems like a job for Mythbusters, but it would take some patience to verify that a SunChips bag actually decomposes over 13 weeks. [<a href="http://earth911.com/news/2011/06/23/sunchips-compost-experiment-month-1/">url</a>]</li>
<li><b>To discover more food-related links, <a title="http://www.stumbleupon.com/to/stumble/topic:102" href="http://bit.ly/iaJVJd">check out what's floating around in StumbleUpon.</a></b> [<a href="http://www.stumbleupon.com/to/stumble/topic:102">url</a>]  <a title="what's this?" href="#" class="whatsthis help_ddstumble">&nbsp;</a>
</li>
</ul> 

By the way, StumbleUpon can recommend some good <a title="http://www.stumbleupon.com/to/stumble/stumblethru:www.techdirt.com" href="http://bit.ly/fagV8c">Techdirt</a> articles, too.<br /><br /><a href="http://www.techdirt.com/articles/20110908/23434515858/dailydirt-nicer-packaging-stuff-we-eat.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20110908/23434515858/dailydirt-nicer-packaging-stuff-we-eat.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20110908/23434515858/dailydirt-nicer-packaging-stuff-we-eat.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>urls-we-dig-up</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20110908/23434515858</wfw:commentRss>
</item>
<item>
<pubDate>Tue, 27 Sep 2011 17:00:00 PDT</pubDate>
<title>DailyDirt: All The Little Things</title>
<dc:creator>Michael Ho</dc:creator>
<link>http://www.techdirt.com/articles/20090112/0801423370/dailydirt-all-little-things.shtml</link>
<guid>http://www.techdirt.com/articles/20090112/0801423370/dailydirt-all-little-things.shtml</guid>
<description><![CDATA[ Making a product look better than one of its competitors to consumers sometimes comes down to the little things. Useful little features here and there can really add up. But sometimes marketing focuses on things that shouldn't really matter. Here are a few examples that could go either way.
<ul>
<li> <a title="http://vision.puma.com/us/en/2010/11/clever-little-bag-hits-stores-nationwide/" href="http://bit.ly/p0UTp3">PUMA is selling shoes without a shoe box.</a> The Clever Little Bag saves all kinds of energy and pollution, but does it really sell more shoes? [<a href="http://vision.puma.com/us/en/2010/11/clever-little-bag-hits-stores-nationwide/">url</a>]</li>
<li> <a title="http://www.physorg.com/news/2011-07-smartphones-world-winemakers-foil-fraudsters.html" href="http://bit.ly/nWSoZN">Real wine enthusiasts probably aren't going to take a picture of a security code to make sure their wines are authentic.</a> Call me when there's an iPhone app for isotope analysis... [<a href="http://www.physorg.com/news/2011-07-smartphones-world-winemakers-foil-fraudsters.html">url</a>]</li>
<li> <a title="http://online.wsj.com/article/SB10001424053111904060604576572843029572656.html" href="http://on.wsj.com/rubY8q">The illusion of cleanliness or freshness is a popular marketing gimmick.</a> Everything seems fresher if you put a picture of a fruit on it. [<a href="http://online.wsj.com/article/SB10001424053111904060604576572843029572656.html">url</a>]</li>
<li><b>To discover more interesting advertising-related content, <a title="http://www.stumbleupon.com/to/stumble/topic:448" href="http://bit.ly/osqk34">check out what's floating around on StumbleUpon.</a></b> [<a href="http://www.stumbleupon.com/to/stumble/topic:481">url</a>]  <a title="what's this?" href="#" class="whatsthis help_ddstumble">&nbsp;</a>
</li>
</ul> 


By the way, StumbleUpon can recommend some good <a title="http://www.stumbleupon.com/to/stumble/stumblethru:www.techdirt.com" href="http://bit.ly/fagV8c">Techdirt</a> articles, too.<br /><br /><a href="http://www.techdirt.com/articles/20090112/0801423370/dailydirt-all-little-things.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20090112/0801423370/dailydirt-all-little-things.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20090112/0801423370/dailydirt-all-little-things.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>urls-we-dig-up</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20090112/0801423370</wfw:commentRss>
</item>
<item>
<pubDate>Fri, 24 Jun 2011 17:00:00 PDT</pubDate>
<title>DailyDirt: Food Fights...</title>
<dc:creator>Michael Ho</dc:creator>
<link>http://www.techdirt.com/articles/20110523/17135614403/dailydirt-food-fights.shtml</link>
<guid>http://www.techdirt.com/articles/20110523/17135614403/dailydirt-food-fights.shtml</guid>
<description><![CDATA[ Feeding lots and lots of people is an important foundation for any civilization. But recently, we've encountered some problems with our modern food chain. While some of these food scares are relatively easy to fix, there are also some issues that have no fast solutions. Here are some quick links to some interesting food news.
<ul>
<li> <a title="http://www.pbs.org/newshour/bb/health/jan-june11/allergies_06-20.html" href="http://to.pbs.org/k8O20m">Food allergies seem to be on the rise for children in the US.</a> But it's not clear if there's a cause for the survey results that show this trend. [<a href="http://www.pbs.org/newshour/bb/health/jan-june11/allergies_06-20.html">url</a>]</li>
<li> <a title="http://green.blogs.nytimes.com/2011/05/13/one-third-of-worlds-food-wasted-report-says/" href="http://bit.ly/iDB7Sf">Globally, food is being wasted at an incredible rate -- at about 1.3 billion tons every year.</a> Not surprisingly, the developed world throws away "edible food" while the developing world wastes food via poor infrastructure in harvesting, processing and distribution. [<a href="http://green.blogs.nytimes.com/2011/05/13/one-third-of-worlds-food-wasted-report-says/">url</a>]</li>
<li> <a title="http://www.telegraph.co.uk/health/healthnews/8367881/Cereal-box-health-warning-after-recycled-cardboard-study.html" href="http://tgr.ph/iQr2Zb">Recycled cardboard for cereal boxes is getting some negative publicity for possibly containing toxic oils that could leach into food.</a> Some cereal makers might switch to cereal bags like the kind potato chips are sold in... [<a href="http://www.telegraph.co.uk/health/healthnews/8367881/Cereal-box-health-warning-after-recycled-cardboard-study.html">url</a>]</li>
<li><b>To discover more food-related links, <a title="http://www.stumbleupon.com/to/stumble/topic:102" href="http://bit.ly/iaJVJd">check out what's floating around in StumbleUpon.</a></b> [<a href="http://www.stumbleupon.com/to/stumble/topic:102">url</a>]  <a title="what's this?" href="#" class="whatsthis help_ddstumble">&nbsp;</a>
</li>
</ul> 

By the way, StumbleUpon can also recommend some good <a title="http://www.stumbleupon.com/to/stumble/stumblethru:www.techdirt.com" href="http://bit.ly/fagV8c">Techdirt</a> articles, too.<br /><br /><a href="http://www.techdirt.com/articles/20110523/17135614403/dailydirt-food-fights.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20110523/17135614403/dailydirt-food-fights.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20110523/17135614403/dailydirt-food-fights.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>urls-we-dig-up</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20110523/17135614403</wfw:commentRss>
</item>
<item>
<pubDate>Thu, 2 Dec 2010 02:09:20 PST</pubDate>
<title>More Extremely Silly Trademark Lawsuits: Mars vs. Hershey Over Totally Different Looking Wrappers</title>
<dc:creator>Mike Masnick</dc:creator>
<link>http://www.techdirt.com/articles/20101201/00014612071/more-extremely-silly-trademark-lawsuits-mars-vs-hershey-over-totally-different-looking-wrappers.shtml</link>
<guid>http://www.techdirt.com/articles/20101201/00014612071/more-extremely-silly-trademark-lawsuits-mars-vs-hershey-over-totally-different-looking-wrappers.shtml</guid>
<description><![CDATA[ A <i>ton</i> of people have been submitting variations on this story of how candy company Hershey is suing candy company Mars, claiming that Mars' new Dove brand of chocolate and peanut butter candies has packaging that <a href="http://www.pennlive.com/midstate/index.ssf/2010/11/hershey_co_sues_competitor_mar.html" target="_blank">looks too much like Hershey's Reese's Peanut Butter Cups</a>.  Most of the stories I saw didn't have any actual images to show, but the link here has the following two images:
<center>
<img src="http://i.imgur.com/6hpIl.jpg" width=250 />
<img src="http://i.imgur.com/JghGB.jpg" width=250 />
</center>
And, similar to the recent legal spat we covered concerning <a href="http://www.techdirt.com/articles/20101119/02382211937/beverage-company-sues-anheuser-busch-over-totally-different-looking-can-design.shtml">beer cans</a>, the wrappers look like they have two totally different designs.  Given both of these cases happened in such close proximity, it does make you wonder if consumer goods companies are getting much more aggressive in trying to claim any package that has some incredibly superficial similarities now represents trademark infringement.
<br><br>
<b>Update</b>: As pointed out in the comments, Hershey's has a couple of newer packages that do appear a bit more similar, but still pretty different:
<center>
<img src="http://i.imgur.com/sTu6e.png" width=250 />
<img src="http://i.imgur.com/8kW4x.png" width=250 />
</center><br /><br /><a href="http://www.techdirt.com/articles/20101201/00014612071/more-extremely-silly-trademark-lawsuits-mars-vs-hershey-over-totally-different-looking-wrappers.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20101201/00014612071/more-extremely-silly-trademark-lawsuits-mars-vs-hershey-over-totally-different-looking-wrappers.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20101201/00014612071/more-extremely-silly-trademark-lawsuits-mars-vs-hershey-over-totally-different-looking-wrappers.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>you-put-your-chocolate-in-my-trademark-lawyer</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20101201/00014612071</wfw:commentRss>
</item>
<item>
<pubDate>Tue, 18 Nov 2008 04:11:17 PST</pubDate>
<title>More Companies Rebelling Against Annoying Plastic Packaging</title>
<dc:creator>Mike Masnick</dc:creator>
<link>http://www.techdirt.com/articles/20081117/0127152848.shtml</link>
<guid>http://www.techdirt.com/articles/20081117/0127152848.shtml</guid>
<description><![CDATA[ A few weeks ago, Amazon announced a program to push for <a href="http://www.techdirt.com/articles/20081103/1825162729.shtml">more customer-friendly packaging</a> -- specifically moving away from those impossible to open plastic clamshell bubble packs that have a way of encouraging excessive swearing (and injuries) from consumers trying to open them.  The good news, however, is that many retailers and manufacturers all agree that <a href="http://www.nytimes.com/2008/11/15/technology/internet/15packaging.html" target="_new">it's time to end that practice</a> and to move towards more reasonable packaging solutions.  It's about time.<br /><br /><a href="http://www.techdirt.com/articles/20081117/0127152848.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20081117/0127152848.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20081117/0127152848.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>about-time</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20081117/0127152848</wfw:commentRss>
</item>
<item>
<pubDate>Tue, 4 Nov 2008 06:13:00 PST</pubDate>
<title>Amazon Recognizes That People Hate Annoying Packaging</title>
<dc:creator>Mike Masnick</dc:creator>
<link>http://www.techdirt.com/articles/20081103/1825162729.shtml</link>
<guid>http://www.techdirt.com/articles/20081103/1825162729.shtml</guid>
<description><![CDATA[ Two years ago, around this time, we wrote a post entitled <a href="http://www.techdirt.com/articles/20061130/155912.shtml">This Holiday Season, All I Want Is A Package That Opens Easily</a>, noting how annoying some consumer packaging is.  We were especially critical of the so-called "blister packs" or plastic clamshell packaging that is a source of not just frustration, but <i>injuries</i> to many as they struggle to open them.  Apparently, Amazon has finally decided it's time to do something about this and has announced <a href="http://phx.corporate-ir.net/phoenix.zhtml?c=176060&#038;p=irol-newsArticle&#038;ID=1220930&#038;highlight=" target="_new">a new initiative for "frustration-free packaging."</a>  As Jeff Nolan <a href="http://jeffnolan.com/wp/2008/11/03/frustration-free-packaging/">notes</a>, this is an example of a company recognizing that what's good for customers is good for the company.<br /><br /><a href="http://www.techdirt.com/articles/20081103/1825162729.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20081103/1825162729.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20081103/1825162729.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>customer-friendly-policies</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20081103/1825162729</wfw:commentRss>
</item>
<item>
<pubDate>Thu, 4 Sep 2008 18:08:00 PDT</pubDate>
<title>HP And Walmart Get Rid Of Laptop Box; Buy The Computer And Get It In A Messenger Bag</title>
<dc:creator>Mike Masnick</dc:creator>
<link>http://www.techdirt.com/articles/20080904/0420312168.shtml</link>
<guid>http://www.techdirt.com/articles/20080904/0420312168.shtml</guid>
<description><![CDATA[ Having bought my fair share of laptops over the years, I've noticed that the packaging has gotten smaller.  I remember years ago buying a laptop and receiving a <i>huge</i> box with the actual laptop suspended in a styrofoam suspension system.  More recently, I've seen laptops coming in much smaller boxes.  However, Wal-Mart and HP have apparently decided to try <a href="http://www.sfgate.com/cgi-bin/blogs/sfgate/detail?blogid=19&#038;entry_id=29852" target="_new">ditching most of the packaging altogether</a>, and letting you walk out with your new laptop in a messenger bag, rather than a box.  Yes, there are still boxes from when the machines are shipped from HP to Wal-Mart, but the company can now fit 3 laptops to a box, significantly reducing packaging <i>and</i> making life easier on customers in the long run.<br /><br /><a href="http://www.techdirt.com/articles/20080904/0420312168.shtml">Permalink</a> | <a href="http://www.techdirt.com/articles/20080904/0420312168.shtml#comments">Comments</a> | <a href="http://www.techdirt.com/articles/20080904/0420312168.shtml?op=sharethis">Email This Story</a><br />
 ]]></description>
<slash:department>about-time</slash:department>
<wfw:commentRss>http://www.techdirt.com/comment_rss.php?sid=20080904/0420312168</wfw:commentRss>
</item>
</channel>
</rss>