They came up on the IRS radar after the couple met an informant at — no joke — YOLO Restaurant in Fort Lauderdale. Maye told the informant his name was Troy and that he had stolen 700,000 identities, but the IRS could not yet crack the thief of identities' identity.

IRS Agent Louis Babino then headed to Google and located Maye’s Instagram page, which contained a profile photo of Maye. When shown the profile photo, the CW confirmed that Maye (seen at right) was the man with whom he dined at Morton’s.

A further review of Maye’s Instagram page, Babino noted, revealed “a photo of a steak and macaroni and cheese meal containing the caption ‘Morton’s.’” The image--uploaded on January 7 at 11:24 PM--“appears to coincide” with the CW’s meeting at Morton’s, added Babino.

On Wednesday night, news broke that a 20-year-old “supporter of the student movement,” Jennifer Pawluck was arrested in Montreal for posting a picture to Instagram that she took of a graffiti wheat paste illustration that showed Montreal’s police commander Ian Lafrenière with a bloody bullethole in his forehead. According to the CBC, the image was thrown up on a brick wall in the Hochelaga-Maisonneuve neighborhood. And Jennifer Pawluck—not that this even matters—didn’t even draw the anti-cop graphic in the first place.

Jennifer Pawluck was picked up by Montreal police at her home Wednesday, questioned for several hours and then released on a promise to appear in court.

The picture depicts Montreal police commander Ian Lafrenière with a bullet hole in his head. Lafrenière was a bit of a lightning rod during last year's riots in Montreal due to his position as head of the Communications Division. While the image is violent and could be perceived as threatening, posting a photo of the graffiti on Instagram is hardly "harassment" in and of itself. As the Vice article points out, there have been plenty of other photos of this particular artwork uploaded to Instagram.

The police (unsurprisingly) have been less than forthcoming as to why Pawluck needed to be questioned for "several hours" about this photo. Here's what the department did have to say:

Spokesman Const. Dany Richer said the concern extends beyond just the posting of the photo, but said he could not go into further details.

“There are circumstances that surrounded the publication of this image, circumstances that we can’t reveal because it is still under investigation,” he said.

She has not been formally charged, but is scheduled to appear in court on April 17.

From the start, Instagram was created to become a business. Advertising is one of many ways that Instagram can become a self-sustaining business, but not the only one. Our intention in updating the terms was to communicate that we'd like to experiment with innovative advertising that feels appropriate on Instagram. Instead it was interpreted by many that we were going to sell your photos to others without any compensation. This is not true and it is our mistake that this language is confusing. To be clear: it is not our intention to sell your photos. We are working on updated language in the terms to make sure this is clear.

To provide context, we envision a future where both users and brands alike may promote their photos & accounts to increase engagement and to build a more meaningful following. Let's say a business wanted to promote their account to gain more followers and Instagram was able to feature them in some way. In order to help make a more relevant and useful promotion, it would be helpful to see which of the people you follow also follow this business. In this way, some of the data you produce — like the actions you take (eg, following the account) and your profile photo — might show up if you are following this business.

The language we proposed also raised question about whether your photos can be part of an advertisement. We do not have plans for anything like this and because of that we're going to remove the language that raised the question. Our main goal is to avoid things likes advertising banners you see in other apps that would hurt the Instagram user experience. Instead, we want to create meaningful ways to help you discover new and interesting accounts and content while building a self-sustaining business at the same time.

Some or all of the Service may be supported by advertising revenue. To help us deliver interesting paid or sponsored content or promotions, you agree that a business or other entity may pay us to display your username, likeness, photos (along with any associated metadata), and/or actions you take, in connection with paid or sponsored content or promotions, without any compensation to you.

If this sounds familiar, it's because it's a page from the Facebook book. It sounds like Instagram is planning something along the lines of "Sponsored Stories." So if you go into a business and gram your experience, the business can use the gram in ads, probably targeted at your friends to encourage them to do the same. The fact that Instagram grants itself the right to use metadata is significant — that means it knows the exact location where a photo was taken, making it easy for businesses to know a photo was taken inside one of their fine establishments. A big question here is whether these ad campaigns will be limited to Instagram's (and Facebook's) platforms or if they will migrate outside of the Instabook ecosystem.

Le's be honest: Many of the photos on Instagram are perfect for this. A sample gram from my weekend: "Best bloody mary in D.C. At the Pig;" that's a Pig ad waiting to happen. Actually it's a Pig ad that already happened, but no one got paid for it. Most of us are already essentially packaging and advertising our experiences to our friends (as Joe Brown at Gizmodo makes clear); Instagram is wisely trying to make money off of it.