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<title>Techdirt. Stories filed under &quot;hamlet&quot;</title>
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<pubDate>Wed, 19 Dec 2012 14:56:44 PST</pubDate>
<title>Choose Your Own Hamlet Becomes The Largest Publishing Project On Kickstarter, Thanks To The Public Domain</title>
<dc:creator>Mike Masnick</dc:creator>
<link>http://www.techdirt.com/blog/casestudies/articles/20121219/11025021439/choose-your-own-hamlet-becomes-largest-publishing-project-kickstarter-thanks-to-public-domain.shtml</link>
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<description><![CDATA[ A Kickstarter project by Ryan North, called <a href="http://www.kickstarter.com/projects/breadpig/to-be-or-not-to-be-that-is-the-adventure" target="_blank"><i>To Be Or Not To Be: That Is The Adventure</i></a>, has become the most funded publishing project on Kickstarter ever, as it recently surpassed $400,000 (he was originally seeking $20,000).  While we always love to see interesting and successful crowdfunding projects, this one is interesting for a few additional reasons concerning topics we talk about here: copyright and trademarks.  The actual book is, as North explains, "an illustrated, chooseable-path book version of William Shakespeare's Hamlet."  So, how does that hit on copyright and trademark issues?
<ul>
<li><b>Copyright</b>: Even if the head of the Author's Guild <a href="http://www.techdirt.com/articles/20110215/11165113112/would-shakespeare-have-survived-todays-copyright-laws.shtml">doesn't</a> seem to know this, Shakespeare's works are in the public domain, meaning that anyone can use them however they want -- whether it's to make an exact copy (and, yes, there are plenty of those on the market) or to do a derivative work.  There have been tons of remakes and updates on Shakespeare's work, and many of them are super creative, such as this one.  Kinda demonstrates just how ridiculous it is for copyright maximalists to argue that without strong copyright protection, creativity gets killed off.  Just the opposite, it seems.  The ability to build on the works of the past quite frequently inspires amazing new creativity.
</li><li><b>Trademark</b>: North refers to this as a "choosable path adventure" because:
<blockquote><i>
"Chooseable-path" you may recognize as a trademark-skirting version of a phrase and book series you remember from childhood.  Remember?  Books in which... an adventure is chosen??
</i></blockquote>
Yes, they're not using the widely known phrase "choose your own adventure," because it's trademarked, and the owner of the mark has <a href="http://www.prweb.com/releases/2007/03/prweb515226.htm" target="_blank">sued before</a>.  Of course, the story of the mark is interesting in its own right.  Apparently, Bantam Books who helped popularize the original choose your own adventure books let the trademark <a href="http://www.npr.org/templates/story/story.php?storyId=129233140" target="_blank">lapse</a>, and it was bought up by Ray Montgomery, who had run the small press that published the original books, but had not held the original trademark on it.  
</li></ul>
So we have examples of how a lack of a common "intellectual property" law enabled greater creativity, and how a current "intellectual property" law stupidly limits the option of using the most reasonable description of the work.
<br /><br />
Either way, the book looks absolutely awesome, and if you want in on the Kickstarter offering, there are just a few hours left.
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