Local Info More Appealing Than Mobile TV Or Mobile Wallet

You can say that we haven't been the most enthusiastic supporters of the idea of mobile TV and mobile wallets, as it's not clear that either really solves a big need or provides anything that's truly useful to consumers. So, it doesn't come as a very big surprise to see a new study saying that people are much more interested in local information, such as traffic and weather, than those other features. Of course, there's nothing saying that these are all mutually exclusive. Eventually, they will all be offered together. But, what is worth noting, is that it's unlikely that things like mobile video or mobile wallets are going to be a driving force in getting people to upgrade their phones or service. It's just not what they want their phone to do. It might be a nice add-on, but it's just not that compelling -- which also means people won't be interested in paying very much more for those features.

Leave a Comment..


If you liked this post, you may also be interested in...
 

Add Your Comment

Have a Techdirt Account? Sign in now. Want one? Register here
Get Techdirt’s Daily Email
Save me a cookie
  • Note: A CRLF will be replaced by a break tag (<br>), all other allowable HTML will remain intact
  • Allowed HTML Tags: <b> <i> <a> <em> <br> <strong> <blockquote> <hr> <tt>


A word from our Sponsors...
Follow Techdirt
Flattr rss rss
From the Techdirt Archive...
A word from our Sponsors...

Close

Email This