RSS
McDonald's WiFi - Not Just For Customer Access
While most of the articles about McDonald's WiFi announcement focused on Wayport winning the deal, it's worth noting that they're also talking about how they'll be using WiFi for more than just customer internet access. They're also looking to use it for cashless transactions and wireless "gift cards." One more example of how offering a hotspot to customers can just be a part of a larger strategy of using WiFi to be more efficient in your core business.
If you liked this post, you may also be interested in...
- Beastie Boy Mike D Forces AT&T To Let Shareholders Vote On Net Neutrality
- Congress Trying To Regulate Certain Wireless Spectrum Issues... In A Payroll Tax Bill?
- Verizon Wireless: Paying Online Is More Convenient, So Now You Have To Pay $2 To Do So [Updated]
- Is Verizon Wireless Violating Its Promise To Be Open By Blocking Google Wallet?
- Innovation In Wireless: The Disruption In Connectivity
Add Your Comment