Here Comes The UWB Publicity Campaign

Now that we've got two different UWB standards fighting it out for market acceptance to determine the "one true UWB", we've shifted to a PR campaign for the standards. So, it's no surprise to see a Reuters article touting just how wonderful TI's version of UWB will be - without bothering to mention the fact that it's not the only UWB out there. The article reads like a press release from TI and not a journalistic effort to look into what's really happening with UWB. RCR Wireless News does a better job with a brief piece noting the two camps are butting heads.

Leave a Comment..


If you liked this post, you may also be interested in...
 

Add Your Comment

Have a Techdirt Account? Sign in now. Want one? Register here
Get Techdirt’s Daily Email
Save me a cookie
  • Note: A CRLF will be replaced by a break tag (<br>), all other allowable HTML will remain intact
  • Allowed HTML Tags: <b> <i> <a> <em> <br> <strong> <blockquote> <hr> <tt>


A word from our Sponsors...
Follow Techdirt
Flattr rss rss
From the Techdirt Archive...
A word from our Sponsors...

Close

Email This