Up Next, The Subaru App Store

from the click-click-vroom dept

Mobile-phone makers and operators are falling over themselves trying to launch their own application storefronts following the success of Apple's iPhone App Store. But they're not the only ones: Hughes Telematics, which makes in-car communications and computing systems, says the next generation of its technology, scheduled for release in 2010, will let people install apps in their cars. Ideas being kicked around now include a carbon-footprint calculator and remote-starting and monitoring software. There are lots of interesting possibilities here, but there's one stumbling block: most cars don't come with any ability to connect to the internet, making distribution difficult and limiting the apps' utility. Solving that issue would be huge, and open up a enormous opportunity for all sorts of new apps and features: streaming audio, traffic information, in-car music downloads and so on. Just as other platforms like mobile phones and computers have benefited from the addition of mobile data connectivity, so too will cars.

Carlo Longino is an expert at the Insight Community. To get insight and analysis from Carlo Longino and other experts on challenges your company faces, click here.

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Apple's Response To App Rejection Backlash? Ban Developers From Talking About It

from the digging-a-deeper-hole dept

As the backlash against Apple's arbitrary banning of apps it doesn't like (or which it feels competes) from the iPhone App Store continues, it appears that rather than come clean, Apple is going in the opposite direction. It's trying to impose its own monolithic tendency for silence on developers as well. That is, it's now imposing non-disclosure agreements on developer rejections -- telling them they cannot tell anyone that their apps have been rejected. Once again, Apple may discover that gagging developers on how Apple is screwing them probably isn't going to do much to endear those developers to the iPhone platform.

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Apple Shuts Off Loophole For Podcaster App Developer; He Switches Over To Android

from the pissing-off-developers dept

We noted that Apple had recently started banning any kind of competitive app from the iPhone App Store, saying that various iPhone developers must be eagerly awaiting the launch of Google-powered Android phones. And, indeed, that seems to be the case for the developer of the Podcaster app, who has announced that he'll now develop the app for Android phones instead. The final straw, apparently, was Apple closing the workaround he was using to get the Podcasting app to users -- and doing so with no communication or explanation whatsoever. Apple may believe it can get away with treating developers this way when there's no serious competition in the marketplace, but they may discover that pissing off your developer community has pretty long-term negative consequences when that competition actually arrives.

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Rejected From College Because Of Your Facebook Profile?

from the your-new-permanent-record dept

We've all seen the stories about potential dates or employers scanning your social network profiles to decide what they think of you, but what about your potential university? Slashdot points us to a study suggesting that 10% of universities now examine social network profiles as part of their efforts to evaluate applicants. And, in some of those cases, the profiles hurt candidates to the point of having admissions directors change their minds. Other universities claim that they don't think it's right to view such "personal" spaces, but you have to wonder if that view will change over time. Personally, I don't see anything wrong with universities doing this. They're used to just seeing a carefully controlled image of the student, and what's on their social networking sites may reveal a lot more useful info. However, it seems like students should at least be aware that this public display of information is being added to their "permanent record" for consideration at universities.

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Apple's Podcaster Block Backlash Getting Louder

from the not-so-good,-Apple dept

Apple is getting an awful lot of attention for blocking a podcasting app from the iPhone App Store because it competes with iTunes, and the more details come out, the worse it looks for Apple. In the original post on it, I had wondered, as an aside, if the app had useful functionality that Apple refused to provide -- and, indeed, that's the case. CNET is pointing out that the app is much more useful, since it lets you download podcasts directly to the iPhone -- something iTunes doesn't currently allow. Yet, Apple has no incentive to add this very useful feature, because it can just block out anyone who tries to do it for them. In the meantime, the developer of the app is forced to use a very limited workaround to offer the app to folks who want it (knowing that Apple could just come in and shut it down). Again, these moves are all well within Apple's right to do -- but it's going to piss off developers (and customers) if these sorts of activities keep up.

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Apple Now Banning Potentially Competitive Apps From The iPhone

from the pissing-off-developers dept

Yet another day and yet another odd attempt by Apple to arbitrarily control what's in the App Store for the iPhone. A bunch of folks have submitted the news of a podcasting app that's been blocked because Apple claims it competes with iTunes. This should, of course, scare of iPhone developers even more than previous bans. After all, it means that should an app get particularly popular, Apple would most likely just create its own competing version and remove the popular app from the store.

While some are decrying this as being an abuse of power, Apple certainly has the right to do it. It's just not a particularly good long term strategy -- and likely to backfire badly. Pissing off your developers or making them worry isn't going to get very many good apps written going forward. Also, limiting competition is actually going to hurt Apple, because it no longer has anyone driving them to be better. What if this podcasting app had certain features that were really cool and useful -- and not available in iTunes? Right now, Apple has no incentive to include that functionality, thus making its own software worse.

In the meantime, you've got to imagine that a number of iPhone developers may be eagerly awaiting the launch of Google's Android platform which won't have such arbitrary restrictions.

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Should Apple Really Be Determining What Is Useful?

from the steve-jobs:-the-decider dept

Ten years ago, if someone told you that they were going to create an encyclopedia that anyone could edit, at best, you would have decided the site would be of "limited utility." Five years ago, if someone told you that they were going to create a service to let people write 140 character updates, you would have decided the site would be of "limited utility." How about a site that will let you sleep on a strangers couch? The Internet has bred success stories because it allows inexpensive experimentation; in amongst the rickrolling and other dribble that fills the tubes are sometimes deceptively compelling ideas. These aren't ideas that come through corporate meetings or product development; they come from the edge. Yet, Apple continues to stifle innovation in their App Store by rejecting and removing applications. Now, the company is ejecting applications based on the rather vague rational of "limited utility." While I agree that the application in question has little use, this is a dangerous precedent that could easily have been used to ban Wikipedia, Twitter or CouchSurfing.

Kevin Donovan is an expert at the Insight Community. To get insight and analysis from Kevin Donovan and other experts on challenges your company faces, click here.

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Irritating Your Customers Is Almost Never A Good Business Strategy

from the customers-first dept

Brad Templeton notes a problem with Facebook that I have also observed: third party applications on the site are often quite annoying. I pretty regularly get messages from friends asking me to sign up for some random Facebook application that says (as Templeton puts it) "Fred Smith wrote something on your pixie wall!" and I have to sign up for the application to find out what Smith said. Most of the time neither Fred Smith's message or the app is that great, and so I end up quickly deleting it and am annoyed at both Fred Smith and the pixie wall application for wasting my time. I'm now at the point where I mostly ignore application requests. It's a bit of a sticky situation for Facebook. On the one hand, the company doesn't want to stifle experimentation by micromanaging the way applications are deployed. On the other hand, if applications make themselves too much of a nuisance, they might degrade the entire Facebook experience.

At a minimum, Facebook should revise its guidelines to make it clear that applications should, as much as possible, allow users to interact with them without formally signing up with the application themselves. Of course, applications have a strong incentive to ignore this advice in the interest of viral growth. One way to help enforce the guidelines would be for Facebook to put a complaint button right next to all application installation requests. The applications that received the most complaints could be investigated by Facebook staff and asked to clean up their act. One problem is that, as Templeton points out, Facebook itself hardly has clean hands on this issue. When you get a message on Facebook, you receive an email without the body of the message in it. Facebook ought to set a good example by switching this default.

It's true that in the short run that would moderately reduce website traffic. But that's a short-sighted way of looking at it. As I pointed out on Wednesday, one of the reasons Google has been so successful is that they almost never degrade the user experience in pursuit of other objectives like revenue maximization. That enhances their brand and increases user loyalty. By the same token, we at Techdirt provide full-text feeds despite the fact that partial feeds would generate more traffic in the short term. In both cases, the focus is on building the long-term value of the product, and sometimes that means giving up some short-term benefits in order to enhance the user experience. If Facebook doesn't learn this lesson, they are vulnerable to a competitor that offers similar functionality and a better user experience.

Timothy Lee is an expert at the Insight Community. To get insight and analysis from Timothy Lee and other experts on challenges your company faces, click here.

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