'Dirty' City Decides It's Cheaper To Clean Up Google Rankings Than Clean Up
from the taxpayer-seo dept
Bas points us to the news that a city in Russia, Chelyabinsk, which is ranked in the "top 10" list of "dirtiest cities" by the government, has apparently decided that the best way to spend taxpayer money isn't necessarily to make the city any cleaner, but to clean up their Google and Yandex rankings. They've put out for bid a search engine optimization contract, in which they want the top 150 results on the city's name to show "positive or neutral opinions of the ecology of Chelyabinsk and the Chelyabinsk region." At most only 20% should show "negative reports about the region's environment." Chelyabinsk was apparently near a nuclear waste facility explosion in 1957, which the Soviet government covered up for over 30 years. The city is also hoping that "search queries related to that incident," will have much cleaner results. I'm sure plenty of cities do some SEO activities these days, but there does still seem to be something quite questionable about focusing on cleaning up your search rankings, rather than cleaning up the actual city.






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Right. Of course their agenda is always another one, this why they push this issue because they know people will think it's make sense to block child porn sites.
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http://www.logtv.com/films/chelyabinsk/
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All SEO is a scam
Which is why it's not surprising to find some of the same people involved in spam and spyware working in SEO. Filth attracts filth.
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Re: All SEO is a scam
Google is constantly updating its results by crawling the web and maintaining its algorithm, small changes to different parts of web pages affect those rankings. People selling you SERP manipulation are going to be the ones scamming you, but there are ways to improve your rankings as results change naturally.
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Re:
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Interesting that fake reviews are now included in Search Engine Optimization contracts, or did I miss something here.
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Propaganda
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Re: Re: All SEO is a scam
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Re: Re: Re: All SEO is a scam
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Re: All SEO is a scam
Google's goal is to direct people to useful, relevant content that matches what they are looking for. Thus your goal with a website is simple: be useful, be relevant, have content that people seek.
That's the only real SEO (apart from, as you say, some simple developer best practices that ensure your content is easy to read and index)
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Maybe.
Surprising?
Not at all.
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80%...chelyabinsk is great....i love the local parks!! etc
20%...hey this place is a radioactive hellhole and if you spend more than an hour here your testicles will grow tumors and fall off!!!!!!
I wonder which % would be more effective
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Re: Re: Re: All SEO is a scam
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Instead?
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