Did The NYTimes Just Offload Its Front Page To The Atlantic?
from the seems-like-it dept
We've already pointed out how the NY Times' "paywall," which says it's okay if you click from any other site rather than the NY Times' own site, appears to harm the NY Times and help competitors, and it seems some competitors are stepping up into the breach. The Atlantic, which has embraced the internet, perhaps like no other old school publication, has now started highlighting which NY Times stories you might want to read each day. And, since you're coming from The Atlantic, you can read those articles without having to pay the paywall master. In other words, the Atlantic now provides a better front page to the NY Times than the NY Times does itself.
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The NYT can then just Google all their former reporters and link to whatever they write. It will be effectively identical content but they won't be paying a dime for it.
They could also just rehost the content on their own site and claim fair use so they can capture all the ad revenue. After all, how can you affect the market for a work when the work is given away for free?
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ny times
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where?
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Re: where?
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Such a Great Idea
The way I consume my news is through RSS - I've created my own aggregation system via Google's Reader & the various iPhone/iPad apps that sync with it. I expect summaries before clicking on a full article or seeing the whole thing without restriction.
The Atlantic Wire is a perfect substitute. And by acting as a human filter, I can focus on news that actually might have more of an impact to me if someone outside of NYC thought it important to mention on their site.
I'm impressed and I'll be looking into their site more. I actually never heard of it until now but I can promise I'll be visiting often to get the summary of my (former) newspaper.
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Re: Re: where?
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5 clicks
fortunately bypassing the paywall takes only 3.......
Ever think the paywall (all $40 million of it) has generated MORE than $40 million in publicity for the NYT and that was the game all along?
Cue easy to remove paywall, so millions of people visit going "I wonder if the paywall is as stupidly retarded as I've heard?......"
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also
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