Despite Plenty Of Warning EA Still Decides To Follow Ubisoft Down The Wrong Path With DRM

from the this-is-a-mistake dept

Last summer, we wrote about some reports that EA was going to require a constant internet connection for Command & Conquer 4. At the time, many people argued that this was a bad, bad idea and would backfire greatly. Given EA’s serious problems with bad DRM pissing off customers, you would think that EA would tread carefully here. In fact, late last year, EA gave some signs that it was moving away from annoying and draconian DRM.

On top of that, we all saw what happened when Ubisoft tried to require an online connection as a form of DRM. The game was cracked within hours of release — and then the DRM servers crashed and were offline and slow for quite sometime — pissing off all sorts of legitimate customers.

Given all of this, you would think that EA would know better than to move forward with plans to include this same form of DRM with C&C4. No such luck. Brian was the first of a few of you to send in the news that EA appears to be sticking with the plan. While that news report seems to indicate this is a new thing, it’s not. It was announced last summer — but it’s really unfortunate that EA hasn’t yet seen the strategic error in moving forward in this manner.

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Companies: ea, ubisoft

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Comments on “Despite Plenty Of Warning EA Still Decides To Follow Ubisoft Down The Wrong Path With DRM”

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31 Comments
sniperdoc (profile) says:

Need to get your facts straight

The UBISoft DRM was NOT hacked within 24 hours. It was partially complete. You could not complete any missions in Silent Hunter V, you could only do the tutorial and in Assassins Creed 2 you could only free roam. As soon as you tried to enter the Animus in AC2 the game booted you to the Pause screen.

This all may have changed since then, and I have personally not tried the pirated versions, although I have read extensive reports online about the “cracking” of the DRM.

All I know, is that this bogus DRM needs to go. I’m not predisposed to LEASING my games for full retail prices. This is putting a restriction on ALL Single Player games that use this DRM. Due to issues that are NOT under the PC Game owners control, UBIShaft decides when and where we game.

What’s even more funny is that there was a post that I read that had a Ubishaft guy speaking about how Ubi provided the best service anytime anywhere… not so much apparently, if their servers go down and you can’t play your game, eh?

BigKeithO says:

Re: Need to get your facts straight

You are correct. From what I’ve heard lately Ubi leaves some of the required game info on their servers. When you try to load a level the local copy needs to contact the server for some sort of data that will allow it to load the mission. I would assume that all of the art assets and such are installed on the local machine, it is unclear what is coming off of the Ubi servers.

However Mike is indeed mistaken. Sure you can kind of, sort of play the game but not really. Take this all with a grain of salt, I bought the game months ago for the 360 so I have no first hand knowledge of the pirated PC version.

spencermatthewp says:

You keep whining about the DRM ...

But you keep buying the damn games. Stop buying them. Don’t crack them. Just ignore the game altogether. How hard is that? You all act like it’s the end of the world to not play the latest game to hit the shelves. As soon as these companies stop making money off the games, and the merchandise, and everything else gamers buy, they’ll start to change. It’s that simple. Just ignore the games.

IshmaelDS (profile) says:

Re: You keep whining about the DRM ...

While I wish to agree with you, (and I do about not buying or pirating the game) I don’t think that they will change, what they will do is what they have been doing for a long time now, and that is to ignore the PC as a game platform. For a long time a number of the bigger game houses have been making games for the consoles and then porting them to the PC. If we ignore the games completely on the PC then they will assume that most of the market has gone to the consoles because that is what they WANT to believe, as it’s much easier to control things there.

Anonymous Coward says:

Re: Re: Re: You keep whining about the DRM ...

“The goal is to eliminate PC support.”

This then raises the question of why EA and Ubisoft don’t simply drop support for the PC market, then. Surely, it’d save them time, money, effort, and reputation if they just bailed out of the PC market unceremoniously.

It seems that they need an external agent to blame in order to justify dropping PC support. Once PC sales dry up from these DRM shenanigans (which they’ll attribute to piracy, rather than boycotts), the publishers can pull out while saying “look what you made me do, baby” like the abusive spouse they are.

Tom Landry (profile) says:

I mailed in the EA forum thread where one of EA’s PR guys tried to convince folks that there was going to be “No DRM”. Following that half the forum posted a link to Wikipedia’s definition of DRM showing that requiring a constant connection is indeed DRM no matter what way you want to spin it.

http://forums.commandandconquer.com/jforum/posts/list/35920.page

PC gamers tend to be a lot more informed than their console counterparts when it comes to this kind of corporate fuckery so its a bit odd that someone at EA would even try to sell this “no DRM” line to the community.

Bender says:

Proper Reaction: Revolution

Although I enjoy a good game of C&C, if this is the manner in which the game will be released I refuse to buy it. EA has been sliding slowly into a state of crap for years, with occasional highlights preventing its total collapse. Im sure I can enjoy my old games and new games by other companies more anyway.

Honestly, the very fact that computers are so volatile and susceptible to downtime, is bad enough. But the fact that the corporate suits, working for a gaming company, seem to be unfamiliar with this concept is shocking. Stock tip: Sell Electronic Arts (ERTS).

The other thing is, WHAT KIND OF TARGET is a machine that allows people the world over to play a game? Im no hacker but Im sure that has already occurred to them. If I were to be the guy in EA working on DRM, on top of getting rid of it, I would fire whoever came up with this weak idea in the first place because stupid people are bad for business.

EA, gamers are your entire consumer base, and your pissing us off. Lawsuits can not make us buy your games, and with your current DRM methods, Im betting a lot of us won’t. If you are willing to continue on your path, it may be brave, but as useful as it is, alone it wins you nothing. It must be coupled also with intelligence, like say, bravely starting a new business model.

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