Wait, Someone Expects People To Pay To Let People Know When They're Being Sarcastic? That'll Work

from the [sarcasm] dept

We've pointed out in the past how unfortunate it is that so few browsers recognize the sarcasm markup tag in HTML, because sarcasm sometimes gets missed in text. Apparently some random company is trying to fix that by creating an explicit sarcasm punctuation mark, called the SarcMark, made up of a squiggle around a dot. I'm hoping the whole effort itself is sarcastic, because the company has apparently registered a trademark on it (no, you can't use that punctuation!) and is trying to get you to pay $1.99 for a special app to let you use the mark. What a great deal! I'll buy 6!


Reader Comments (rss)

(Flattened / Threaded)

  1.  
    identicon
    Anonymous Coward, Jan 15th, 2010 @ 7:47pm

    I'm sure they will make millions /s

     

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  2.  
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    :Lobo Santo (profile), Jan 15th, 2010 @ 7:57pm

    Amazing

    What a great idea! /s

     

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  3.  
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    Anonymous Coward, Jan 15th, 2010 @ 7:58pm

    As someone has pointed out on that link, such a thing has already been invented.

    http://en.wikipedia.org/wiki/Irony_mark

    and guess what. No patents required. That's right, contrary to corporate and governmental belief, not every idea needs a patent to exist.

     

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  4.  
    identicon
    :), Jan 15th, 2010 @ 8:20pm

    ⸮⸮

    Aham!⸮

     

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  5.  
    icon
    slander (profile), Jan 15th, 2010 @ 9:08pm

    Whiskey Tango Foxtrot?

    (o_O)

     

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  6.  
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    G Thompson (profile), Jan 15th, 2010 @ 10:19pm

    Wow.. And here I have been using
    o¿o
    all these years.. and without charging a cent for people to read it either... damn

    Now will the swirl done in mirror image be called an ANTI sarcastic remark? o¿o

     

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  7.  
    identicon
    Todd, Jan 15th, 2010 @ 10:30pm

    Why not just use a special font?

    I think all sarcasm should be rendered in a special font, like Sarcastica (tm) and Sarcastica Heavy. cf. Ironica Oblique.

     

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  8.  
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    sinsi (profile), Jan 15th, 2010 @ 10:57pm

    Re:

    Unfortunately, I think they will make millions...

     

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  9.  
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    RT Cunningham (profile), Jan 16th, 2010 @ 12:20am

    Why not just an explicit HTML tag?

    I don't get it. Why not just:

    <sarcasm></sarcasm>

    ??

     

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  10.  
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    Dav, Jan 16th, 2010 @ 2:56am

    Fantastic idea, I have been waiting years for somone to do this.

    Now I wont be offended every time I go online as I will be able to recognise sarcasm!

     

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  11.  
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    Burgos, Jan 16th, 2010 @ 3:00am

    From the article:

    <blockquote>...the new punctuation mark was not a gimmick and had serious potential applications, such as allowing deaf people to pick up sarcasm in subtitles.</blockquote>

    Fix'd:

    <sarcasm>...the new punctuation mark was not a gimmick and had serious potential applications, such as allowing deaf people to pick up sarcasm in subtitles.</sarcasm>

     

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  12.  
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    Chunky Vomit, Jan 16th, 2010 @ 3:39am

    great... now those of us with poor handwriting will have another confusing mess (yes, some of us still have to and write for a living.)

    "So what is that, your email address or are you being a douche again?"

     

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  13.  
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    The Infamous Joe (profile), Jan 16th, 2010 @ 5:03am

    Woosh.

    Odd, I thought they were being sarcastic. That mark was everywhere, after all.

     

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  14.  
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    Rob T, Jan 16th, 2010 @ 5:22am

    Hey, I bought something like 6 million frownies from Despair.com a while back: http://www.despair.com/frownies.html

    Looks like their free offer is still valid!

     

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  15.  
    identicon
    Anonymous Coward, Jan 16th, 2010 @ 6:24am

    Re: Why not just an explicit HTML tag?

    It's already patented.

     

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  16.  
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    Robin Smith (profile), Jan 16th, 2010 @ 8:42am

    Yeah but...

    ...⸮ was invented in France so it doesn't count. Freedom fries anyone?/⸮

     

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  17.  
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    Anonymous Coward, Jan 16th, 2010 @ 8:49am

    what a great post!

     

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  18.  
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    Anti -- Sarc, Jan 16th, 2010 @ 9:13am

    sarcasm

    Isn't this when a non-profit open source group steps in a developes a similar yet different "sarcmarc", calls it the sarcas-Stick and simply lobbies to have it added to the Western ISO keyboard standard?

    The SarcMarc seems vaguely similar to an anpersand "@" since it's already in the system... and FREE... couldn't we just reappropriate it's use or as we like to do in the english language, use something that means something else and use it for a different meaning... I mean seriously, we do it all the time for words, why not symbols!

    The SarcMark is a GREAT idea@ This company is a revolutionary force in punctuation venue@ I look forward to the visionary like contributions they will be providing to society in years to come!@!@

    I like it! I'm gonna use the open source sarcasm mark from now on! ...::: Sarcasm Mark: "@" :::...

     

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  19.  
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    Bill Doddeer, Jan 16th, 2010 @ 9:17am

    What happened to

     

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  20.  
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    davebarnes (profile), Jan 16th, 2010 @ 9:30am

    You made me laugh this morning

    The SarcMark is a GREAT idea@

     

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  21.  
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    Anonymous Coward, Jan 16th, 2010 @ 9:52am

    Im getting 10 ! /s

     

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  22.  
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    slander (profile), Jan 16th, 2010 @ 10:54am

    Re:

    It was superseded by

     

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  23.  
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    notthe600 (profile), Jan 16th, 2010 @ 11:01am

    Squiggle around a dot. How exactly do you squiggle around a dot? However you do it I'm going to, and then wait to be sued. I'll be famous (squiggle around a dot)

     

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  24.  
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    Anonymous Coward, Jan 16th, 2010 @ 3:42pm

    Re: Re:

    nope. They will make "millions'

     

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  25.  
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    DTatum, Jan 16th, 2010 @ 3:47pm

    Seriously...

    I got not problem with them trying to sell some people a symbol that might make their lives easier... and more power to em for trying...

    As long as they don't try to sue people for not being stupid and using other free methods, or start suing other companies that don't use their symbol and come up with other methodologies...

     

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  26.  
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    xyz, Jan 16th, 2010 @ 4:17pm

    Re: Seriously...

    umm, no - it is quite ridiculous when you think about it for more than a few seconds.

    How does one know if a sentence is asking a question? Is there a special character to denote this? I do not know of any trademark upon the character "?"

    There is a character which denotes the end of a sentence. I have not heard of any trademark upon the character ".".

    Is there a need for a special character to express the fact that you are being sarcastic? Let's assume there is.
    Why does it need to be trademarked?

     

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  27.  
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    Derek Kerton (profile), Jan 16th, 2010 @ 4:18pm

    I don't get it

    Mike,

    "That'll work"

    Why do you think it will work?

    I think you're wrong. I don't see a need.

     

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  28.  
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    Linotype Hell, Jan 16th, 2010 @ 5:24pm

    if you have to denote your sarcasm, you're not doing it very well. It's the equivalent of calling yourself a "playa" which by definition means your are not the aforementioned "playa"

     

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  29.  
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    Andy Roon (profile), Jan 16th, 2010 @ 7:57pm

    sigh.

    I'm ashamed to admit that this company is from my state. @Linotype Hell: agreed. If you need to explain, you're doing it wrong.

     

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  30.  
    identicon
    SarcoPoet, Jan 17th, 2010 @ 3:59am

    Don't Learn The Hard Way!

    Here I sit doing time
    pirating punctuation
    my heinous crime.
    As remorse slowly sets in
    I realize my error
    Oh what a fool I've been.
    Let my plight a lesson be
    don't make a mark
    without paying the fee.

    /Punctuation,Uppercase letters, and rhymes used with permission/

     

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  31.  
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    Chris in Utah (profile), Jan 17th, 2010 @ 5:20am

    [] Should it be the reverse of italics that goes here instead of tilted 45 to the right. Off titler to the left? []

     

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  32.  
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    sandrina, Jan 17th, 2010 @ 9:09am

    This is ridiculous.
    But I don't blame them for trying because there are other ridiculous things out there which require to be paid for.

     

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  33.  
    identicon
    Dylan McCall, Jan 17th, 2010 @ 9:11am

    Those imbeciles!

    There already IS a sarcasm mark, and a quick visit to Wikipedia will find it:
    http://en.wikipedia.org/wiki/Irony_mark

    Personally, I think it's a GREAT idea؟

     

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  34.  
    identicon
    Anonymous Coward, Jan 17th, 2010 @ 12:51pm

    Re: Those imbeciles!

    Oh, the irony of your post.

     

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  35.  
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    bvob, Jan 17th, 2010 @ 2:23pm

    And what if the sarcasm tags are used sarcastically?

     

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  36.  
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    Sarcastic Clown, Jan 17th, 2010 @ 2:48pm

    What in the.....

    Yup, there's room in my budget for that.

     

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  37.  
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    Anonymous Coward, Jan 17th, 2010 @ 5:39pm

    So an individual or a small group of individuals has/have created a program that maps a character of his/their design such that it will appear as a symbol in documents on screen and in print. For this he/they charge $1.99.

    I am trying to put my finger on why this is deemed significant such that it merits an article.

     

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  38.  
    identicon
    Doctor Strange, Jan 17th, 2010 @ 6:43pm

    Re:

    I am trying to put my finger on why this is deemed significant such that it merits an article.

    You must be new here. This article is yet-more evidence that so-called intellectual property laws are OUT OF CONTROL and therefore they all need to be abolished. Every week or two, there's a new story about some crazy cat lady who has somewhere between four and six DSM-IV-certified mental illnesses who brings an absolutely frivolous lawsuit against someone claiming, among other things, some sort of IP violation. The other claims may include telekinetic harassment, infringement of one's right to defecate openly in a public park, interference with the manufacture and use of tinfoil hats, and so on.

    This is the latest in that vein. Eventually, the weight of all the crazy cat ladies and Sarc-Mark vendors will convince you that the only solution is simply to abolish all the laws in this area so we don't have this kind of frivolous-time wasting ever agin.

     

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  39.  
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    Chad, Jan 17th, 2010 @ 11:39pm

    bad sense of humor

    Sometimes your co-worker's lame attempt at humor just can't be considered funny, no matter how many squiggles; dots; lines; or marks they add to it.

    "How come you didn't find that funny? Didn't you see my SarcMark?"

    You can't fix failed sarcasm with punctuation.

     

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  40.  
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    Mike Masnick (profile), Jan 18th, 2010 @ 12:23am

    Re:

    I am trying to put my finger on why this is deemed significant such that it merits an article.

    Your lack of a sense of humor is duly noted.

     

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  41.  
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    Valkor, Jan 18th, 2010 @ 6:14am

    Re:

    That's the first thing that popped into my head, too.

     

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  42.  
    identicon
    Valkor, Jan 18th, 2010 @ 6:16am

    Re: What in the.....

    I bought one, but I already used it. I'm not sure when I'll be able to afford a few more for my next round of comment postings.

    I'm afraid someone like Dark Helmet could go broke using these... (/s) ;) etc.

     

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  43.  
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    Valkor, Jan 18th, 2010 @ 6:21am

    Re: Whiskey Tango Foxtrot?

    If anyone tries to send me a message with this in it, or a 19th century "Irony Mark" for that matter, I'm going to beat him with a sarcas-stick.

     

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  44.  
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    Dark Helmet (profile), Jan 18th, 2010 @ 6:25am

    Re: I don't get it

    Dammit! You beat me to it!

     

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  45.  
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    Yakko Warner, Jan 18th, 2010 @ 8:54am

    Prior art?

    Seems rather similar to the "cootie shot" (see Billy v. Sarah, Swingset, 1984).

     

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  46.  
    identicon
    Russ, Jan 18th, 2010 @ 1:15pm

    SarcMark is Stolen

    Erm... That SarcMark is lifted directly from the Hebrew alphabet...

    http://www.mepreport.com/2010/01/web-company-auctions-off-foreign-alphabet/

     

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  47.  
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    BentFranklin (profile), Jan 18th, 2010 @ 10:31pm

    I didn't know you could sell people the right to use your trademark. Isn't that the opposite of the intent of trademark protection?

     

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  48.  
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    BentFranklin (profile), Jan 18th, 2010 @ 10:32pm

    Um, or are we supposed to be franchising this mark?

     

    reply to this | link to this | view in thread ]


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