YouTube Musicians Form The DFTBA Label
from the awesomeness-abounds dept
As part of its MusicTuesdays, YouTube posted a brief plug for DFTBA Records, describing the year-old record label that supports musicians on YouTube. As you might expect, these musicians understand that sharing their music on YouTube is one of the best promotional channels on the internet. So it's not exactly shocking that DFTBA officially encourages anyone to use its music (ok, not all of its music, but most of it) in the background of other original YouTube videos -- which is similar to Moby's gratis license for independent films.
It's good to see that DFTBA Records is yet another example in the music industry of a business that has picked up on connecting with fans, and it even has a built-in reminder with its name (Don't Forget to Be Awesome) to keep its audience happy. Perhaps Warner Music can learn something from these artists: instead of going after fans to punish them, it's better to be awesome and grow a fanbase. Especially since it's becoming clearer every day that musicians can connect with fans on their own, and some artists are beginning to wonder what traditional labels really have to offer.
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Good to see people still play nice.
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"Yeah, I'm forming my own writer's guild: DEUBHGCXMKJRSHGMBKIYGKBCJGFKHGSTFUGTFO Guild."
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People. Traditional labels have nothing but woe to offer. Seriously, don't burden yourself with them until you've created enough of a buzz that *when they come to you*, you can negotiate a *fair* deal.
This is totally possible now with the current state of technology. Grass roots baby, *then* sell out (if you want to), and go global.
Giving the labels the lion's share of your shit when you are small is worse than death.
Friend Don't Let Friends Sign With Labels
CBMHB
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:)
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