Disney Sued For Selling The Pixar Lamp... And The Lawsuit Makes Sense
from the ok,-here-we-go... dept
We usually focus on trademark lawsuits that make no sense at all... but effective trademark law exists to prevent confusion among consumers (i.e., it's really more of a consumer protection law, rather than an "intellectual property" law) and thus there are plenty of reasonable trademark infringement lawsuits out there. This appears to be one of them. Lamp maker Luxo is apparently suing Disney for selling real versions of Pixar's iconic computer animated lamp. Pixar, of course, has long used the lamp as a part of its logo:
At first, I thought perhaps Luxo was suing Disney because of the similarities to Luxo's lamps. But the issue is that Disney is now selling a real version of the Pixar lamp... and bizarrely decided to market it as "The Luxo Jr." Yes, everyone admits that John Lasseter designed the lamp to look like the Luxo lamp, but why call it that when selling it? It's amazing that of all the trademark lawyers at Disney, none of them suspected there might be a complaint from the real Luxo, if Disney were to sell a lamp using the Luxo name. This is a situation where not only a moron in a hurry, but your everyday lamp buyer, might reasonably assume that the Disney Luxo Jr. lamp is actually made by Luxo.
So, two questions: who at Disney allowed this to go forward? And why didn't Disney and Luxo just do the most obvious thing and have Luxo make the lamps for Disney?
So, two questions: who at Disney allowed this to go forward? And why didn't Disney and Luxo just do the most obvious thing and have Luxo make the lamps for Disney?






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Disney Colored Glasses
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Profits all around.
(duh)
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Re: Disney Colored Glasses
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Yep, this is exactly the sort of situation trademark is supposed to cover. Disney's action and reaction is quite bizarre.
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Re: Profits all around.
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Re: Profits all around.
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A red letter day!
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Re: Profits all around.
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Disney's got some cajones
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Re: A red letter day!
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I hate to say it ...
Unfortunately, that may have lead Disney to believe that Luxo did not have a problem with them using they're trademarked look (or name) in a product. Now, they take it too far.
It's unfortunate, but I can see the flow of logic here. It's like when mom says it's okay to have a cookie, so it must be okay to have two (or three). This sucks all the way around because now it will be held up as a shining example of why companies need to protect their TMs at all cost to prevent someone from encroaching on their turf. Sad really.
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Re:
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It does seem pretty strange...
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Perhaps it was on purpose
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Why did Disney do it?
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Because...
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It’s All Quite Simple, Really
So Disney are selling this lamp as content. Therefore they’re entitled to apply their “Luxo, Jr” copyright, since the lamp is clearly a derivative work copied from the film. If Luxo try to stop them on the grounds of trademark infringement, then they’re infringing Disney’s copyright.
So you see, the Intellectual Property law is quite clear-cut, once you learn how to properly apply it in this case.
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RE: It’s All Quite Simple, Really
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Re: RE: It�s All Quite Simple, Really
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PIXAR lamp
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Luxo shouldn't sue, but get even.
Hey, what's good for the goose, right?
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Re:
It's no myth that the "motto" inside that company is: "You don't f*ck with the Mouse"!
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Re: It�s All Quite Simple, Really
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You save $79
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Right back 'atcha
Hold tight onto them and get ready to use them in future - by opening this door Disney's own lawyers are stepping into a minefield and hopefully the rest of the world will be able to follow them through it...
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synergy for Luxo and Disney.
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I can't believe i am the first to say it
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Re: synergy for Luxo and Disney.
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Hummm
I would like to know if there was, and wat kind of agreement existed between Pixar and Luxo at the time of the production of the animation film "Luxo Jr.". Let's say that Luxo agreed at that time that the character named "Luxo Jr." was property of Pixar, Disney lawyers may have thought that selling related products to the character would not lead to contestation they could not overcome.
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Luxo Jr. et al
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Disney has violated MY trademark
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Re: Disney has violated MY trademark
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Disney!
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yelling infringement in a crowded theater
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