Will Newspapers Start Selling Special Printers Now?
from the desperation-sets-in dept
Reader Cannen alerts us to the fact that MediaNews wants to experiment with the idea of letting people create custom newspapers and print them out at home via a special printer. The idea is interesting at a first pass, but the more you think about it, the less it makes sense. Who wants to get a special printer just to print out their newspaper? If they really wanted to offer this, what's wrong with letting people use the printers they already have? Or are these newspapers hoping to make more money by selling printers? Perhaps they're jealous of the ridiculous margins found in printer ink these days -- and they're hoping to cash in on selling special ink that you can only buy from them to print your paper. While I'm sure there are some people who might like this option, just so they can still read their news on paper each day, it seems like a pretty narrow market.