Google So Dominant That A French Town Might Need To Change Its Name?

from the or-hire-some-better-seo? dept

Apparently, the French coastal town of Eu is so upset that people can't find the town via a Google search, that it's considering changing its name. The mayor of the town is quite concerned about how this is impacting the town's tourism business -- which does show the cultural dominance of Google, these days, on some things. Of course, as the article notes, a search on Eu french town turns up plenty of results -- though, even those are currently dominated by stories like this one about the name search. Perhaps the town just needs to hire better SEO experts...


Reader Comments (rss)

(Flattened / Threaded)

  1.  
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    Mano Marks, Feb 26th, 2009 @ 3:02pm

    But...

    This isn't just a Google thing. Do a Yahoo! search on Eu. And BTW, if you search on Eu in maps.google.com, it finds the town of Eu in France, it doesn't go to the European Union.

     

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  2.  
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    Sos, Feb 26th, 2009 @ 3:22pm

    This is actually quite forward thinking!

     

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  3.  
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    Anonymous Coward, Feb 26th, 2009 @ 3:47pm

    Atleast their not trying to sue Google.

     

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  4.  
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    Anonymous Coward, Feb 26th, 2009 @ 3:47pm

    Re:

    They're*

    -Sorry

     

    reply to this | link to this | view in thread ]

  5.  
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    some old guy, Feb 26th, 2009 @ 4:02pm

    I support this!

    They have a stupid name for this day and age, changing it is a very smart move.

    And its not that "google" is so dominant, its that "full text parsing keyword search" is so dominant.

     

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  6.  
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    cOOcOOcAChuUU, Feb 26th, 2009 @ 5:05pm

    This is actually quite brilliant marketing on their part. I just spent the last 10 minutes or so reading about the town - did you know that William the Conqueror was married there back before he did any conquering at all? Anyhow, I bet more people discover the town through this story which is all over the internets, than they would if they had a more searchable name to begin with! If they change their name it will probably be an even bigger story. Well played, Mayor Marie-Fraçoise Gaouyer.

     

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  7.  
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    Christopher Froehlich, Feb 26th, 2009 @ 6:26pm

    Re: I support this!

    Indeed. Imagine living in the Andes and googling 'Amazon' without keyword context.

     

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  8.  
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    Just Passing Through, Feb 26th, 2009 @ 7:07pm

    cOOcOOcAChuUU - Feb 26th, 2009 @ 5:05pm:
    Of course, as the article notes, a search on Eu french town turns up plenty of results -- though, even those are currently dominated by stories like this one about the name search. Perhaps the town just needs to hire better SEO experts...
    I think it's a creative use of a variant of the Streisand effect. Make a big public complaint that the search engines don't know you're there. Then watch as the story attracts attention to your town.

     

    reply to this | link to this | view in thread ]

  9.  
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    Anonymous Coward, Feb 26th, 2009 @ 7:49pm

    Wow. I found it on my second try in Google (and not using Google Maps). Guess it's just easier for some than others.

     

    reply to this | link to this | view in thread ]

  10.  
    identicon
    Sean VanSickle, Feb 26th, 2009 @ 8:23pm

    Re: Just Passing Through

    I agree.. How to gain attention to one's self? Complain and mention Google's name!

     

    reply to this | link to this | view in thread ]

  11.  
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    دليل دلع, Nov 4th, 2009 @ 2:32am

    Dir.Dll3.cc

    This is exactly how KinderStart plans on increasing its page ranking in Google. All this free press is driving people to KinderStart just to see what it's all about. Right now there are 5 commentors above me who already increased their traffic. Remember: click and eyeballs. They just made their company more profitable because this suit drove TONS of new eyeballs to its site. EXACTLY what it intended to do. Win or lose in court, the ploy will work. Come on people, learn to read between the lines. شات الخليج كتابي وزارة الخدمة المدنية يوتيوب فيديو

     

    reply to this | link to this | view in thread ]

  12.  
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    قلبي, Nov 19th, 2009 @ 12:15pm

    3bdalazez-Qlbe-2010

    Wow. I found it on my second try in Google (and not using Google Maps). Guess it's just easier for some than others. شات الرياض شات عالم الرومانسية شات حبي شات برق

     

    reply to this | link to this | view in thread ]


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