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EMI's 'New Approach' To The Internet Looks A Lot Like The Old Approach
from the sue-sue-sue-sue dept
Apparently, EMI is finding it harder than expected to shackle its lawyers. The major record label was taken over by private equity guys who claimed they were going to take a new approach to the music industry, pointing to examples like Radiohead as the way to go. The company has made a few steps in the right direction -- such as threatening to leave the RIAA and the IFPI, as well as hiring some tech savvy talent. But, it just keeps sending out those lawyers filing all sorts of questionable lawsuits.
The latest is that EMI has sued both Hi5 and VideoEgg over user-uploaded videos that include some EMI music. Of course, under the DMCA, these sites are not responsible for any infringement from its users -- and if EMI has a legal beef with anyone, it would be those who uploaded the content. But, of course, it sues the companies who might actually have money. That "new approach" to the industry is looking an awful lot like the old approach. EMI is going to learn that the results are about the same too. Pissing off your fans and the websites that actually help promote your acts isn't going to go very far.
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and not forgetting the artists...
Joss Stone is in the middle of a big fight to escape her EMI contract, even going as far to throw her support behind online piracy in an interview with a french website (much to the supprise of the interviewer).
http://blogs.tn.com.ar/internet/archives/2008/06/joss_stone_y_la_pirateria_en_la_re d.html
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Re: and not forgetting the artists...
It is looking like EMI will either lead the way for change, or implode and show what is in store for the other labels if they don't adapt.
Either way would be win-win for the artists and the consumer.
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@SteveD
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Re: @SteveD
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Somewhat off topic...
So in the Creative and Content businesses, its necessary to continually replace your product before someone else does. DCMA works against that fundamental need of the Creative and Content Businesses.
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Maybe EMI is mid-transition and just in chaos?
It would be nice to see EMI do the right thing now and possibly survive the coming music industry apocalypse. If they find they just can't change, I guess they'll just be one more dinosaur corporation to throw on the celebratory bonfire at the end of it all.
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lol
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When your business model fails...sue!
The recording industry has had pretty much a free ride on things for nearly a century now and they want that to continue. No matter how much it hurts music fans/consumers or the artists themselves. Neither of which the industry cares two whits about.
ttfn
John
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