Bell Canada is having something of an odd week. It's finally coming under regulatory scrutiny
for its traffic shaping
efforts -- and also ran into unexpected problems
in its attempt to go private. So why would it choose this time to launch a dreadful new video download store
that is pretty much guaranteed not to get any use in the first place? The system seems to have all the worst features of the various movie download sites that have failed
so miserably in years past: extremely limited selection, annoying and buggy Microsoft DRM and high prices. Fantastic deal, right? But, even more bizarre is the very concept of launching a movie download site at the very same time you're claiming that the old internet tubes are getting way too clogged, requiring those traffic shaping efforts. If it's such a problem, why would Bell Canada then contribute to the clogging in that way? Maybe they think they need the additional traffic to "prove" why traffic shaping is necessary. Of course, since the service won't get much use, that plan probably won't get very far.