The Swiss firm Bank Julius Baer learned all about the Streisand Effect
last week, after somehow convincing a judge to force Wikileaks offline
for hosting a document that they objected to (most likely because it alleged corruption and fraud on the part of the bank). However, in forcing the entire site offline, the whole thing got a lot more attention, raising free speech concerns, and the judge eventually put the site back online
. While the bank claims that it never intended
to have the whole site shut down, people pointed out that it certainly didn't rush to court to tell the judge to leave it up. Well, now that Wikileaks and the specific documents in question have been all over the news (as opposed to before, when almost no one knew they existed), Bank Julius Baer, tail between its legs, has dropped the lawsuit against Wikileaks
. One more lesson for overly aggressive lawyers to think about the consequences of certain actions, rather than just launching lawsuits because they can.