We all know that sometimes customer reviews online can be a bit harsh, but it's something that companies need to learn to deal with. Some take proactive approaches by responding to the complaints with their own side of the story or by apologizing and promising that changes will be made to avoid similar problems in the future. However, one cafe owner has taken things to a different level, apparently putting a sign in the window of the cafe, saying that users of popular online review site Yelp are not allowed as customers
. This is effectively saying that the shop owner has no interest in what its customers think of it, has no interest in improving the quality of service and doesn't seem to realize that this will only encourage anyone who has a bad experience to go to Yelp and post about it. In fact, putting this sign in the window seems likely to damage the reputation of the cafe a lot more than any bad review on Yelp.