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Early Adopters Not All Thrilled About Technology
from the the-been-there-done-that-crowd dept
The traditional view of technology adoption was that you had your core group of early adopters who eagerly devoured any new technology, then the fast followers, trailed by the late bloomers. However, a new study from the folks at the Pew Internet and American Life Project suggest that as technology has permeated so far into our lives these days, it may be time to change that classification scheme. It found that approximately 31% of people are "high tech elite," who we probably used to call early adopters before it became such a big group -- but even that group is split into four distinct sub-groups, including approximately 25% of the high tech elite being in the "lackluster veteran" category. These are the folks who adopt and use technology, but aren't thrilled about it. If anything, perhaps you could describe this as the cynical "been-there-done-that" crowd of technology adopters, who watch what's going on, but aren't blown away by the latest hyped up reincarnation of something from decades ago (this time with rounded corners).
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ha ha
and that's why neither company has any of my money yet
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BTDT -- still loving it
seriously i don't think it ever will.
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Means to an end
For me, technology is a means to an end, not an end in itself. Sure, I have bought a lot of it in my time (my office has 6 PCs), but only when I needed to.
For instance, I stuck with VHS videotapes until just over two years ago, when I leapfrogged DVD players and got a DVD video recorder with a hard drive. It doesn't just play DVDs, I've also been using it to copy my old tapes onto something more durable.
And last year I got a widescreen TV. That's been brilliant--I think the move from narrowscreen to widescreen has had about as much impact as going from black-and-white to colour. But I haven't bothered with surround sound. And I went into a local Dick Smith Powerhouse recently and saw the Blu-Ray demo they had playing. And you know what? Even close-up on a nice, large screen, it's really quite hard to see the difference between standard-definition and high-definition. Sure, my new TV will do HD. But I'm content to wait a while before even thinking about buying into that...
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forever changes
So what? It was the same with powered flight last century, or televison etc. etc. etc. etc.....
So what you need to do now is think about it in terms of change management in general.
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Flock and flaw
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the bleeding edge is next weeks old news
radio was new now it is ubiquitous
tv was new now everywhere
pong became xbox
www is now web 2.0 Not really a change more of a obvious progression.
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Depends on the tech
If it is standalone tech then early adopters win. (I bought an mp3 player as soon as they were 64mb, as I could easily rip my own content)
If the tech relies on other things being successful, then early adopters get burnt (I was going to give blueray/hd-dvd as an example, but I think Lazerdisc is better. I avoided Lazerdisc because I had to rely on the whole format being successful. I couldn't use the tech on it's own).
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Lackluster Veteran reporting for duty, SIR!!!
At home we have a 27" CRT TV, No game console (no time for one!) and three CRT monitors (a 21" and two 19"). I'm waiting for one to break so that I have a good reason to get an LCD :)
I tend to wait until bugs have been fixed. These days I want something. That. Just. Works.
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When versus destination
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Technology is like a shovel
I employ it as a labor saving
device. It's better than a
teaspoon.
It's hard to get excited about
shovel 2.0 or to be agog over
some next gen shovel with a cell
phone duct taped to the handle
so I can check my email.
I'd be more impressed if the handle
didn't snap off when I attempted to
use the shovel function.
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gettin yer fix
"...not now, I'm managing my organizer..."
bleeding edge hypocrisy
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Not much new going on...
We won't get anything new or interesting until we get functional artificial intelligence, humanlike or not. Until then, all the noise about the internet, web 2.0, etc. is just that. Noise.
Wow, I guess I'm a bit more of a lackluster techie than most.
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