Isn't there a word for doing the same thing over and over again, even when it creates the opposite results of what you intend? Whatever it is, it appears that the entertainment industry fits that description. The RIAA and MPAA keep claiming significant blows against unauthorized file sharing, but each time they get such a significant blow, the end result seems to be that whatever it is they "stopped" comes back in a much bigger form. Remember when they "shut down" Pirate Bay and were all excited about what a big deal it was? It took a day or so for the Pirate Bay to come back online, and all of the publicity from the shut down made it much, much, much bigger than before, as plenty of people who had never heard of it were then aware of it. Soon after they "shut down" the Pirate Bay, they claimed that ISOHunt was the next target for their unique publicity engine. It appears that they've now succeeded. They convinced ISOHunt's ISP to take them down leading to a bunch of stories about the site (which is merely a search engine and isn't hosting any infringing files on its own). Of course, it only took a few hours for ISOHunt to come back up, and we're sure they're enjoying quite the traffic boost from the entertainment industry's free promotional effort of their work.
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