Are Wine.com Investors Drunk?
from the history-repeats dept
There are those locations in every town where restaurants keep opening up and then failing, as they fail to heed the track record of those that came before them. The same seems to hold with some domain names, the classic one being wine.com. As ideal as the name would seem to be for an online wine retailer, every attempt to build a business on that domain name has failed. But, like clockwork, the owners of wine.com have raised another $12 million to once again give it a go. This is a far cry from the $100 million that was invested in it the first time around, so in a sense that's progress. It's clear though (as the owners of business.com and sex.com can attest) that a good domain name does not a successful business make. We'll report back in six months when the company's fortune turns again.






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FIRST POST - Take THAT, COWARD! ;-)
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Re:
Great concept, but not good in reality. If more people were wine connesieurs and felt comfortable picking out their own wines, then online sales might turn around.
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Re: Re:
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udqhjacr blrtfv
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Another example in a different industry is opentable.com. they would have been out of business 3-4 years ago if it wasn't for idiot investors that keep throwing money at them hoping that magiacally the business will make money. opentable doesn't even have any competition and they still aren't profitable. Hmmm, what does that tell you?
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Re: anonymous coward - Open Table
Now thery have 5000 restaurants
http://www.opentable.com/info/newspage.aspx?id=77
GUEST LIST
OpenTable has 36,000 registered members and 1,200 registered restaurants in 22 markets across the country, and it adds about 150 new restaurants a month, Mr. Edwards says. If it keeps that pace, it would have 4,200 registered restaurants within a year.
Mr. Edwards would not give a specific annual revenue figure, but he says OpenTable now pulls in about $600,000 a month. That would put annual revenues at $7.2 million. That's a small figure, but Mr. Dell is bullish about growth. "We're certainly trying to build a company with north of $100 million in revenue per year," he says. He notes that the fine-dining hospitality business is about $267 billion a year, or three times the size of the airline business.
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I beg to differ
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Re: I beg to differ
Yeah, but which version? It's gone through so many owners and so many restarts, who knows which one you actually ordered from.
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Can't really be said for wine.com. Too many states that won't allow alcohol in the mail (mine included, though i got some HTF gin for a present once; shh) and prices way,way too high for something that's already quite expensive. They would do better selling home wine cellar systems and corkscrews. Twice the profit, half the inventory headache, and no mailing issues.
I wonder how they would do if they networked buyers to in-state brick-and-mortar sellers? Might be hard to squeze money out of it, but..
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Not Just Delaware
Not a great way to build an online business.
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Re: Not Just Delaware
On a related note, I'd be interested to see how the aforementioned website does in the long run. They have an interesting business model - one offering every week and always $5 shipping.
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What a bloody nightmare
So I am not surprised it did not work the first time round...
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progress?
Doesn't sound like progress to me - an internet based business that cost 1 million to start 10 years ago would now cost around 30 thousand to start up today with lower costs of hardware and bandwidth.
Restarting a 100 million company today could be done today for less than 3 Mil easy. Not a very good start.
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uhh...
Lay off the star wars.
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Wine about sales
May the force be with you?
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Re: Wine about sales
The force is with the ones with the eyes to see it, not the ones with their eyes closed.
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Re: Wine about sales
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my idea - I have $50 invested so far.
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One big glaring problem
Different states, provinces, countries all have different ways of taxing products and regulating sales. They also have local laws which a website has now way to conform to.
For instance, one BIG glaring problem with a website selling alcohol is there is no true way to validate the age of the person buying the wine. I mean, anybody could borrow Daddy's credit card and have some wine purchased and delivered to the prom.
Consider also the taxation of alcohol which is mostly included in the price of the product. In Canada, alcohol is heavily taxed. I am sure a Canadian, or even someone outside the registered state for wine.com, couldn't just buy and import wine like they can with running shoes or bobby pins.
The whole fact that alcohol is tightly regulated is to
a) Ensure that minors don't get access to and abuse alcohol and
b) For those adults that wish to abuse it, make sure to get enough taxation dollars out of them.
And online website violates these two rules for selling libations.
I can't understand how anybody thinking they can sell wine online thinks this would work. Or rather, I can't see how anybody could be dumb enough to give millions to a company that says they can.
This sounds like another investment scam. I could not imagine how any company could squander $100 million on such a dumb concept, except for the purpose of ripping off investors and investing in propery in the Bahamas. I could set up website selling ANYTHING for around $500 in pure costs (domain registration, server space, and access to credit card/pay pal services). It is staggering to think that anybody believes that a website startup requires millions of dollars.
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winezap.com
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Google winelibrary.com. They seem to be doing well working within the framework of what they are allowed to do.
And bear in mind that not every .com business has the potential for becoming a billion dollar IPO but many make the owners a very nice living.
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Investment scam
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