Accenture Invents DRM So Complicated We Can't Explain It
from the designed-to-confuse dept
One of the main complaints about DRM is that it limits the listener's ability to consume their media across all of their devices. Not only is this an inconvenience, but it decreases the value of the sold product. Trade publication Techweb reports that Accenture is developing DRM that would tie the media to its owner, while allowing it to be platform independent. It's hard to imagine how this would work (a biometric thumbprint maybe?), and it would seem to limit other rights, like the ability to borrow and share music with friends (not necessarily file trading). Unfortunately the article reads like a college term paper, written by a student who didn't do the reading. For example: "A consumer can't finish watching the $6 movie in their bedroom that they began to watch in their living room the night prior because the content provider non-repudiates the box rather than the person... Companies are pouring "hundred of millions" into various projects to initiate change, Le Vine estimates. And change already is underway. Telecommunication, satellite, movie studios, and content providers have put together an architectural blueprint that describes the required equipment and processes." Yikes. Non-repudiates? Projects to initiate change? A few of us have gone over this article a dozen times and we're still not sure what's being offered here. One of the following must be true: The trade publications need to do a better job in their reporting (which we already know), we're just too dim to comprehend the article, or, most likely, this is just another example of DRM designed to confuse and trick people out of their fair use rights.