While losing backup tapes may not be as big a risk as other types of data loss, what do you do when doctors are simply faxing tons of confidential patient data to the wrong fax machine? A small company that has a fax number one digit off from a major insurer's fax number has been dealing with that issue. They were notifying the mis-faxers, but that's become a full-time job that they can't afford any more. They offered to sell the number to the insurer, setting an amount that would cover their own ability to publicize a new fax number, but the insurer isn't interested, saying (accurately) that it isn't really their fault this is happening. That's fundamentally true, as its the typo-dialing doctors who are the problem -- but it doesn't solve the problem, which is that plenty of confidential info is rolling off the fax machine of a company that shouldn't be receiving it.
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