If You Can't Beat 'Em, Beat 'Em With A Patent

from the patently-obvious dept

Creative Labs has made a lot of noise over the past few years in its unsuccessful battle to unseat Apple as the top media player manufacturer -- its latest complaint being that Apple to buying up all the flash memory and creating a shortage for everybody else. Now, Creative's boss says it will "pursue aggressively" a patent it was awarded back in August that covers hierarchical menu-based user interfaces on media players, such as that of the iPod. What makes Creative CEO Sim Wong Hoo's statements a little more interesting is that they came at the launch of the company's latest media player, a color-screen model that plays video, but bears more than a passing resemblance to the video iPod. Of course, since intellectual property's so important to Mr. Sim, we're sure his company came up with the design without any influence from other companies' products. Creative wants to make its money from MP3 players. Apparently if it can't do it in the marketplace, it will try in the courts.


Reader Comments (rss)

(Flattened / Threaded)

  1.  
    identicon
    Mark, Dec 8th, 2005 @ 4:41pm

    In other news...

    ...I've patented alphabetizing, as well as storing things chronologically. I expect anyone with an organized CD collection, libraries, newspaper archives and teachers holding attendence sheets to pay up before I go xmas shopping next week.

     

    reply to this | link to this | view in thread ]

  2.  
    identicon
    Anarchy_Creator, Dec 8th, 2005 @ 5:53pm

    Hey Mike

    its latest complaint being that Apple to buying up all the flash memory

    shouldn't it be
    its latest complaint being that Apple is buying up all the flash memory ?

     

    reply to this | link to this | view in thread ]

  3.  
    identicon
    Kevin, Dec 9th, 2005 @ 2:26am

    If You Can't Beat 'Em, Beat 'Em With A Patent

    Apple's iPod is grossly overrated. Why limit yourself to Apple's iTunes music store and their audio format? The whole iPod buying craze sounds a lot like the "Lemmings"...foolishly, without thinking, and in large numbers.

     

    reply to this | link to this | view in thread ]

  4.  
    identicon
    kap, Dec 9th, 2005 @ 12:06pm

    Re: If You Can't Beat 'Em, Beat 'Em With A Patent

    you are aware that Ipods can play MP3's too right? Even without using Itunes Ipods are a very capable MP3 Player.

     

    reply to this | link to this | view in thread ]


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