SBC Continues The Broadband Land Grab

from the free,-free,-free,-free,-free dept

SBC continues to show how seriously they take the "land grab" aspect of signing up new users for broadband services these days. While their cheap prices have already helped them pick up new users faster than cable suppliers, they recently lowered their prices even further, making it $15/month (cheaper than many dialup plans) for the first year. Of course, this is only a promotional plan, and it's likely the prices will go up, but cable providers have still been slow to react. There have been some, informal, reports that customers who call up and point to SBC's super cheap plans can get better deals on cable, but there's been no official move in that direction. Still, SBC continues to punch away, recognizing that if they sign them up now, they'll be more likely to keep customers by offering a full suite of offerings, from phone to broadband to TV (and, oh yeah, mobile phone as well). So, on top of the $15/month promotion they're apparently offering another promotion that gives people free DSL and free satellite TV for three months if they're switching from cable. And, yet, the cable companies still go on and on about how the services they offer are more important than speed or price. Other than Cablevision, who seems to recognize the importance of the land grab, the other providers seem to be slow to react. And, while they're out (mistakenly) celebrating the Brand X decision, they're going to find it's tough to get people back. The one thing that might save them, however, is the simple fact that most of the DSL providers seem to be making other mistakes at the same time. It's really a race to see who can screw up this market first.


Reader Comments (rss)

(Flattened / Threaded)

  1.  
    identicon
    disney ringtones, Jun 29th, 2005 @ 10:30am

    disney ringtones disney ringtones.

    disney ringtone, disney ringtones, free disney ringtone.

    reply to this | link to this | view in thread ]

  2.  
    identicon
    toner hp 92298a, Jun 29th, 2005 @ 10:30am

    toner hp 92298a toner hp 92298a toner hp 92298a

     

    reply to this | link to this | view in thread ]

  •  
    identicon
    schede madri asus 478 sata, Jun 29th, 2005 @ 10:30am

    schede madri asus 478 sata schede madri asus 478 sata schede madri asus 478 sata

     

    reply to this | link to this | view in thread ]

  •  
    identicon
    incontri ascoli piceno, Jun 29th, 2005 @ 10:30am

    incontri ascoli piceno incontri ascoli piceno incontri ascoli piceno

     

    reply to this | link to this | view in thread ]

  •  
    identicon
    ati radeon apple, Jun 29th, 2005 @ 10:30am

    ati radeon apple ati radeon apple ati radeon apple

     

    reply to this | link to this | view in thread ]

  •  
    identicon
    Cheap DSL Service, Mar 18th, 2006 @ 10:17am

    Now even cheaper

    I don't know if it's to promote their new ATT relationship or what, but it's now just 12.99, who in their right mind would still use dialup?

     

    reply to this | link to this | view in thread ]


  • Add Your Comment

    Have a Techdirt Account? Sign in now. Want one? Register here
    Get Techdirt’s Daily Email
    Save me a cookie
    Equifax Says It's Un-American For People To... >>
    << Does The Public Care About Microprocessor...
     tdicon 
    T-Mobile Goes To The Other Extreme: Open... >>
    << Nextel Moves Forward With New Broadband...
     | 
    Follow Techdirt
    A word from our sponsors...
    Essential Reading
    Techdirt Reading List
    Techdirt Insider Chat

     
    A word from our sponsors...
    Recent Stories

    Thursday

    14:56 Backlash Aftermath: King Suddenly Turns Amicable In Trademark Disputes (1)
    13:53 New Lawsuit Claims FBI Used No Fly List To Pressure Muslims Into Becoming Informants (11)
    12:48 DOJ Whines That A Warrant To Search A Mobile Phone Makes It More Difficult To Catch Criminals (20)
    11:47 Criminal Conviction In South Africa For Posting A Movie To The Pirate Bay (12)
    10:47 Former DHS Watchdog, A Tyrant, Failure And Alleged Felon, 'Punished' With Transfer To Another Government Agency (14)
    09:47 Weasel Language In Proposal For FCC's New 'Open Internet' Rules Actually Opens The Door To An End To Net Neutrality (37)
    08:54 Russia Orders Bloggers To 'Register'; Outlaws Anonymous Blogging, Continues Clampdown On Social Media (20)
    07:38 Mayor Ardis Defends Police Raid, Complains That Parody Twitter Account Used Up All The Free Speech (44)
    05:34 The Stupidity Of Installing Bloatware That No One Uses... And Everyone Hates (70)
    03:34 Telecom Musical Chairs: Regulators And Lobbyists Swap Roles, Everyone Wins! (Except The Public) (19)
    More arrow
    A word from our sponsors...

    Close

    Email This