Culture

Culture

by Mike Masnick




Gadget Give Aways Becoming More Popular

from the not-just-a-toaster-any-more dept

While banks used to give away useless junk to open an account (years ago, I remember getting "an electric broom"), it appears they're now going upscale. Banks and other companies seem to have recognized the craze surrounding what people will do to get free gadgets, and are starting to give away all sorts of free electronics if you just sign up, from free iPods to free Blackberries (service not included, of course). It may be more expensive, but apparently, it works. What a shocker. Giving away stuff that people actually want gets them interested in other stuff. There are some other industries that need to learn this lesson as well.

1 Comments | Leave a Comment..

 
 

Reader Comments

(Flattened / Threaded)

    Feb 18th, 2005 @ 2:30pm
  • Where are the free PC's?

    by dorpus

    What happened to all the free PC's being given away in exchange for a year on an ISP, all the talk of the late 90s about how PC's were just a trivially priced commodity, like grain?

    (reply to this comment) (link to this comment)

Add Your Comment

Have a Techdirt Account? Sign in now.
Get Techdirt’s Daily Email
Plain Text HTML
Save me a cookie
  • Plain Text: A CRLF will be replaced by break <br> tag, all other allowable HTML is intact
  • HTML: No formatting of any kind is done without explicitly being written in
  • Allowed HTML Tags: <b> <i> <p> <a> <em> <br> <strong> <blockquote> <hr> <tt>
Close
Have a Techdirt Account? Sign in now.
Get Techdirt’s Daily Email
Plain Text HTML Save me a cookie

Search Techdirt
And now, a word from our Sponsors..



Subscribe to Techdirt's Daily Email Newsletter

Techdirt's Daily Email Newsletter

Related Stories
Close
E-mail It