Microsoft Trying To Sell Slate
from the enough-is-enough dept
It looks like Microsoft is giving up on the Slate experiment. Launched with great fanfare by Microsoft as an online magazine, it went through its disastrous attempt to charge people to subscribe (a plan that almost everyone involved admitted was a huge failure), and eventually went back to offering its daily free content. Whenever people talk about independent online magazines, they point to Salon and Slate, and mention that while Salon seems to hang on with last minute investment after last minute investment, Slate keeps going thanks to billions in Microsoft money. That may no longer be the case. Microsoft is apparently talking with a variety of media companies about selling the online magazine. Apparently, Microsoft is looking to use the sale to do a bigger advertising deal with some media company, but if that doesn't work out, selling the whole thing isn't a problem.
Reader Comments (rss)
(Flattened / Threaded)
it's => its
Go Big Red!
(reply to this comment) (link to this comment)
Re: it's => its
Fixed.
(reply to this comment) (link to this comment)
Crazy!
Whatever the case, it seems needlessly top-heavy for the web. I'm sure some print magazine publisher will pick it up, but there's better, easier, and more profitable ways to publish on the web. Plus, unhook it from the MSN networks, and watch how much the audience will drop off...
(reply to this comment) (link to this comment)
Add Your Comment