From Building Military Prototypes To Popular Consumer Robots

from the quite-a-process dept

Business Week is running an interview with the CEO of iRobot, where he talks about how it's quite different running a company producing a very popular consumer robot gadget (the Roomba vacuum cleaner), as compared to a company building complex expensive robot prototypes for industry and the military. As he points out, the biggest issue was (for the first time) they actually had to pay attention to the cost of making the robot, and had to make tough calls on what features to leave out. There was also a bit of an issue learning how to do mass production of robots and handle customer service issues associated with consumer products. Sounds like an interesting transformation of a company. He also makes a very good point when asked about vacuum companies looking to compete: it's not the vacuuming part that's complex about the Roomba - it's the robot - so, he believes they'll be able to stay ahead. Besides, it certainly sounds like they don't plan on sticking to robotic vacuums as their only consumer product going forward. For now, though, it's been a great way to get people comfortable with the idea of having a "robot" in their homes. On a somewhat related note, Engadget has a feature about how to get into hardware check mode with your Roomba and make it do cool things.

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