It hadn't really occurred to me until recently, but I can't remember the last time I really talked to anyone about a TV show. Most of my friends just don't watch that much TV any more. Apparently, we're not alone. Guys in the 18 to 34 demographic - often considered the most important for television viewers - are finding other things to do with their time. Mostly, those other things seem to revolve around the internet and video games. There just doesn't seem to be much of a compelling reason to watch TV. It seems that TV execs are going to have to realize they're not just competing against other TV execs for people's free time any more. As the article points out, for many guys, the ability to connect with other guys or to get into a really good storyline associated with a video game beats watching the latest reality TV series. Update: Dan Bricklin, talking about a totally unrelated article, points out that watching TV is a health hazard. While sitting at a computer or playing a video game certainly isn't wonderful - a study has found that the worst sedentary behavior is watching TV, because it's so passive (and because people tend to eat while watching TV).
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