Overhype

Overhype

by Mike Masnick


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Selling On eBay As A PR Tactic

from the been-there,-done-that dept

It just won't stop. If you have something odd or strange to sell the trick is to put it up on eBay. Not just because it's the marketplace where many people go, but big or weird items on eBay are like an automatic ticket to press coverage. So, despite the fact that it's been done before, a town in Arizona is trying to sell itself on eBay. Basically, eBay has become both a selling platform and a publicity platform.

2 Comments | Leave a Comment..

 

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  1. It's not like Ebay cares by Director Mitch on Dec 18th, 2003 @ 10:53am

    Since they get the free publicity every time as well, so free advertising, essentially.

    I agree with you that the "newness" of these stories should have worn off by now, but this new fangled technology stuff is just SO interesting to some reporters...

    (reply to this comment) (link to this comment)

  2. Cadilac for sell by Cartez Howard on May 17th, 2007 @ 7:28pm

    I have a antque cadilac red black and yellow for 99.9 million dollars so do anyone want to buy it let me know.

    (reply to this comment) (link to this comment)

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