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What's Prime Time?
from the that's-so-last-millennium dept
Prime time TV may quickly be a thing of the past. While the rise of personal video recorders like TiVo mean time shifting shows out of prime time (or, into prime time) is playing a role, new studies are suggesting that many people are simply giving up television programming for alternatives like the internet, DVDs and video games. Broadcasters were so surprised by the severity of the numbers in one recent ratings report that they originally claimed that the data must be bad. However, there's plenty of evidence to suggest that there's quite a large movement away from broadcast television. What the broadcasters still don't realize is that people are beginning to realize that they want more control over their entertainment time. They don't want to be force-fed what a producer picks. They want interactivity or they want choice - which goes against the entire broadcast mentality. In the meantime, the advertisers are realizing that this shift is happening, and thus are moving their advertising dollars to other venues such as the internet and video games.
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Reality TV is the reason
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No Subject Given
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Re: Reality TV is the reason
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Think that covers Prime Time TV, 6 days a week, 3 hours a night.
Bout the only thing I'm watching these days is PBS music related documentaries. And unfortunately, a lot of the musicians they cover are old and dying.
My playstation ... cobwebs growing on it. Can only frag so many bad guys. And the game engines really are getting old / repetitive. Heed to warning game world. I'm not buying Quake III, Duke Nukem III, Halo II, whatever II+.
Reading a book is back in vogue for me. I'd unplug the cable if my internet feed didn't require me to subscribe ... and my wife is still a TV zombie.
Maybe I'll be back in a couple of years if they come up with something new ... or I've forgotten enough of the old stuff to make it seem new again.
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The Daily Show is about the only consistent thing we watch - if we're up that late. 2 - 3 times a week? Thankfully, the cable is still great for the kids. And my wife watches Trading Spaces, etc. on occasion, usually weekends.
But we've both spent more nights on the computer/internet in prime time (two systems, shared cable modem, same room) than on the couch.
Don't get me wrong - with 300 channels, if you're in a mood to veg there's lots of stuff - particularly documentary or educational things - to watch.
But forget selling me a new Toyota at 8pm. They'd be better off to jam it in the middle of a Duck Dodgers episode! (Which the kids and I will agree to watch together...)
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