The Connected Company

from the we're-all-connected-now dept

Newsweek is running one of its special reports looking at how the "connected company" is thriving in today's business market - suggesting that if you aren't a "connected company" (to your workers, your customers, your suppliers), you just aren't going to make it. The intro article points out that dumb companies look at connectivity issues and ask "how can it save me money" which is only half of the equation. The real issue is to look at both the cost and the benefit side of the equation to realize what the real potential is. The article also brings up one of my favorite examples: how WiFi completely changes the nature of an office space. Companies installed WiFi access points because they thought it was cheaper than running ethernet cable. It was only then they realized that it also changes the nature of workspaces, of meetings, and how employees can communicate. The report includes a bunch of articles about how different businesses have benefited from being "connected" - from making donuts to investment banking to shipping packages to designing cars.

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