Overhype

Overhype

by Mike Masnick




United Online To Give Free Sample Of Premium Access

from the spend-your-weekend-online dept

NetZero made a name for itself by offering free internet access (along with what always struck me as the most annoying commercials on TV). They eventually realized it wasn't much of a business and instead changed their name to United Online (in merging with Juno) and started offering a "discount ISP" instead. They kept a free offer going, but it is severely limited. However, the people who still use that free offer pretty much know what they're getting into, so I'm not sure how many people are going to be enticed by United Online's promotion to offer "free" access to their paid-for dialup service all weekend long. I would guess, in fact, that most people who use the free ISP use it as a backup to another ISP and don't really care about any of the additional features that come with the premium service (such as email and no floating banner ads).

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