E-mail: Killer App or Business Killer?

from the complain-away dept

Yet another publisher of an email newsletter is complaining about spam filters blocking out his email. He points out that for all the talk about email being a killer app, spam is quickly turning it into a business killer. I agree that many spam filters are a little too over eager to block out spam, but I think that will become less of a problem as the filters get better. At the same time, I do wonder about any filter offering that doesn't at least let the recipient review which emails were tagged as spam to make sure it doesn't catch any legit emails (and then let people whitelist those addresses).

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